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Sony launches national television ad campaign for Sony Xperia ion

0. phoneArena posted on 25 Jun 2012, 10:03

Sony Mobile Communication has launched its first national television campaign ever with spots focusing on the Sony Xperia ion; the smartphone is the manufacturer's first to support 4G LTE and is available in the States exclusviely via AT&T...

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posted on 25 Jun 2012, 10:20 3

1. residualhatred (Posts: 25; Member since: 28 May 2012)

I just dont get it. Android 4.0 was released last fall and they are still releasing phones with Android 2.3. Smdh! You have Google about to release their next tablet with 4.1, yet we still releasing phones with an older version of android.

posted on 25 Jun 2012, 11:15 3

3. nagirodu (Posts: 12; Member since: 13 Jul 2011)

In other countries now, ION is shipped with ICS.

posted on 25 Jun 2012, 11:57 1

4. AbhiD (Posts: 96; Member since: 06 Apr 2012)

carriers in USA are the biggest problem...,
in other parts of the world this phone is launching with ICS on the go...!!!

posted on 25 Jun 2012, 10:25

2. ryq24 (Posts: 771; Member since: 17 Oct 2011)

cool ad! too bad it getting bad reviews.

posted on 25 Jun 2012, 20:29

8. JunitoNH (Posts: 1934; Member since: 15 Feb 2012)

Because is a stupid commercial, makes no sense. If you didn't know better, probably better fitted for a video game.

posted on 25 Jun 2012, 13:44 1

5. jpayne7660 (Posts: 12; Member since: 25 Jun 2012)

It's such a shame that the Ion just falls short on specs. I just came from the AT&T store and was "testing" the phone out.

The pros:
Amazing external device, phone feels like quality materials are used (brushed aluminum looks great!)
Brilliant display
That dedicated camera key makes it a cinch to take pictures

The Cons:
Gingerbread...I mean really?!
The ear piece volume is terribly low and unclear
Navigation buttons on screen are impossible to see at night (small thin bar lights up under the icons (back, menu, etc...)

With just a few tweaks the phone would definitely be a contender, but considering you can get it as low as $50 on contract, might make it appealing to the non-hardcore android users.

posted on 25 Jun 2012, 16:55

6. mhiharis (Posts: 14; Member since: 27 Apr 2012)

a dated phone with a dated operating system with a great build quality. Feel sorry for SONY. A great FLOP.

posted on 25 Jun 2012, 17:24 1

7. InspectorGadget80 (unregistered)

Now that's a awesome commerical. Tried to get mine today but says that my upgrade won't be available till AUGUST I don't mind waiting for another two months. I'll just buy the dock first and then the phone and plug in my PS3 controller

posted on 26 Jun 2012, 01:00 1

9. bayusuputra (Posts: 963; Member since: 12 Feb 2012)

erm.. what's wrong with GB? it's not as if it won't work, adn it will get updated to ICS.. 2.3 is still better than iOS 6, so why the hate?

posted on 27 Jun 2012, 09:49

10. BLikens1619 (Posts: 66; Member since: 12 Apr 2008)

I personally don't care about which version of Android it has as long as I have Adobe Flash support. My big thing about this commercial for the US is that if you pause the video right when the guy plugs it into the smart dock, you see that it's a unlocked Ion which Sony says idn't available in the US.

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