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RIM's first ad for the BlackBerry PlayBook hits the airwaves

Posted: , by Alan F.

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RIM's first ad for the BlackBerry PlayBook hits the airwaves
With the Pretenders' Brass in Pocket playing in the background, the BlackBerry PlayBook came out of a jacket pocket in its first commercial played over the airwaves. The spot plays up to the things that the tablet does well like its responsiveness, web browsing, playing Flash video, and viewing anything including eBooks over that clear and crisp 7 inch display.

When RIM introduced the BlackBerry PlayBook, it was called the first "professional tablet". Nothing we saw in the ad would have pointed to this tablet having been made for the enterprise user who wants a tablet for more business-like applications. At least RIM didn't show someone playing Angry Birds.

Still, it's only the first ad for the device, and the focus was on the how portable and powerful the tablet is; perhaps in the next one we will see how the pinstriped set uses their BlackBerry PlayBook.

source: Crackberry

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posted on 26 Apr 2011, 00:04

1. Droid_X_Doug (Posts: 5993; Member since: 22 Dec 2010)

There is a reason PA scored the PlayBook at 7/10 in its review. The PlayBook is just not ready for prime time. No matter how many ads RIM releases, there are some things that are missing from the PlayBook. Until those omissions are fixed it is still Too Little Too Soon.

posted on 29 Apr 2011, 17:30

2. Axelinger (unregistered)

That song is courtesy of Chrissie Hynde – hypocrite extraordinaire. Back in the 80′s when artists were selling their songs to corporations to peddle their products in commercials, Hynde wrote a song entitled How Much Did You Get For Your Soul, which was a slam at those artists whoring out their material. My, how times have changed. What a hypocrite. And how much did YOU get for YOUR soul, Chrissie?

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