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"Predictions" that need to stop in 2012 - Windows Phone, BlackBerry and the rest


If you had asked us just a couple weeks ago, we would have told you flat out that we would be shocked if RIM hadn't gone bankrupt, sold off BlackBerry or completely opened up to Android by the end of 2012. Now, RIM has a new CEO, and maybe it's nothing more than a clever illusion, but at the very least Thorsten Heins has reignited just a tiny bit of hope in the company. Sure, we know that BlackBerry 10 won't be making it to market until late 2012, and there will only be two BlackBerry 10 devices. But, it is just so refreshing to see some heart and fire coming from the RIM CEO's office that we kind of hope that the ship can be turned around. 

Granted, that's not very likely. RIM has been sinking for a couple years now and ex-CEOs Jim Balsillie and Mike Lazaridis had no idea how to right the ship. They never showed that they really understood the problem or the competition that BlackBerry was suddenly facing in the smartphone market, and rather than the spunk we've seen from Thorsten Heins, Balsillie and Lazaridis exuded a more reserved bumbling ignorance. The tailspin that the company has found itself in, and the failure of new hardware like the PlayBook are hard to get past, but at least part of those failures can be placed on the ex-co-CEOs. Still, when the new CEO comes out being honest about the problems BlackBerry has faced, and taking shots (albeit fairly weak and somewhat misinformed shots) at competitors like Android, it is a very nice thing to see. Regardless of how well BlackBerry does over the coming year, it seems that Heins will be a beautiful goldmine for mobile technology pundits. Heins seems to know how to play to journalists in order to get RIM back in the media in a positive light. And, Heins seems like the kind of guy who is filled with so much blind optimism that he may actually be able to beat the odds and bring BlackBerry back from the brink. 

We don't really believe that will happen, but really, wouldn't we all love to live through that ridiculous Disney story? RIM may be a Canadian company, but it is going to take some classic American arrogance to pull the company through this rough time. Still, BlackBerry may be too deep to save, given how long it will be before we see BlackBerry 10 devices, and how few of them will exist. And, even if Heins wants to try some radical moves in order to save the company, there's no guarantee that he'll be able to pull it off given that both ex-CEOs are still on the Board of Directors, and Lazaridis is still going to be the vice chairman of the board. A new CEO can be a great shot in the arm, but if you still have a Board of Directors that is ignorant to the reality of the mobile market, there may not be any way forward for BlackBerry. 

The rumor mill will be running for BlackBerry this year, but there aren't any "predictions" that we can see becoming all that annoying. Obviously, people will be making predictions on BlackBerry 10's quality and likelihood to succeed, especially since an anonymous insider supposedly already claimed that the OS "couldn't beat iPhone OS 1.0 or Android 2.0". RIM has obviously denied those allegations, but it still puts BB10 in a troubling light and it hasn't even been released yet. But, we're more interested in some of the possibilities that Heins put forward. He hadn't been CEO for more than a week before he confirmed rumors that RIM is looking into the possibility of licensing the BlackBerry OS. 

This seems like an easy way to boost the number of BlackBerry 10 devices that will be on the market, but RIM would have to be very careful to set up strict rules about hardware. Much of BlackBerry's past success has been due to the tight integration between hardware and software and overall security that RIM had been able to build in since it controlled the entire process. Opening up the OS to outside manufacturers could lead to more security holes, because it wouldn't be able to control the process as well. There is also the issue of actually getting hardware partners to sign up for BlackBerry 10. As analysts have pointed out, there is nothing concrete that BlackBerry could offer manufacturers that they couldn't find in other, more proven platforms. The idea of licensing is an interesting one, but it doesn't work if no one wants to license the product. 

All that said, there is obviously no clear path to success for BlackBerry, but it should be pretty interesting to watch because RIM has set itself up to either crash and burn or pull off an amazing comeback. There's really no in-between. 

The Field

As always, there are a number of other players in the mobile OS race, but the likelihood that any of them will do anything noteworthy, or even have any "predictions" made about their fates is fairly unlikely. No matter how good platforms like Symbian, bada or webOS may be, that doesn't really matter because there isn't a solid driving force behind each platform. That's the side of it all that fans especially may forget. As we've seen with webOS, having a great mobile OS doesn't matter if the management behind it is incompetent. And, that is the problem, to a certain extent, that both webOS and bada are facing. There are other players in the mobile OS race, but when we get to the lower end, only Symbian, bada and webOS even warrant any mention. 

Symbian will only get a perfunctory mention, because like BlackBerry, the platform has been in decline for years. Symbian had been losing market share for a long time before Nokia decided to abandon ship and get in deep with Microsoft and Windows Phone. Symbian had such a big market share that it just lost its number one spot to Android this past year. But, that's the point: Symbian is on the long slide down and there is no one to turn things around because Nokia has moved on to Windows Phone. Symbian will likely hold out long enough to serve as a backup for Nokia in case Windows Phone turns completely bust, but by then there's no guarantee what state the OS will be in. Either way, we don't expect Symbian to make any significant news this year, so let's just move on.

bada is a quality platform, which has been suffering from one major issue: its owner, Samsung, is focused elsewhere. Given that Samsung is not only one of the biggest handset manufacturers in the world, and the majority of its products are part of the Android ecosystem, it's no surprise that bada has been languishing with a respectable marketshare in Europe, but nothing more. Now, Samsung has partnered with Intel to merge bada with Intel's Tizen OS. Unfortunately, that's a small gesture at best. Merging with Tizen will give bada more exposure and a slightly larger market, but overall it really isn't going to be anything more. Perhaps if Samsung were to put its entire focus behind this new venture and abandon Android completely, there could be a chance that bada could make a run at carving out a solid piece of market share. bada already has a good following in Europe, especially in France, and theoretically that could be enough exposure to push the platform in other areas. But, if Samsung is going to keep investing in Android, as it should given the success Android has afforded Samsung, there isn't really that much left over for bada. 

webOS is in a very similar position. Palm completely mismanaged the platform, which led not only to webOS being sold to HP, but a number of the top webOS developers have jumped ship for brighter shores, most notably Jon Rubenstein and Matias Duarte who was the head of Human Interface and User Experience for webOS, who is now Director of Android User Experience with Google. Possibly because of all of those losses, HP wasn't able to find any market for webOS until it put the TouchPad tablet on fire sale this year. Now, HP has decided to make webOS open-source, which doesn't really mean anything good for the platform, but at least it leaves an intriguing ellipses on the story. 

Unfortunately, webOS won't be made fully open-source until September, meaning there won't be any devices carrying the OS until the end of 2012 at the very earliest. But, even then, that would be a relatively old operating system at that point, so we can't really expect anything from webOS. Thinking about this rationally: the OS will be open-source by September, but that OS will be the one that failed with the TouchPad this year, so in order to catch up to smartphone platforms like iOS, Android and Windows Phone, webOS will need quite a lot of development. The only open-source project to find a large amount of success has been Android, because it has Google pushing the way behind it. Mozilla may have had success, but if it weren't for the money it gained from having Google in its search bar, that project may not have gotten as far as it did. Ubuntu has had a modicum of success in the Linux market, but in the grand scheme of things, it doesn't have any significant part of the PC market. 

We have been fans of webOS, and we liked the ideas that it brought to the mobile OS world; unfortunately, with no driving force behind it, there is no clear path forward for it. The best minds that were instrumental in creating webOS have moved on to other endeavors, so the success of webOS lives in whatever companies adopt it, but we can't imagine who those companies will be. Even if a big name company, like perhaps HTC, were to throw its weight behind webOS there won't be enough time left in 2012 to make it anything more than an extremely minor player in the mobile ecosystem. Perhaps there is enough value there that the platform can be updated for use in 2013, but we don't expect anything worthwhile from it this year. 


As sad as it may be, it is shaping up to be just another year in the iOS/Android saga of "who will win"? If you've been following us, you'll know that we don't really care about which platform will "win" because we don't believe that there will be one winner. Which mobile OS you choose is a matter of opinion, and it doesn't seem that either Apple or Google will be changing its strategy any time soon in order to include the users from the other side. We can't expect Google to close down and create the curtated end-to-end ecosystem that Apple has created, and we can't expect Apple to open up to allow the more customizable, user-centric ecosystem that Google has created. Similarly, without any strong leadership or support, we can't expect any of the other mobile OSes to make a big move this year, except for one: Windows Phone. 

webOS and bada are solid mobile OSes, but webOS has no support system, and bada's backer, Samsung, is too focused on its Android devices. On the other hand, Windows Phone is not only a quality platform, but it has the support of one of the biggest tech players around in Microsoft, and Microsoft has bought the support of one of the biggest hardware manufacturers in Nokia.

This section of the "predictions" didn't really have the legs that we hoped it would, but really, it's far more interesting than any of the others. We already know that Android and iOS are going to be the biggest players this year. It's more than likely that Android is going to extend its overall market share lead, despite losing a bit in Q4 of 2011. As always, once the top players are in place, it's the underdogs that are the most interesting of all. Unfortunately, as much as we'd like to hope, it doesn't look like there are any competitors to Windows Phone for the platform that will take the most market share this year. The real question is just how much market share Microsoft will take this year. It all depends on how well Microsoft can turn the corner from playing catch-up with other mobile platforms to innovating new features for itself. We haven't seen Microsoft do that so much as yet, but we'd like to believe that the talent is there to make it happen. Ultimately, we're not sure it will be all that much, but we certainly wouldn't be surprised if Windows Phone pulled in a good amount of visibility and set itself up for a very impressive 2013. 

  • Options

posted on 30 Jan 2012, 10:32 7

1. CannedKarma (Posts: 19; Member since: 22 Oct 2011)

As much as I'd like to see Windows Phone explode in much the same way Android did with the launch of the Evo, I have a hard time seeing it happen without widespread, cross-carrier adoption in the US market. Having owned a Windows Phone for six months and absolutely loving the OS, it's certainly a worthy competitor. That said, without serious promotion from Verizon and Sprint, AT&T's offerings alone will not be enough to boost it effectively into the limelight. Yes, that approach worked for the iPhone, but that product was definitely the exception rather than the rule, especially given Apple's knack for marketing. The marketing for Windows Phone so far hasn't been what I and many others would call compelling; even Nokia's "The Amazing Everyday" has left me scratching my head at times. If the Lumia 900 really does release at $99, and sees that price mirrored on other carriers, that may well be what's needed for the platform to gain real interest.

posted on 30 Jan 2012, 11:23 9

2. remixfa (Posts: 14604; Member since: 19 Dec 2008)

Good stuff Michael. :)

This is where Peter would come in and tell you how Bada is set to take over the world.
Honestly, I think samsung is quietly taking their time working on Bada as a back up to android should something major ever come out of the legal war between android and iOS. If say, the worst happens and apple brings android to a halt, samsung is in a prominent position to offer an "alternative" to android. Bada looks just like a samsung android set anyways. If Apple fails in their quest to kill android, Bada will probably quietly fade away.

WebOS is dead and just a hacker's weekend project at best.. good OS or not.

The blackberry shake up is nothing more than shuffling a deck of cards. Those 2 bumbling idiots are still on the board which means they are still influential in decisions. They need to be removed completely before any real change can happen. i'd give them a solid 50/50 chance of a phoenix like rise or a crash n burn.

If Blackberry falls on its arse again this year, My prediction is a 10-20% world marketshare for WP7 by 2013... otherwise, id give it a 5-11% world marketshare.

posted on 30 Jan 2012, 12:05 4

4. MichaelHeller (Posts: 2707; Member since: 26 May 2011)

I can definitely see bada as a backup, because if Samsung were to put all its weight behind that OS, it could make some waves. But, that would take a major problem with iOS, Android or WP to open up the market for bada.

posted on 30 Jan 2012, 14:26 4

13. remixfa (Posts: 14604; Member since: 19 Dec 2008)

ha.. you made a funny. bada making waves.. lol. for anyone that doesn't know bada means ocean.

posted on 30 Jan 2012, 15:03 3

15. MichaelHeller (Posts: 2707; Member since: 26 May 2011)

Surprisingly unintentional. I hadn't even considered that just about every bada phone is called the Samsung Wave, so quite literally Samsung is making Waves with bada.

posted on 30 Jan 2012, 16:03 2

19. remixfa (Posts: 14604; Member since: 19 Dec 2008)

lol. for some reason I'm hearing Fozzie's voice going "wakka wakka wakka" ;)

posted on 30 Jan 2012, 11:39 2

3. ZEUS.the.thunder.god (unregistered)

very good read. thats what we expect from MH:)

posted on 30 Jan 2012, 12:09 1

5. downphoenix (Posts: 3165; Member since: 19 Jun 2010)

One annoying prediction is how Blackberry is doomed to fail and WP7 is destined to be 3rd place, even though sales figures are saying otherwise still, even with Nokia's phones that are currently on the market.

posted on 30 Jan 2012, 12:20 5

7. MichaelHeller (Posts: 2707; Member since: 26 May 2011)

Nokia hasn't made it to the US, and that can make a big difference. This is a pretty big market.

posted on 30 Jan 2012, 14:51 4

14. DigitalJedi_X2 (banned) (Posts: 346; Member since: 30 Jan 2012)

Interesting article here Michael, but there are a few points I disagree with.

1. No mention of Symbian. Yes, we all know the that idiot Elop said there will be no more Symbian devices, but Symbian is still a major player world wide. It's literally the OS that won't die. And even though Elop is merely there to do Balmer's bidding, I doubt Symbian will go away. It's making far too much money. Especially the stripped down version S40. In terms of sales, NO ONE is touching that. Symbian also has the
largest installed user base of ANY OS.

2. Bada, as Samsung stated when it first released, is not meant for North America so it's doing just fine. And why do you and most people from North America assume that any OS needs to be successful in the North American market to survive? You do realize that the Asian markets alone absolutely DWARFS the Market by leaps and bounds. China Mobile alone is larger than Sprint, T-Mobile, Verizon and At& the combined. To say any OS needs the US market is pure "American arrogance".

3. For all intents and purposes, Symbian is the third
Ecosystem cosystem. It outsold Windows Phoneand BlackBerry.

posted on 30 Jan 2012, 15:23 4

17. MichaelHeller (Posts: 2707; Member since: 26 May 2011)

Symbian has little to no future as a major smartphone OS. It has been steadily losing market share for the past few years, far in advance of Nokia abandoning it for Windows Phone. It will be kept alive as a backup for Nokia, in case the Windows Phone deal doesn't pan out, but this article isn't about platforms that are simply going to continue to exist. It's about platforms that will be making news, and I just don't see that happening with Symbian.

As far as bada, there had been talk that Samsung was going to bring the platform to North America with a modified kernel based on Linux. Tizen, the OS that bada is going to be merged with, has a Linux kernel, so it's not a stretch to think that Samsung has plans to bring the platform to the States.

I never said that an OS needs to be successful in North America in order to survive. I said that in order to become one of the top mobile platforms, success in North America, particularly the USA, is necessary. Not only is the USA the richest country in the world, but our major export is entertainment. Becoming successful in the US means you can get marketing around the globe by having your product placed in movies and TV shows. There is a lot of money to be made in China, but that market doesn't have the global impact that the US does.

posted on 30 Jan 2012, 18:50 4

22. DigitalJedi_X2 (banned) (Posts: 346; Member since: 30 Jan 2012)

Symbian only really started losing market share when Microsoft's inside man, Elop, caused the "Elop Effect" by announcing that Nokia was abandoning Symbian. Prior to that announcement, Symbian was actually on an upward trend. This is detailed in GREAT LENGTH by Tomi Ahonen over at the Communities Dominate Brands Blige and by the good folks at All About Symbian. So it's only been losing market share since Feb. 2011. Symbian still makes the news. Just not on the predominantly iPhone "fanboy" sites that dominate the US media(Phonearena included. You guys don't have the nickname iPhonearena for nothing. You're almost as bad as iBGR.) In fact, Symbian just made the news because it's celebrating reaching a milestone 500 million sold. But I can guarantee that won't be up on Phonearena.

It was RUMORED that Samsung MAY be bringing Bada to North America. But it was never confirmed by Samsung to my knowledge and it was only RUMORED to be coming to prepaid carriers.

Again, being a successful OS does NOT require being successful in the US. That is, once again, US arrogance talking. As if the US is the center of the world. It isn't. Symbian was successful and DOMINANT for a decade without being successful in the US. Please do your research.

And to say the US is the richest country in the world is debatable. And Japan and China, but Japan specifically has more reach in entertainment than the US. You really need to develop a world view and not a US centric one. Broaden your horizons a bit. It would help you greatly in your articles.

And thanks for including Symbian in your article.

posted on 30 Jan 2012, 15:41 2

18. MichaelHeller (Posts: 2707; Member since: 26 May 2011)

That said, you are right, I should have mentioned Symbian, so I've edited the article to include the OS.

posted on 30 Jan 2012, 13:50 3

10. snowgator (Posts: 3604; Member since: 19 Jan 2011)

Can't argue that, downphoenix. So far, Microsoft hasn't cut that much into Blackberry, if at all. Seems iOS has benefited from those consumers bailing on RIM the most, especially with business users, with Android happy to pick up a casual user or two. I do believe in WP, and a lot of that is because Microsoft has one thing a lot of companies do not have in this environment: Patience. They will continue to put money and resources into Windows Phones, and will do so as long as it breaks even or shows any profit.

However, 3rd place is still RIM's to lose. If this new CEO comes up with an aggressive vision, they could end up being the greatest turn around story in the history of Mobile. I am not betting on them, but they are still in a great position to prove a lot of experts wrong.

posted on 30 Jan 2012, 12:13 2

6. squallz506 (banned) (Posts: 1075; Member since: 19 Oct 2011)

Great article.

In my opinion i think samsung is more than big enough to successfully manage Bada while continuing their commitment to the android community. personally i dont like Bada but i think it just might be huge in the emerging markets.

posted on 30 Jan 2012, 12:38 5

8. Jyakotu (Posts: 852; Member since: 12 Dec 2008)

As a strong supporter of Windows Phone, I do believe that it will soon become a major third player in the mobile OS race. After all, look at the Marketplace is growing at a faster rate than Android did. Not to mention, with Nokia backing the platform, Microsoft has a sure fire way of getting consumers on board to buy from a company that they trust and is known for great hardware. The major advantage Microsoft will have is Windows 8. The Metro UI has made its way to Xbox Live and it's going to make its way to Windows 8 desktops, laptops, and tablets.

Windows Phone literally blurs the line between iOS and Android. The only thing that people want from Windows Phone now is customization without it having to ruin the overall experience. I remember the story where there was a problem to customize the background of the Live Tiles. Little things like that will surely push Microsoft up because many people like Android for customization, but also, many people like iOS because of it's ecosystem and solid performance.

Also, the CDMA carriers need to get on board. Both Verizon and Sprint are too comfortable with their DROID and EVO line of Android phones, they don't even bother giving Windows Phone a chance. Verizon may start to look at it more, since future Windows Phones will have LTE. With Sprint, however, I don't know if they're willing to add any future Windows Phones devices beyond the Arrive, but maybe they will since they will be building out a 4G LTE network as well.

One last thing Windows Phone needs to do is also get phones on the prepaid carriers in the US. The Tango update will probably be used on these phones. Many prepaid carriers in the US have low to mid tier Android smartphones. Windows Phones need to tap into that market. Sure, many people could buy Windows Phones unlocked and get a SIM card from AT&T, T-Mobile, or one of their MVNOs, but not many prepaid carriers buy phones unlocked.

Overall, I see a bright future with Windows Phones. It's very fluid and it's gaining support from developers. I am excited for future devices and look forward to owning a Windows Phone myself. Let's just hope Sprint can deliver them soon, because if not, then I may have to go to AT&T. Their Windows Phone line up is incredible.

Also, I would like to add that Microsoft should look into getting PC OEMs to start making some hardware for Windows Phone. Dell's phone, the Venue Pro, was an excellent 1st generation device. Microsoft has so many manufacturers making PCs, there's no reason why they can't get them interested in dabbling into phone manufacturing.

posted on 30 Jan 2012, 13:40 3

9. snowgator (Posts: 3604; Member since: 19 Jan 2011)

Outstanding post, Jyakotu. With LTE now attached to WP, hopefully CDMA support will come along with it. I also like your point on prepaid carriers. With Tango offering optimization for lower spec phones, prepaid can be a strong area of growth in 2012 for WP.

Late last year, I was hoping for a 20% smartphone market for WP by the end of 2012, but with Apollo not coming into the market until late, I am concerned that is not likely. They need Apollo and the hardware heavyweights it will bring to compete for a strong third place. Overall, I sure do not think WP is in a place to compete against the two 300 lb gorillas in the mobile world just yet. But I still hope to see strong growth for WP. I think if WP ends up on all major carriers through out the world, and Tango gets Nokia back into the developing markets, than a great 10% market share can be accomplished. That would put WP into a position to really start to attack their own audience in 2013, though I sure would like to see a bit more urgency from them.

I am not bullish on Blackberry until we see where their new CEO wants to take them. So far, there has been nothing to even hint they are turning the Titanic away from the iceberg.

I actually like Bada's future. Samsung seem s to be developing it for a very specific market share, and doing a fantastic job with those simple goals.

WeBOS- what a waste.

posted on 30 Jan 2012, 14:02 1

11. hritikbhimani (Posts: 29; Member since: 08 Jan 2012)

brilliant article.....awsum job michael....apart frm droid n ios ruling the market....i personaly expect tht tizen-bada merger will be one of the key events this yr......samsung alone has falied to create the market as big as it expected..now with a solid partner like intel.....bada will finally get some attention from devs n since tizen is open source...it will grow if tizen is not mismanaged as like meego...

webOS is dead....no words to describe how a potential os died ...bb's comeback road is really tough...i serously doubt if BB10 can turn around their fortunes..windows phone with huge resources pumped by MS n excellent hardware partner like nokia is looking really strong n will be the biggest gainer this yr...with tango they ll get hold of low-mid range n with launch of appolo,WP will finaly join the race n giv droids n iphone run for their money....

posted on 30 Jan 2012, 14:09

12. Bluesky02 (Posts: 1439; Member since: 05 Dec 2011)

Great Observation Michael. H. Very solid post which left me speechless:)

posted on 30 Jan 2012, 15:09 3

16. Arpad (Posts: 40; Member since: 05 Jan 2012)

Nice work Michael!

The three articles you wrote really sums up and gives one a good picture how the mobile OS jungle was and how it will grow. I also like the professionalism of how you write and not choosing sides.

I recommended this to a friend who also agreed that he now has a much clearer picture about the different mobile platforms.

Thanks for the great article!

posted on 30 Jan 2012, 17:26

20. darac (Posts: 2156; Member since: 17 Oct 2011)

I see a major problem with windows phone, in terms of global market share - it's favorable status with Nokia.
that status may give them Nokia, but it should take them away all other manufacturers

posted on 30 Jan 2012, 17:58

21. Tarkio (Posts: 30; Member since: 17 Jan 2012)

Unless it really takes off for them, then everyone will be climbing on top of each to offer their own versions.

posted on 30 Jan 2012, 22:13

23. Jyakotu (Posts: 852; Member since: 12 Dec 2008)

The same could be said for Google's favoritism of Motorola. Microsoft is just paying Nokia for their hardware and to the platform. Nothing more, nothing less. Even though Samsung makes the most Android phones, that doesn't take away from the sales of HTC, LG, Sony, and other manufacturers of Android phones. Nokia is just a BIG advantage for Windows Phone. Many members on this site have even expressed that Nokia should've gone Android instead of Windows Phone. Do you know why.? Because they know Nokia is known for great hardware.

posted on 31 Jan 2012, 02:39

24. darac (Posts: 2156; Member since: 17 Oct 2011)

but why would other manufacturers want to invest in windows phone when the public image is shaping up into Nokia being the best and "only true " windows phone experience??

it's just not gonna work, for other brands.
windows phone requires license fee that takes away a margin percentage for every unit.
so, you missed with Motorola-Google analogy. android is free and open for everyone to use. the source code is same for all. there's just no way Motorola would have something that others can't incorporate

posted on 31 Jan 2012, 11:36

27. Jyakotu (Posts: 852; Member since: 12 Dec 2008)

You're making no sense. The Windows Phone experience is the same for ALL of its hardware. The only thing Nokia is doing different is installing some exclusive apps for its hardware. Samsung and HTC have done the same thing with their Windows Phones as well.

posted on 31 Jan 2012, 06:42

25. thinking (Posts: 130; Member since: 19 Jan 2012)

This article at Phonearena would indicate that RIM is far from being on the fast track down.

posted on 31 Jan 2012, 12:49

28. MichaelHeller (Posts: 2707; Member since: 26 May 2011)

Compared to the share of enterprise users that BlackBerry has held, 25% and being in a virtual tie with Android and iOS is definitely being on the fast track down.

posted on 31 Jan 2012, 10:30

26. 7thspaceman (Posts: 1580; Member since: 14 Feb 2011)

Although I am a Windows Metro fan I still hope that Blackberry stays afloat. as far as the windows metro OS phones are concerned it appears to be that there will be in the end 2 windows phones on the market which are the affordable Windows Metro 7 tango OS smart phones and the Windows 8 OS smart phones with all the high end bells and whistles that high end Android and Apple Iphones have. Windows smart phones will gain popularity and be sold at many price levels. it will take time for windows smart phones to be a treat to Android and Apple Iphones but Windows smart phones will be good smart phones because Microsoft has committed itself to make them work well.to satisfy their customers

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