Royal Philips Electronics announced its plans to introduce a TV-on-cellular chipset (DVB-H) on the US market. The chipset allows users to receive digital TV broadcasting over the air on their mobile devices. Philips has specifically designed the chipset for its partner Crown Castle Mobile Media network. Crown Castle has acquired terrestrial rights to 5 megahertz of L band spectrum and is expected to launch a mobile broadcast network next year. The company intends to showcase its technology at the coming Consumer Electronic Show (CES) in Las Vegas on January 5. Mobile phones, featuring DVB-H chipset are planned to be available sometime in the year 2006.