PNC Bank decides against a Windows Phone app

Pittsburgh based PNC is one of the largest banks in the U.S. As such, it happens to have an iOS, Android, BlackBerry and even a Windows Mobile app. But when it comes to Windows Phone, the bank looks the same way at the platform as it would a counterfeit $100 bill. That's despite word last July that the financial institution was working on an app for Windows Phone that was scheduled to launch last September...
This is a discussion for a news article. To read the whole news, click here

58 Comments

16. Taters

Posts: 6474; Member since: Jan 28, 2013

People act liike companies including banks don't maximize their profits. If I was in charge of the android and IOS apps and they tried to dump windows on me without giving me more money I would tell them to F off. The execs won't take any pay cuts to create a windows team. The it and programmers don't want to do it either. Is it really worth the trouble to make your brand slightly better to a small group of windows phone fans? The answer is a resounding no.

17. wolfsaviorzx unregistered

considering it costs almost nothing to port the android app to it, it's just them being Stubborn.

18. Taters

Posts: 6474; Member since: Jan 28, 2013

It cost work and maintenance for your already overworked software team.

19. jroc74

Posts: 6023; Member since: Dec 30, 2010

This is a good point....these same point are made in the Wii U disaster thats going on. Still...doesnt make sense since Win Mo is all but gone....along with BB.

40. thealphageek1

Posts: 942; Member since: Feb 02, 2013

BlackBerry almost gone? Really? True, they are having trouble in the consumer space, but all but gone? Not even close. With BlackBerry being the leader in enterprise, security and automotive, and with their recent investment in health care, I would say they aren't going anywhere. I mean, they do have a commanding 61% of the enterprise market and their QNX software commands some 80% of the automotive market. While I do agree that PNC not making an app for WP makes no sense whatsoever, saying that BlackBerry is almost gone is a bit of a stretch given the stats I just posted.

54. jroc74

Posts: 6023; Member since: Dec 30, 2010

Ok....I agree about the software side.. Maybe I shoulda said phone....I thought me saying Win Mo woulda been enough to let folks know I meant as a mobile platform, phone. Not gone as a company. While we are talking about BB....recent article is painting a very dire situation for BB phones...they are at less than 1% now in the US....0.7 Have been since last year....when they were at 0.9 http://www.phonearena.com/news/Android-closes-in-on-60-market-share-in-the-U.S.-as-iOS-takes-a-hit-in-Kantars-latest-report_id55580

60. thealphageek1

Posts: 942; Member since: Feb 02, 2013

It's true that on the consumer side of things that BlackBerry is having a hard time. There are some things that BlackBerry has put into play that I think will remedy that, such as the new "BlackBerry Classic" smartphone that is set to debut. Most BlackBerry users are using a hardware keyboard phone, so it makes sense to put out this type of phone for them. The fact that it will have the "tool belt" that BlackBerry fans have been missing is a plus. A BB10 handset that looks like the Bold will certainly draw in those that are still using BBOS7.1 handsets. That, with the addition of the low cost "Jakarta" BlackBerry handset which is aimed at emerging markets will boost hardware sales for BlackBerry. I've seen reports that put the Jakarta at U.S. $142. That's a great price! But the software side is where BlackBerry is going to make its real money. That and it's services. With the upcoming BES12 which will allow BlackBerry to manage mobile devices for Android, iOS and WP for enterprises, plus the use of their QNX Software in other industries will also help BlackBerry financially. John Chen has said that he wants BlackBerry to be less dependent on hardware, so we will definitely see a much different, leaner and meaner BlackBerry in the next 3 to 5 years. One that focuses more on software and services, and not so much on hardware. That's not to say that BlackBerry will be abandoning consumer hardware, but it will definitely be a niche player. They will have lots of hardware for enterprise, governments and the security industries. The monetization of BBM will also play a pivotal role in the future success of BlackBerry. However, worst case scenario, if BlackBerry cannot make money on the hardware side of things, I believe they will outsource all of their hardware endeavors as opposed to quitting the hardware business. BlackBerry's latest figures that were reported were better than the previous quarters, which indicates that a turnaround is in effect. I believe the company will be in the black concerning profits within the next year, year and a half.

28. Doakie

Posts: 2478; Member since: May 06, 2009

I live in Seattle and I am kinda surprised how many people I see using Windows Phone here. That shouldn't really surprise me being this is where Microsoft is based. It might be something as simple as rooting for the home team.... I went on a destination wedding this summer to Waikiki and most of the people there (which came from Seattle) were using Lumias.

23. Skiman

Posts: 15; Member since: Jan 10, 2013

I switched to nab because bankwest put a pathetic attempt at a wp app on the store Its actually made my life harder in the real world, commonwealth bank and bankwest atms are everywhere

24. StraightEdgeNexus

Posts: 3689; Member since: Feb 14, 2014

Maybe wp's app guidelines might have them steer clear......

25. tech2

Posts: 3487; Member since: Oct 26, 2012

Hmmmm.... What guidelines you're referring to?

27. StraightEdgeNexus

Posts: 3689; Member since: Feb 14, 2014

WP8's app UI guidelines. Like android's holo guidelines and ios 7's flat guidelines. In case of wp, huge fonts, round buttons, dark black background, too much bright colors etc.

42. Liveitup

Posts: 1798; Member since: Jan 07, 2014

More Like Holo and iOS Flatguidelines are like WP seeing as to how WP was flat years before them.

43. StraightEdgeNexus

Posts: 3689; Member since: Feb 14, 2014

Wait..... What has that to do here. Did you read the above 3 comments CAREFULLY. Seems too unintuitive for you.

55. jroc74

Posts: 6023; Member since: Dec 30, 2010

You must really like WP.... Bottom line...PNC isnt doing an app for WP yet...no matter who did flat guidelines first. That said....its even more telling since ....like you say....flat guidelines are inspired, copied from WP... Maybe they just dont want to waste time, money n resources on a small platform.

56. jroc74

Posts: 6023; Member since: Dec 30, 2010

I thought about this too...maybe some restrictions, something that has to be mandatory they dont want to deal with.

29. NokiaFTW

Posts: 2072; Member since: Oct 24, 2012

*One month later on PA* PNC banking app arrives on WP!

31. LastESPADA

Posts: 4; Member since: Apr 27, 2014

I always love when people talk about WP low percentage. It cant change overnight. WP including the whole other work that wp7 is, is still younger than android and ios. IPhone was released in 2007. Most people had flip phones or messaging phones, I had a ppc6700 in 2006, (I was doing more things with that than the iPhone could do. Hell iPhone natively didn't support video til the 3g) Most people who were getting new phones, or upgrading, or new to phone in general around that time were mostly building a base of users for those 2 platforms, yes there were some for the palm pre, windows mobile, blackberry, and the smart dummy phones, like samsungs instinct (iPhone killer) coming into 2008 with htcs evo/inspire/ etc varients to crown the way for great pics, videos, video chats, etc. Windows phone wasn't even around during this time. When windows phone came around it did many things the other os's didn't do, until the last 2 years where most phone companies, and os's have taken their features and styles. But the problem was and still is, thier phones were not out on every carrier and a high end device wouldn't be on other service providers. And no one would push them, hell Nokia said its a learning process and thier gonna do better with the launch of the 1020, and att still failed, they were still shoving iPhones down peoples throats. Most people stick with what they know, they don't want to learn something new if they don't have to. So with there already big user base by the time windows phone comes out, and no one pushing or teaching or even knowing anything about the phones, and not every carrier even having one, HOW DO U EXPECT THEM TO SUCCEED AND WIN HUGE MARKET SHARE when the system is broken. And lets not for get about some of those lazy developers who have apps, have styles and schemes, and content, but are too lazy to make an app, it doesn't cost that much, hire someone who does good work, maybe someone needs to make a company that will make windows apps for businesses without any knowledge or care, charge a reasonable fee and get this

32. nasznjoka

Posts: 418; Member since: Oct 05, 2012

Its simple ... how many years has WINDOW MOBILE BEEN THERE? Then came android and took over.Now windows phone still the same thing. Truth is people don't like pc on their phones including myself.

36. StraightEdgeNexus

Posts: 3689; Member since: Feb 14, 2014

Pc on their phones? Woah hold on, windows phone has nothing to do with Pc. Its nothing like desktop OS.

45. LastESPADA

Posts: 4; Member since: Apr 27, 2014

Windows mobile was a mobile platform of the PC, for the most part I could take alot of .exe programs and run them lol, and mostly people used those for businesses. Obv you never used windows phones cause its not that same lmfao Love how people make judgments, and have no idea what they are talking about.

46. StraightEdgeNexus

Posts: 3689; Member since: Feb 14, 2014

SMH. I know there is a lot difference between WMO and WP. Just read comment #32 he said pc on phones and referred that to WP. Love how People make judgements, and that too before reading and interpreting carefully.

50. MR-H-

Posts: 116; Member since: Apr 10, 2014

WM was much better than WP8.

51. nasznjoka

Posts: 418; Member since: Oct 05, 2012

Actually what I meant was the pc experience on a mobile phone thats all

58. LastESPADA

Posts: 4; Member since: Apr 27, 2014

Windows phone looks the win8 because of the live tiles, but win8 is fairly new and WP for quite a while so that doesn't make sense. And WP wasn't a PC experience, windows mobile was. And WP in many ways isn't even the same as w8

57. jroc74

Posts: 6023; Member since: Dec 30, 2010

Thank you. Android and the iPhone were very new when they launched...Win Mo was fighting BB for the top spots. Seems like some ppl that are WP fans wanna just forget that Win Mo ever existed....along WP 7 at times. MS shoulda have never let the iPhone and Android do what they did. MS had waaaaay more experience in mobile phones. Lets not forget that Ballmer literally laughed at the iPhone...and former BB execs did too...look at those folks now. MS's biggest problem was they didnt answer the iPhone fast enough...and let another company, OS (Google, Android) do it. Combine that with the fact that the Apple Newton was a massive failure for Apple...back in the early 90's...and its mind blowing that MS is looking up at Apple in marketshare. Kudos to Apple for keeping at it, not giving up. And this is coming from a person who doesnt really like Apple.

59. LastESPADA

Posts: 4; Member since: Apr 27, 2014

Did u read my post about what was happening between 07-09 most people left there platform for android and ios as they were new and cool, and when WP came out no one did or knew stuff to get people to buy it, its common sense.

38. tigermcm

Posts: 861; Member since: Sep 02, 2009

thank you....that is all
This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at https://www.parsintl.com/phonearena or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit https://www.parsintl.com/ for samples and additional information.