Luxury phone maker Vertu ditches Windows Phone 8 plans, will focus on Android

Luxury phone maker Vertu ditches Windows Phone 8 plans, will focus on Android
Luxury phone maker Vertu has dropped its plans to make Windows Phone 8 devices quoting “complexities” in adopting the platform, and it will instead focus on Android. The news comes right after Vertu announced its first Android-based luxury phone, the Vertu Ti, a device that costs around $10,000.

Nokia sold their former subsidiary Vertu for 200 million euro (around $250 million) in June of last year. Since then, the company has taken a 180 turn and chosen the Android path, unlike Nokia.

Not using Windows Phone could also be a scale and size issue as Vertu is not one to afford spending huge resources on various projects.

Good news for sheikhs and all the usual Vertu clientele is Symbian is finally out of the picture, and replaced with the much more modern Android.

source: ZDNet



1. imsickwithsmartphone

Posts: 153; Member since: Jan 28, 2013

Android is the future....

4. imsickwithsmartphone

Posts: 153; Member since: Jan 28, 2013

btw only rich people will buy this phone....XD

15. lolioslol

Posts: 182; Member since: Dec 10, 2012

Gee, should I file that under "no sh*t"?

11. Johnnokia

Posts: 1158; Member since: May 27, 2012

Ditching !!!! WHEN they announced they were making a Phone with WP8 onboard? Again, Anti-Windows Article from Victor.H

2. Kriksis

Posts: 94; Member since: Aug 27, 2012

Symbian is still better than android...

5. RaKithAPeiRiZ

Posts: 1488; Member since: Dec 29, 2011

in a parallel world :D

6. Kriksis

Posts: 94; Member since: Aug 27, 2012

As far as I understand Android phones are not smartphones, they are multimedia phones. They are meant for leisure - playing games, watching videos, etc. Symbian phones are for productivity, with the ability to play games, watch videos, etc. Android phones need dual core CPU to work smoothly, they need quad core CPU to shoot FullHD videos. Symbian phones menages that with a single core CPU, wit no problems. So which of the two is the smart one?

14. MistB

Posts: 581; Member since: Jul 07, 2012

The problem is that Symbian has been left for dead and abandoned by both Nokia and consumers whilst Android has been adopted by almost billions of people around the globe and that number isn't about to slow down anytime soon. I own various Symbian (E7/N8 and yes, the 808 pureview running Belle) devices and that lag you speak of does exist in Symbian also. Granted it's improved a lot since the 5800 days running series 60 5th edition but it's still awkward when required for web browsing and scrolling and Android does not require Quad Cores to run smooth, hell even my single core Desire S stuck on Gingerbread can outperform any Nokia Symbian device with a higher clock frequency in any given task.

17. jackhammeR

Posts: 1548; Member since: Oct 17, 2011

yes yes...and maybe wildfire is as fast as the rest?

16. jackhammeR

Posts: 1548; Member since: Oct 17, 2011

good points

19. jroc74

Posts: 6023; Member since: Dec 30, 2010

Really... I have used my Android phones to check the schedules for public transportation.....pdf reader. I used it to connect to my home PC while at work to move files back n forth. One time to show some ppl pics of my kids... I have Quick Office, Documents to Go....ya know productivity software? I used a few remote desktop apps. I used the eTrade app to do transactions. There is a terminal app to run command line prompts. How many ppl even know what the command line is? The HTC Droid Incredible was probably first smoothest Android phone out....running a single core cpu ad 512MB ram in 2010. Maybe the Nexus One was too, dont know, didnt use a Nexus One. Most smartphones can be for both work and play. Whether its iOS, Android, WP, etc. Any more questions?

20. a_tumiwa

Posts: 393; Member since: Mar 16, 2012

Cool, we still have Symbian fansboy, Welcome to the club!! here u will see, meet, and chitchat with Apple Fansboy, BB fansboy, WP/nokia fansboy, Android/samsung/sony fansboy hey... we need WebOS fansboy!

22. Kriksis

Posts: 94; Member since: Aug 27, 2012

no, I am not a fanboy I am FANATIC...

3. nikenturd unregistered

Microsoft doesn't get a lotta love these days......poor Baldmer

7. papss unregistered

Seriously who cares.. They should focus on one imo

8. BadAssAbe

Posts: 508; Member since: Apr 22, 2011

Why dont they charge $500 more and give the phone really high end Specs. It wont make much of a price difference to the super rich. 5in FHD IPS Screen QuadCore Snapdragon Pro 2 GB Ram 32GB internal Storge with sd slot

9. nlbates66

Posts: 328; Member since: Aug 15, 2012

lol these "luxury" phone companies only ever release garbage hardware anyway, i'd consider it a benefit if they decided not to release any products with my OS on it.

10. pookiewood

Posts: 631; Member since: Mar 05, 2012

Ditched? Really? I'd like to see WHEN they announced they were making a Phone with WP8 onboard. Thanks.

12. InspectorGadget80 unregistered

They should drop their over price phones period

13. Tsepz_GP

Posts: 1177; Member since: Apr 12, 2012

Yes! Good on them, wonder why they even bothered to consider that dud of an OS.

18. applesauce

Posts: 165; Member since: Aug 26, 2012

Perhaps Vertu is the new test bed for Android; if it does well, it could easily be migrated over to Nokia, without compromising Nokia's agreement with Microsoft.

21. thelegend6657 unregistered

I think they should use windows phone 8 as it requires higher specs to run Outdated specs on a 10k android phone is just riduculous and besides they are already several luxury android phones maker While luxury windows phone 8 is an untapped territory

Latest Stories

This copy is for your personal, non-commercial use only. You can order presentation-ready copies for distribution to your colleagues, clients or customers at or use the Reprints & Permissions tool that appears at the bottom of each web page. Visit for samples and additional information.