LG should learn a thing or two from OnePlus' success

OnePlus focuses on making phones that are great all-rounders and deliver the essentials. LG... doesn't really have an identity.
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40 Comments

30. hoevito

Posts: 11; Member since: Apr 18, 2012

I forgot to mention this is my previous post, but probably one of the single biggest diffrentiators between LG and oneplus or any other brand for that matter? LG offers a 2 year warranty at no extra cost...whereas practically the whole smartphone industry still only offers 1 year. How is it that not a major selling point or diffrentiator? All this talk about "innovation" and who's doing what right and wrong but a phone that has literally double the length of post purchase support and coverage vs. the rest of the major players at no extra cost is huge. Nevermind the fact it's also MIL-STD 810 certified in drop protection either...

33. P20prouser

Posts: 44; Member since: Oct 10, 2018

They great G2 pro, G2, G3! And the sophisticated G4.. Extinction begins

34. threeline

Posts: 309; Member since: Sep 11, 2011

LG tried to out do Samsung when all they had to do was just make great phones at a cheaper price. I had the V30 and it sucked after 6 months.

35. MrMalignance

Posts: 213; Member since: Feb 17, 2013

@threeline: why is that? I'm curious, because the v30 is one of the phones I always see people love and praise highly

38. cheetah2k

Posts: 2198; Member since: Jan 16, 2011

The V30 was ok. but the V30+ was the better of the two - especially with the larger storage

36. rsiders

Posts: 1895; Member since: Nov 17, 2011

For one thing LG needs to engage their audience a whole lot better. These secret launches where only the press is invited and no live streams puts a serious damper on the excitement of the product. I can only speak for this year alone but I love OnePlus's approach. I attended the New York launch event and it was one of the coolest experiences of my tech related life. I met people that I look up to on YouTube like Karl Conrad, Danny Winget and Michael Fisher and others. They had a huge meetup in Times Square where people could get the phone at T-Mobile and I got the OnePlus 7 Pro that following Sunday. LG has never had a turn around like that as far availability and audience engagement. They need to spend more on advertising and take a page out of the big guys book with bigger events and have a quicker turn around for availability.

37. cheetah2k

Posts: 2198; Member since: Jan 16, 2011

Two LG phones that come straight to my mind that were farking fantastic were the LG G2, and the LG V30+.. Both had great battery, awesome features and excellent cams. The rest have been mediocre and bland. With all of their phones, software support has always been on the back foot too. Always slow, very late, no security updates, etc. Just like Sony ended up, you hardly see an LG here in Australia (there were zero commercials when the G6, 7 and 8 arrived) and the Carriers became so frustrated with the lack of LG support they all dropped them like lead balloons. LG need to re-think their phone strategy. If they want to make a profit then we want to see latest specs, fully featured handsets with big batteries, and screens that dont burn in after a few minutes.. Putting a 3300mah in a flagship, and sending software updates every 6-8 months is like taking the gun, putting it in your mouth, and pulling the trigger.. Totally useless with red stains on all your whites....

39. UglyFrank

Posts: 2191; Member since: Jan 23, 2014

I don't get why HTC, Sony & LG haven't all embraced the flagship killer format in order to revive their sales. These are brands that all had more respect than OnePlus did prior to the OP1, they could've leveraged their brand names and changed the smartphone market for the better.

40. poopypants78

Posts: 28; Member since: Jul 13, 2017

LG's UI appears old, limited and out of date. Following Nokia via the route of embracing Android One would be a good start.

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