History of the top five phone manufacturers
Getting into the business started for LG relatively late (only in 1997) with the production of CDMA phones for the American market. It took three years before they achieved their first serious success in the field, supplying a big number of units for Verizon Wireless. Their partnership with the mobile operator was also the key to their leading position in the CDMA market, attained in 2003. Meanwhile, LG managed to establish their presence in Europe, with the first successful phone being the IMT-2000, designed for Italy.
A world expansion followed, aimed at markets that have not been conquered entirely by the older players like Samsung, Motorola, and Nokia, such as Russia, Indonesia, and Australia. Despite having started later, the Koreans managed to achieve considerable success over a short period of time, becoming in 2005 the fourth largest supplier of mobile phones worldwide. It was in the same year that they produced a device supporting mobile television – the first one in history.
The Black Label series was given birth to in 2006 when the first Chocolate is sold in 7.5 million copies. This becomes a guiding light for the manufacturer and the company starts emphasizing on the fashion-oriented devices. Proof for that are phones like PRADA, Shine and Chocolate, which have become a common name for style.