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'Captured on Galaxy S7' is Samsung's answer to the 'Shot on iPhone' campaign

posted by Daniel P. / Jun 16, 2016, 2:46 AM

'Captured on Galaxy S7' is Samsung's answer to the 'Shot on iPhone' campaign

Not to be outdone by Apple's "Shot on iPhone" campaign, Samsung has released its own "Captured on Galaxy S7 and S7 edge" video that demonstrates the 4K recording prowess of the two high-end smartphones. The handsets are the first to sport the Dual Pixel technology that stuffs focusing options previously reserved for DSLR cams in a tiny phone package.

Video is the natural habitat for demonstrating the instant focusing feature, as it seamlessly switches from front to back and vice versa, with no noticeable adjustment, which is otherwise present in even the fastest continuous autofocus solution on other phones. That is why Samsung is boasting the recording prowess of the Galaxy S7 and S7 edge, which have created the stellar footage in the video below. Do you like what you see?

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32 Comments

1. Ahovking

Posts: 711; Member since: Feb 03, 2015

Can these OEM STOP copying each other and start coming up with original ideas.. NOTHING apple or google have done in the past few years have been original.. its either been complete rip offs or minor improvements..

posted on Jun 16, 2016, 2:51 AM 2

4. NoToFanboys

Posts: 3231; Member since: Oct 03, 2015

True, everyone copies nowadays, and when somebody makes something new, people hastily shout "GIMMICK!"

posted on Jun 16, 2016, 2:55 AM 9

12. legiloca

Posts: 1676; Member since: Nov 11, 2014

and yet slowly copy that gimmick a year later or two.. congratulations it's a paradox!

posted on Jun 16, 2016, 4:50 AM 1

3. Kumar123 unregistered

They have to copy every move Apple made otherwise they will lose their identity as the company which build their entire smartphone business by shamelessly copying iPhone's design and software.

posted on Jun 16, 2016, 2:55 AM 4

5. submar

Posts: 713; Member since: Sep 19, 2014

Yes, Apple created everything in your world and don't copy others, smart one.

posted on Jun 16, 2016, 3:19 AM 19

6. Supersonic

Posts: 226; Member since: May 15, 2015

Is it a joke?

posted on Jun 16, 2016, 3:20 AM 2

7. Switch00

Posts: 536; Member since: Sep 04, 2013

Nice tease Kumar123. Unfortunately, I agree. So many innovative ways, yet Samesung still follows every Apple move. Pathetic.

posted on Jun 16, 2016, 3:24 AM 7

29. Ruturaj

Posts: 1484; Member since: Oct 16, 2014

Sure, that's why iPad got split screen before Samsung phones. You just plain stupid to say every move. Both took inspiration from each other (as source code is not public, technically it's not copying).

posted on Jun 16, 2016, 12:20 PM 0

24. sissy246

Posts: 7111; Member since: Mar 04, 2015

Wake up, Apple does the same thing

posted on Jun 16, 2016, 10:50 AM 2

26. TechieXP1969

Posts: 14967; Member since: Sep 25, 2013

So adverting and marketing is now copying too? Wonder where Apple got its Mac vs PC campaigns? if a company makes a good marketing move, or one perceived to be you have to do it. Apple copies everything, yet I've never seen you post anything when Apple copies. OH THE IRONY!!!!

posted on Jun 16, 2016, 11:07 AM 1

28. Ruturaj

About design, Thank god samsung doesn't copy it and makes a phone with such large bezels. About software, in your whole life have you ever written a single program/code/software?

posted on Jun 16, 2016, 12:18 PM 1

30. Rocky1978

Posts: 41; Member since: Jul 09, 2014

Really? Apple NEVER copies Google right? Shall I name ALL the ways Apple has copied Google and the other OEMs through the years? We may be here awhile........

posted on Jun 16, 2016, 12:46 PM 0

8. AlikMalix unregistered

So Apple shows off ACTUAL customer's videos, Samsung had to stage the scenes and use professionals to show off theirs? A bit pathetic especially when they're actually trying to "one-up" Apples idea...

posted on Jun 16, 2016, 3:32 AM 5

18. Nopers unregistered

Probably because of the jello image stabilization you'd get on a non stabilised tripod.

posted on Jun 16, 2016, 6:03 AM 0

31. Rocky1978

Wow, that's funny because I never get that "jello" effect on my Galaxy S7 Edge......

posted on Jun 16, 2016, 12:49 PM 0

19. cherry.dev

Posts: 107; Member since: Apr 15, 2016

THIS.

posted on Jun 16, 2016, 6:05 AM 1

27. TechieXP1969

Either way, they are shot with the phone. I don't know if Samsung has a way for consumers to upload photos or pictures shot with the Galaxy. But there are plenty on YouTube.