Asus ZenFone Zoom first look

Right before Asus closed out its CES 2015 press conference, they teased us with a new, upcoming smartphone that specifically caters to snapping photos. Riding high on the announcement of its new ZenFone 2 smartphone, the company teased all of the attendants with the Asus ZenFone Zoom – an Android smartphone that shares ties to the ZenFone 2, but it’s packing along a 13-megapixel PixelMaster camera with a 3x zoom and a 10-element lens.

Before we all go bonkers about something with a 3x zoom, the phone in question was under glass. Therefore, we’re only able to peek at its glory from the other side of the glass. Nevertheless, we will mention that its design is something we’d classify as catering to snapping photos. What stands out the most above everything else is the rather large sized lens in the back of the phone. From the looks of it all, it’s constructed from this matte plastic material – one that might even sport a soft touch finish.

Well, that’s pretty much the extent of what we can say about the Asus ZenFone Zoom for now – that’s unless we’re able to get our hands on it sometime soon. On one of the phones, we saw a photo of a piece of currency, which showed to us the crisp and clear details of those micro text. Naturally, the 3x zoom should help to expose details better than most phones, but in all honesty, it would’ve been more compelling to see its reach extend to something like 10x – the same zoom level of the Samsung Galaxy K zoom. Regardless of that, is this something you think that would appeal to hardcore shutterbugs? Or are other implementations, like Nokia’s beefy sized PureView cameras, more practical to use?

Related phones

ZenFone Zoom
  • Display 5.5" 1080 x 1920 pixels
  • Camera 13 MP / 5 MP front
  • Processor Intel Atom, Quad-core, 2330 MHz
  • Storage 64 GB + microSDXC
  • Battery 3000 mAh



1. karas

Posts: 85; Member since: Jul 08, 2011

If only it had Xenon flash !!

5. surethom

Posts: 1662; Member since: Mar 04, 2009

Totally agree Still no Android phone with Xenon flash. Have you ever see a digital camera with no xenon flash :(

9. a961009

Posts: 120; Member since: Aug 04, 2011

Actually there is... Motorola Milestone XT720/Motoroi

10. AwesomestMaximuss

Posts: 148; Member since: Jul 09, 2013

Galaxy K zoom has a xenon flash...

14. WakaFlakaD

Posts: 575; Member since: Apr 30, 2011

Just go back and use the old phones lol. I will be totally cool using Nokia N82 again =)

2. RajRicardo

Posts: 490; Member since: Feb 28, 2014

No camera samples at least? Why show it off then?


Posts: 2815; Member since: Oct 03, 2012

Lumia copy?

4. leonmbj

Posts: 45; Member since: Jun 05, 2014

ASUS 1020

8. boosook

Posts: 1442; Member since: Nov 19, 2012

Did the 1020 have a 3x optical zoom? ;) Despite that, it's thinner. Oh, and it has a 5.5'' screen... ;) definitely an improvement over the 1020.

11. rsiders

Posts: 1934; Member since: Nov 17, 2011

41 megapixels. Superior image quality. Xenon flash. Case closed.

12. vikazp

Posts: 2; Member since: Jan 05, 2015

And its a two year back phone! Case closed haha

13. elitewolverine

Posts: 5192; Member since: Oct 28, 2013

5.5in yay...sorry, having a huge screen is not always the defacto go to. The 1020 didn't have optical, no, it had 41mp that allowed you to zoom take a picture, and the camera software still had the sense to take the full picture just in case your zoom in missed something. What we will have to see is, does a 3x 13mp zoom, out do a 41mp digi zoom. Considering my 1020 just out did my 400$ Canon, I would think the 1020 might either edge it out, or simply tie.

6. rsiders

Posts: 1934; Member since: Nov 17, 2011

No Nokia our design was not inspired by the Lumia But hey, can't wait to see the picture quality.

7. Diego!

Posts: 867; Member since: Jun 15, 2009

Nokia Lumia 1020 is calling and it's kinda pissed...

15. ktonlai

Posts: 12; Member since: Mar 29, 2010

Galaxy K Zoom. That is all.

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