Apple's retail stores can release AT&T iPhones if the unlocked pile runs low

Apple's retail stores can release AT&T iPhones if the unlocked pile runs low
It seems that Apple is advising staff at its retail locations to just grab an iPhone 4 from the AT&T pile, and release it from the carrier shackles, if it runs low on stock with unlocked iPhones.

Of course, this will still run you $649 for the 16GB version, and the healthy $749 for a 32GB version, but it's nice to have options. These prices are fairly indicative of how much carriers are paying to subsidize an iPhone so you can grab it at $199 with a two-year contract, resulting in Apple's fat operating margins, but that's a whole different topic.

The note in Apple's Retail Project Manager actually says to sell any of the AT&T iPhone 4's SKUs, and mark it as "Device Only" upon checkout, which it seems automagically unlocks the device for use with any SIM card you throw at it.

via 9to5Mac


Related phones

iPhone 4
  • Display 3.5" 640 x 960 pixels
  • Camera 5 MP / 0.3 MP VGA front
  • Processor Apple A4, Single core, 1000 MHz
  • Storage 32 GB
  • Battery 1420 mAh(7.00h 3G talk time)

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3 Comments

1. Droid_X_Doug

Posts: 5993; Member since: Dec 22, 2010

Apple is clearing stock ahead of the launch of the new iPhone in September....

2. Su-Rio

Posts: 51; Member since: May 05, 2011

they should sell the iphones for double on-contract price... like 16gb = 400$, then even more people would buy it... and i think apple would make more money by eliminating the stocks of iphone 4, then in sept, release an iphone for all carriers to make even more money

3. Droid_X_Doug

Posts: 5993; Member since: Dec 22, 2010

Why sell the phone for less if you are running out of stock? They have a quick way to convert AT&T-locked phones to unlocked GSM world phones. If they are selling out, why should they sell the phones for less?

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