Apple iPhone sales down 6.2 million in Q2
We all know that iPhone sales tend to take a dive in the leadup to a new announcement from Apple, and according to DigiTimes Research, it has happened again. Apparently, compared to Q1 of 2013, Apple's iPhone sales were down by 6.2 million devices in Q2; and, revenue was down pretty big as well.
This past quarter, Apple worked with carriers to offer a number of sales and promotions in an effort to move as many iPhones as possible, because the company obviously knows that sales are going to decline before a new iPhone announcement. Unfortunately, that strategy didn't work well enough, and according to DigiTimes, Apple's revenue from iPhone sales dropped to $18.2 billion.
That's still a pretty big number, but one that is likely to be dwarfed in Q4 this year after Apple announces the new iPhone 5S and iPhone 5C next week in San Francisco.
source: DigiTimes
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