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Xiaomi will enter the Indian smartphone market soon, launches website first

Posted: , by Florin T.

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Xiaomi will enter the Indian smartphone market soon, launches website first

Back in April, Xiaomi announced that it would start selling smartphones in 10 new markets this year, although it didn’t provide exact time frames for that. It looks like the company is almost ready to start operations in India, as it launched an Indian website a few days ago - and Hugo Barra, Xiaomi’s Vice President, made sure to let the world know about this via Google+.

For the moment, the website doesn’t contain much, but there’s the promise of an “incredible journey.” Obviously, the website makes use of the recently-acquired Mi.com domain, which Xiaomi bought for $3.6 million.

There is no word on what handsets Xiaomi is planning to offer in India. However, we assume it’s going to sell both cheap smartphones (like the Hongmi or Redmi Note), and more expensive models (like the Mi3, or the upcoming Mi3S flagship).

Xiaomi is already hugely successful in its home country, China (the world’s largest smartphone market). We’ll see if it also manages to conquer India (which, by the way, is the world’s second largest mobile market). If it does, Xiaomi may soon find ways to threaten the positions of the globe's top 5 smartphone vendors.

sources: Xiaomi India, Hugo Barra

15 Comments
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posted on 18 Jun 2014, 22:52 1

1. fzacek (Posts: 1641; Member since: 26 Jan 2014)


Wow, Xiaomi is slowly becoming more than just a crappy Chinese company. In half-a-dozen years it might be a household name in the U.S...

posted on 18 Jun 2014, 22:56 4

2. FingerMyApple (unregistered)


I dont always recommend android, but when i do, it's Xiaomi, Lenovo, Huawei, and Oppo :)

posted on 18 Jun 2014, 23:41 1

3. SeanContra (Posts: 67; Member since: 24 Mar 2014)


It's really sad how condescending Indians get when it comes to Chinese made mobile phones.
"China mobile" is a term often reffered (by Indians) to a phone that breaks/malfunctions within 3 months or less from purchase. Sad, really, because almost all the iDevices are made in China. And if you're in a city like Delhi, almost 6 in every 10 people you see in a metro station will have an iPhone. Second-hand or otherwise.
Anything other than a premium brand like Samsung or Apple is immediately looked down upon by the average Indian consumer.

Xiaomi will have a tough time here. Good luck though.
Been impressed ever since Red Rice :)

posted on 19 Jun 2014, 04:06 2

6. tech2 (Posts: 2046; Member since: 26 Oct 2012)


Its not really people's fault. On production, Chinese firms only supply the uber premium grade products to developed nations where they can get good return on products and a product with lesser quality products are dumped in other asian nations where cost plays more importance then quality.

Its also the responsibility of a country's government to enforce strict import policies for international trades.

E.g. Recently here in Britain, all import of alphonso mangoes were banned from India due to deteriorating quality (apparently). They were my favourite fruits and now I really miss them juicy mangoes :(

posted on 19 Jun 2014, 05:49 1

7. rihel_95 (Posts: 216; Member since: 21 Mar 2012)


i am from kolkata, india. and i promise u that if u ever eat himsagar or langra mango, alphonso will taste like a baby. we bengalis know . but this mangos cannot be exported as they dont last very long, and at this moment i am eating one.

posted on 19 Jun 2014, 06:04

10. gaara6775 (Posts: 299; Member since: 20 May 2014)


Due to this we had huge price cut down on mangoes n dyum I had a lot . still have 11 left at my home :D .
Hope next year you get the mangoes mate.

posted on 19 Jun 2014, 14:09 1

14. SeanContra (Posts: 67; Member since: 24 Mar 2014)


Wow, that escalated quickly... :P

posted on 18 Jun 2014, 23:58

4. gaara6775 (Posts: 299; Member since: 20 May 2014)


Congrats xiaomi. Gotta fight a lot to make your position in Indian market where low end market is conquered by Micromax,Karbonn etc. Secondly it will be hard time for Indians to pronounce xiaomi(shou-me or shi-yo-me) and that may hurt their sales as well. People who are updated about technology or who already knows xiaomi will buy these products as very few reviews are available on YouTube to watch & make a decision to buy this brand. However reviewers like c4tech, geekyranjit will play a huge part to represent n review these phones then only people will focus on this brand. Just make sure you give good service or else people may reject easily. Moto g,x are sold here n they provide warranty also but there are no service centers which can repair these phones or change their part,so it was good thinking to bring moto g to India by WS retail on flipkart. But you guys don't do like that. All the best xiaomi .looking forward of Mi Pad.

posted on 19 Jun 2014, 00:18

5. SeanContra (Posts: 67; Member since: 24 Mar 2014)


But "CHEV-ROH-LET" cars sell decently in India (come on!)
And 90% of the Nissan Micra owners don't know for sure if it's "ME-KRA" or "MY-KRA" :D
I don't think pronounciation of the brand name has ANYTHING to do with the sales as long as the product is good and the marketting is done right. For all the average consumer cares, "Xiaomi" may well be pronounced "ZE-AH-ME" or just "Mi" (from the logo) and be done with it.

But I agree with the lack of service centers being a problem. It's the only reason why I dropped Moto G out of my list. No after sale service :(

posted on 19 Jun 2014, 05:51

8. gaara6775 (Posts: 299; Member since: 20 May 2014)


Pronunciation of xiaomi is very similar to gionee (for those who know only gionee) . I know this pronunciation won't be a huge huge deal but it will be a big deal.people have not adapted gionee as a another option of buying so I guess xiaomi will lack there. I'm sure people will pronounce it has Chi-o-mi, haha, jokes apart . lack of after sales service + resale value will hamper. For eg- if someone wants to sell his old gionee phn he hardly gets what he expect from the device,so probably people have to use till it dies or buy a brand which has good resale value (now I'm talking about those consumers who likes to spend not more than 7-10k on phns) .as you know ppl use MMX n get good value(even though its a rubbish device ). Let's see how xiaomi progresses , I'm with them n will do mouth publicity as I sell mobiles :D .

posted on 19 Jun 2014, 05:58

9. gaara6775 (Posts: 299; Member since: 20 May 2014)


Phones like moto g ,x hardly face any hardware defect so I guess we can use them.if its dropped or its screen gets cracked its an issue & replacement of screen is difficult but I was shocked to see the response of people towards moto e,g .most of them don't know Motorola has no service centers which can fix their phns issue still they bought it,I guess the price tag of these phns did the trick, hope xiaomi do the same with the price tag. In China its cheap in Malaysia,Singapore its Lil bit costly .

posted on 19 Jun 2014, 06:12 1

11. NokiaFTW (Posts: 2006; Member since: 24 Oct 2012)


I don't Xiaomi will do well here in India. People here would rather buy an Indian made phone from Micromax or Karbonn than even think of buying a phone from a Chinese manufacturer. We Indians don't trust products made in own country, forget about China.

posted on 19 Jun 2014, 07:57 1

12. HoPhonTab (Posts: 34; Member since: 03 Jun 2014)


Xiaomi MI3 will now release here in the Philippines same price as the MoTo G!!!!!!!!!
It will cost ₱10599 here or just below $250 :-)

posted on 19 Jun 2014, 11:45

13. gaara6775 (Posts: 299; Member since: 20 May 2014)


Are you sure? If its true you guys win a fu**ing lottery :D

posted on 21 Jun 2014, 06:02

15. HoPhonTab (Posts: 34; Member since: 03 Jun 2014)


Yup go to their facebook page MI Philippines

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