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With more and more apps going free, mobile ads are here to stay, says report

0. phoneArena 18 Jul 2013, 10:05 posted on

App analytics company Flurry has outed a report earlier today pointing towards a continuing trend of apps gone free...

This is a discussion for a news. To read the whole news, click here

posted on 18 Jul 2013, 10:11 2

1. ilia1986 (unregistered)


Absolutely. :)

Unless you got an Android device, rooted it, and installed Adaway. :D

posted on 18 Jul 2013, 10:12

2. akki20892 (Posts: 2663; Member since: 04 Feb 2013)


no doubt

posted on 18 Jul 2013, 10:42 1

3. Gaurav008 (Posts: 265; Member since: 20 Jul 2012)


Still,WP doesn't have a good "free and quality" app collection. One of the biggest reasons of the failure of app ecosystem.

posted on 18 Jul 2013, 10:51

4. greyhulk (Posts: 99; Member since: 30 Jun 2010)


Fortunately, so are mobile ad blockers.

posted on 18 Jul 2013, 12:19 1

5. TheLolGuy (Posts: 469; Member since: 05 Mar 2013)


And so are the companies paying to be able to circumvent them.

Seriously, these ads have to be there. The app is already free. It makes me facepalm so hard when I see so many reviews on the Play Store giving awful ratings just because a free app has ads that I have personally confirmed are placed non-invasively.

When did people begin to believe that money sprouts from trees?

posted on 18 Jul 2013, 13:04

6. icyrock1 (Posts: 263; Member since: 25 Mar 2013)


However, the ads make the developer request permissions that the app normally wouldn't need to have to run. I'd rather they offer an ad free version for a price that doesn't request has many permissions, and a free one that does.

posted on 18 Jul 2013, 16:36 1

7. TheLolGuy (Posts: 469; Member since: 05 Mar 2013)


That's true, and I'm in the same camp as you. The problem is, the vast majority do not share the same opinion as us. Once apps start coming out free, people aren't so willing to go back to model that prices apps at a few dollars. Because of this, it's just like you said -- sometimes invasive ads and other things that may or may not collect anonymous information about you

It seems a lot of consumers don't understand that there must be tradeoff. They just use the free apps and hope that with enough complaining they'll remove ads.

Some have said it's because they don't want to buy an app for a few dollars then find out it's junk. Well, you can refund your purchase and uninstall the app within a reasonable time, so it's clear that they are being dishonest. We've moved into an era where everything must be a free-to-use model, with anonymous data collecting and ad spamming as a tradeoff. As services become more sophisticated and more costly yet consumers still demand the same great price of $0, we'll be trading more privacy for it. How far will consumers go to keep free services?

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