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Watch out Apple, here comes Amazon's Appstore

Posted: , by Alan F.

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Watch out Apple, here comes Amazon's Appstore
According to the latest stats from Flurry, the Apple App Store has a red-hot challenger on its tail and it's not the Google Play Store. Using stats compiled during the 45 days from the middle of January, for every $1 in revenue that came into the Apple App Store, 89 cents was spent in the Amazon Appstore. Trailing badly is the Google Play Store which had only 23 cents of sales for each $1 spent in Apple's online applications store. RIM's BlackBerry App World and Windows Phone Marketplace were not included in the survey.

Watch out Apple, Amazon is right behind you

Watch out Apple, Amazon is right behind you

So what accounts for this discrepancy? Flurry believes that it is due to the nature of the companies involved. Apple and Amazon are firms that know how to sell while Google is known for its search engine and other non-sales related businesses. Other reasons for Google's dismal showing include the lack of new apps, the difficulties of using Google Wallet to pay for a purchase and the expectations from users that apps should be free.

It should be interesting to see if Amazon can catch the Apple App Store and if the guys at Cupertino are feeling any pressure.

source: Flurry via Electronista

16 Comments
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posted on 31 Mar 2012, 12:35 3

1. Immolate (Posts: 288; Member since: 17 Jun 2011)


This should come as a surprise to the writer at one of the Android blogs that was asking just yesterday if anyone actually uses the Amazon App Store anymore as he'd unloaded it month ago. This might qualify as an example of an argumentative fallacy.

But while I've been on App Store since its inception, even I am completely surprised by this fact... to the point where I wonder what I'm missing. If this is true, then Android is developing more revenue for developers than iOS when you add App Store and Google Play together. Isn't that one of the cute facts that the apple people like to brag about?

posted on 31 Mar 2012, 12:49 1

3. protozeloz (Posts: 5379; Member since: 16 Sep 2010)


you can say that a dev that submits his app to both Play Store and Amazon Store is earning more money.... I'm as surprised as you are, when the amazon app store only works in US and has to be downloaded (not preloaded) this numbers might sound fishy. but if this is correct good for amazon, but Google needs to become more competing then

posted on 31 Mar 2012, 13:58 5

7. Doakie (Posts: 1304; Member since: 06 May 2009)


Have you ever heard of this tablet known as the Kindle Fire? It has the Amazon Appstore on there stock. And it's kinda popular...not everyone needs to download it.

I've been using the Amazon Appstore for so long I have 339 paid apps that I have for free. iOS owners are stupid. When you can get so much for less yet you willingly go to get ripped off, you're obviously too stupid to be rich. You know the old saying, "A fool and his money are soon parted." That or they're too stupid to use an OS that has an open file system.

posted on 02 Apr 2012, 10:39

16. jamrockjones (Posts: 345; Member since: 26 Oct 2011)


I agree, they need more advertising to get the word out about Google Play, but for the Android eco systems this is a good thing, I hope that developers are aware of these facts and are a little more willing to develop for Android, especially since there is more than one market that their apps will be sold on.

posted on 31 Mar 2012, 12:44 4

2. roscuthiii (Posts: 1861; Member since: 18 Jul 2010)


So... what is the ratio of new apps in the Google Play Store vs Amazon Appstore?
Also, what bearing does Google Wallet have exactly on the Google Play Store? The Android Market existed and was taking payments for apps long before Google Wallet.
Finally, whether or not consumers feel they are entitled to free apps or not, why knock the ones that are smart enough to get the same app or app equivalent and save a few pennies while doing so?

But, I guess we're suppose to admire those who fleece the sheep and give those sheep a pat on the backside as encouragement as they step up to the shears.

I expect better next time Alan. As it's a weekend article I'll presume it was created somewhere in between a hangover and a solid round of ball-scratchin' on the couch & watching cartoons.

posted on 31 Mar 2012, 13:43

5. roscuthiii (Posts: 1861; Member since: 18 Jul 2010)


I get what Flurry is trying to achieve with the visual representation... I'm just not sure about the presentation itself with the bars and percentages.

If anyone can hear that whistling sound, it would be the sound of standards dropping.

posted on 31 Mar 2012, 13:51 3

6. Doakie (Posts: 1304; Member since: 06 May 2009)


Lol. Great comment. The one of the greatest things about Android is the free apps, so this article does nothing but put emphasis on iOS owners being stupid with their money...

posted on 31 Mar 2012, 13:10 3

4. Whateverman (Posts: 3231; Member since: 17 May 2009)


It's all in the marketing. There still has been nothing to show what's so great about Google Play (not the catchiest name), that would make customers want to go into it! Apple is marketing the hell out of their iPads and iPhones by showing how great the AppStore apps run on them. By placing all these apps center stage, they kind of have a two for one marketing campaign going on. *Buy an iPad and you can play this cool spiral-shaped piano.* I love Android but Google and their OEMs just don't get it. Show them what it can do and they will come!!!

posted on 31 Mar 2012, 14:10 1

8. ECPirate37 (Posts: 92; Member since: 14 Jul 2011)


I download approximately 80% of my apps from the Amazon App Store. I liked the older version of the Android Market, where it was organized in a simpler way. I liked how it had some of the top apps rotating across the top. Since it has changed, I like Amazon a lot better.

The free App of the Day at Amazon gets me to check their market once a day. I check the Play Store once bi-weekly. If you read the reviews on Amazon, I would say about half are from Kindle Fire users. Kindle Fire users are already programmed to spend a few dollars at a time for books and movies, so they do not have a high hurdle to leap to spend 99 cents or $1.99 on an app.

posted on 31 Mar 2012, 18:59 1

9. rallyguy (Posts: 572; Member since: 13 Mar 2012)


What a load! One huge reason I won't buy an Iphone is because you have to pay for everything.

Some guy was saying he wanted an Iphone because he saw an Iphone that had an app that showed the constellations when pointed the camera at the stars. He said the app only cost $1.99. Pfff. I downloaded Google Sky Map for free and it does the same thing! That's why I won't buy an Iphone.

Iphone users are lucky they don't have to pay for Google Maps!

posted on 01 Apr 2012, 08:20

15. greathero1 (Posts: 493; Member since: 13 Jun 2008)


He should have downloaded Planets which is very comparable in usability and features, and it's free too.

posted on 31 Mar 2012, 23:36

10. zackh121556 (Posts: 100; Member since: 01 Feb 2012)


Its about free apps not paid. Google play is known for having the best percent of free to paid. That's why the play store is so low and Apple and Amazon is so high. Just last week a friend and I downloaded the new angry birds. The only difference was mine was free and he paid 0.99 cent on his iPhone ...

posted on 01 Apr 2012, 00:34

11. joey18 (Posts: 526; Member since: 20 Jul 2010)


For how long google will get permit to amazon to sell apps thast the question

posted on 01 Apr 2012, 07:18

12. richardyarrell2011 (banned) (Posts: 510; Member since: 16 Mar 2011)


Android is all about open plain and simple. Amazon app store is kool just not the Google Play store. Android lovers will always hit the google play store first before ever hitting the amazon store. Google could really care less about this circumstance they are not in it to make money off android as apple or amazon needs that cash. Android is simply PIMP SLAPPING APPLE and AMAZON ALL DAY LONG.

posted on 01 Apr 2012, 08:13

13. greathero1 (Posts: 493; Member since: 13 Jun 2008)


What? Look at the profits and reevaluate your rant. Google needs the cash just like the others. It's just they look to collect the bulk of their revenue from the ads. Hint, that's the reason they give it away for free (the os).

posted on 01 Apr 2012, 08:15

14. dirtydirty00 (Posts: 260; Member since: 21 Jan 2011)


pshhh.... ive had droids for 3 years and in total ive bought about 5 apps. even 99 cent apps, why bother? unless its something i really need i dont buy anything. ya im cheap, but theres plenty of free apps on there thatll do the same thing as the paid counterparts, so why pay.

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