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Watch an iPad 2 meet its maker in a lava pit

Posted: , by Daniel P.

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Watch an iPad 2 meet its maker in a lava pit
There's not much more into this than a tablet dipped into some lava, but its pure unadulterated fun to do nonetheless, especially if it is the world's most popular slate.

A small case company made this publicity stunt, trekking to a place near one of Hawaii's volcanoes, and getting up close and personal with the hot furnace of melted lava slowly making its way down. The CEO hung an iPad 2, which was rotating pictures of the company's products, on a pole, and started torturing Apple's slate for the joy of all Android fans nearby.

We kid, but the iPad 2 did perform for a while, then showed the overheating warning we are accustomed to from the days we saw Apple's gear baking on a barbeque grill in another stunt, and gave up the ghost. Watch the pointless marketing experiment in its entirety in the video below.

via CNET


12 Comments
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posted on 12 Dec 2011, 03:06 3

1. phungn (Posts: 26; Member since: 01 Sep 2011)


dont quite see the connection between the case and the ipad. I thought it was going to be something crazy like the ipad survives lol.

posted on 12 Dec 2011, 03:14 8

2. jogutier (Posts: 324; Member since: 12 Feb 2010)


apple owners are the strangest people. :)

posted on 12 Dec 2011, 04:07 1

3. harsh_732006 (Posts: 65; Member since: 15 Aug 2011)


u wanted to say dumbest..dont u..:P

posted on 12 Dec 2011, 05:44

5. metoyou (Posts: 277; Member since: 19 Oct 2011)


LOL... i know what you means :)

Seriously they can donate that tampad to someone else that can't or don't have the financial to get a tablet

posted on 12 Dec 2011, 04:51 3

4. Bluedroid (Posts: 57; Member since: 12 Sep 2011)


Burn baby burn...

posted on 12 Dec 2011, 06:16 2

6. rendHELL (Posts: 304; Member since: 09 Nov 2011)


oooohhh...



what the f*ck?????

NO CONNECTION with THE CASE!!!!


I guess thats why it was pointless!!!!!

posted on 12 Dec 2011, 07:59

7. mio15 (Posts: 27; Member since: 21 Mar 2011)


Hardware torture should make everyone who visits this side sad... :(

posted on 12 Dec 2011, 08:05

8. buncookie (Posts: 2; Member since: 12 Dec 2011)


If you want to buy an Andriod tablet you don't go through all that trouble. : )

posted on 12 Dec 2011, 12:04 1

9. theoak (Posts: 320; Member since: 16 Nov 2011)


You know ... I was surprised the iPad faired as long as it did.

posted on 12 Dec 2011, 12:44

10. Paden (Posts: 262; Member since: 07 Jul 2011)


Now I know what Android fans fapfapfap to.

posted on 12 Dec 2011, 13:01

11. ZayZay (Posts: 565; Member since: 26 Feb 2011)


I don't understand the point of this except to play with some fire. Oh well.

posted on 12 Dec 2011, 16:59

12. The_Miz (Posts: 1496; Member since: 06 Apr 2011)


How dare he tortures a quality product. Why not field test it on an Android tablet since no one cares for them anyway?

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