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User survey reveals iPhone worth $313 to owners on average, Androids command $220

Posted: , by Daniel P.

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User survey reveals iPhone worth $313 to owners on average, Androids command $220
Piper Jaffray analyst Gene Munster, who is the resident Apple and mobile industry head there, it seems, has now directed his team to collect data from smartphone users in US and Asia, asking how much is their phone worth to them.

Apple's iPhone users gave a price north of $300, whereas Android owners returned a figure about  a $100 less, and in line with what high-ends sell with subsidies on America carriers.

The survey was done by polling about 400 smartphone users, which, while statistically significant, is not that large of a sample, and Android phones span the gamut of price points, from SIM-free $150 units, to $700 handsets, which are sold with subsidies. Here are the survey results neatly presented in the table below:

User survey reveals iPhone worth $313 to owners on average, Androids command $220


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posted on 17 Jul 2012, 08:38 12

1. -box- (Posts: 3878; Member since: 04 Jan 2012)


A 400 participant survey is newsworthy? Yeesh.

That said, as this is an average, it seems most of those participants don't understand subsidized pricing.

posted on 18 Jul 2012, 02:10

31. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)


I don't think you understand the survey is about resell value

posted on 18 Jul 2012, 10:08 1

36. thinking (Posts: 130; Member since: 19 Jan 2012)


No, it is not a about resale values. It is about what the owners THINK it is worth to THEM.

posted on 17 Jul 2012, 08:45 11

2. Mafiatounes (Posts: 12; Member since: 13 Jun 2012)


Nice survey, let's compare a phone against a OS?! WTF

posted on 17 Jul 2012, 14:50 5

26. E.N. (Posts: 2362; Member since: 25 Jan 2009)


By phone, what do you mean? iPhone 4S, 4, 3GS.....? I'm pretty sure we can all assume iPhone OS or iOS. Not that hard.

posted on 17 Jul 2012, 16:04 1

27. Brewski (Posts: 122; Member since: 05 Jun 2012)


He means you can't compare the iPhone (Hardware) against Android (Software). You have to pick a specific phone for it to be any kind of comparison.

posted on 17 Jul 2012, 16:08

28. E.N. (Posts: 2362; Member since: 25 Jan 2009)


I'm pretty sure the people who took the survey weren't putting a price on Android as a software. They were pricing their device. Same for the iPhone/iPhone OS/iOS user.

posted on 17 Jul 2012, 08:46 13

3. networkdood (Posts: 6326; Member since: 31 Mar 2010)


I got my RAZR for a penny....and it is still a better phone than any iphone....which are overpriced and over valued at the moment.

posted on 17 Jul 2012, 09:53 7

14. sithman (banned) (Posts: 299; Member since: 21 Apr 2012)


That's ur opinion, but the fact is iPhones do hold their resale value better than the others. It's just a fact, not an jab at the other phones.

posted on 17 Jul 2012, 10:39 5

17. bayusuputra (Posts: 943; Member since: 12 Feb 2012)


true.. but still, i will rather buy a cheaper android with the same/better hardware and more functionalities than the iPhone.. even the second hand iPhone 4 is still more expensive than the better HTC One V brand new.. And second hand 4S is still more expensive than a brand new One S..

It holds value because it is seen by the average Joe as exclusive product. They don't really know what's inside it, but only see that as a Hot product, so it will hold its value.. not a jab at the iPhone..

posted on 17 Jul 2012, 11:45 3

20. sithman (banned) (Posts: 299; Member since: 21 Apr 2012)


No bro it holds it's value due to brand recognition. Think rolls bently Porsche. Think about the way those items hold resale value even tho they can b problematic. The iPhone is iconic and it synonymous with apple, android isn't as iconic (jus being real) and its more synonymous with Samsung and Htc than it is with google. Androids main strength hurts its resale value, and that's availability. It's become watered down due to being so easy to get, and now that iPhones r n the prepaid market the same will happen, but not as bad becuz of the brand. Millions of techies love the iPhone as well as more millions of average users. It's the brand that keeps it strong.

posted on 17 Jul 2012, 19:26 1

30. matrix_neo (Posts: 321; Member since: 03 Nov 2011)


Another way of accepting that he's one of the sheep roaming around in phonearena. Lol

Why you need to buy an expensive iphone when you can buy a cheaper android phone, offering the same functionality and features?! That's why millions of people are buying and loving android phones coz they are affordable, cheaper and it truely delivers what a smartphone is, not just an app launcher.

posted on 18 Jul 2012, 02:12 1

32. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)


Actually people value the iPhone because it provides an excellent experience.

posted on 18 Jul 2012, 10:12

37. thinking (Posts: 130; Member since: 19 Jan 2012)


which people?

posted on 18 Jul 2012, 08:44 1

34. bayusuputra (Posts: 943; Member since: 12 Feb 2012)


exactly, isn't that exclusivity? That brand is perceived as exclusive. I agree with your point, just that I rephrased it differently than yours.

It's like Prada, LV, etc.. Yes, they have better craftmanships, and usually exclusive materials, but bag is a bag, and those brands make the price goes up. The same goes to the iPhone.. A smartphone with a recognised brand, which makes it exclusive product. Yet, it does the same job with those lower in price.

And some $100 backpacks actually are more versatile than $10000 Birkin bag. The same goes for an MPV against a Bentley.

posted on 18 Jul 2012, 10:15

38. thinking (Posts: 130; Member since: 19 Jan 2012)


Exactly. Just yesterday, I was seeing a review of a Bentley (what a coincidence). The reviewer trashed the car on every aspect - handling, comfort, everything. Yet, he said it would feel good because it was a Bentley.

posted on 17 Jul 2012, 11:37 2

18. sithman (banned) (Posts: 299; Member since: 21 Apr 2012)


What idiots would thumbs down a non subjective comment lol. Look it up dumb asses.

posted on 17 Jul 2012, 08:47 3

4. PAPINYC (banned) (Posts: 2315; Member since: 30 Jul 2011)


That graph is way off; the value of my iPhone 4S when I resell it in mint condition and unlocked by Verizon with original box and all is about $450 - $500. The value or resell value of Blackberry is desparation that someone on Craigslist is dumb enough to buy one. Value of Android should be calculated based on model since, obviously, a RAZR MAXX, S3, G-NOTE, etc, have higher values than, say, a Motorola Devour or G1.

BTW, any relation to Herman and Lily?

posted on 17 Jul 2012, 08:56 8

6. Aeires (unregistered)


WhoTF pays $160 for a feature phone? This study has some major flaws.

posted on 17 Jul 2012, 09:25 1

11. LostInTheRed (Posts: 85; Member since: 03 May 2012)


It's what the phone is worth, not neccessarily what they paid. The guy who commisioned the survey works for Apple and odds are they probably wanted a survey to show their customers value their phones more. But as my previous comment stated, with only a 400 person survey and more than 50% of them iPhone users, very biased.

posted on 17 Jul 2012, 09:35 2

13. Aeires (unregistered)


Same logic, what feature phone is worth $160? I'd bet even the most expensive one costs much less than that to manufacture.

No disagreement on the bias of this report, I'm with you on that. Typical Apple troll-bait fodder.

posted on 17 Jul 2012, 10:03

16. LostInTheRed (Posts: 85; Member since: 03 May 2012)


Well, the cost to have the feature (even the smart) phones pale in comparison to the retail cost. I work in the phone industry and retail for even a simple basic runs between $150-$200. And I have noticed quite a few people don't want to renew their contracts, so they pay it. Smart? not so much. Reality? Yep.

posted on 17 Jul 2012, 09:33 1

12. OptimusOne (Posts: 694; Member since: 22 May 2012)


lol i bought my android phone for 120 dollars new LOLOL

posted on 17 Jul 2012, 08:58 5

7. paulyyd (Posts: 327; Member since: 08 Jan 2011)


Lol blackberry going for the same as an android handset

posted on 17 Jul 2012, 09:07 1

8. LostInTheRed (Posts: 85; Member since: 03 May 2012)


I hate flawed surveys. Considering more than 50% of the people surveyed were iPhone users, it was a bit biased. Also 400 people is a very small test.

posted on 17 Jul 2012, 09:25 2

10. Roomaku (Posts: 278; Member since: 06 Feb 2012)


iPhones do go for a lot of money still, it's ridiculous a 8 GB iPhone 4 goes for 400$ on ebay. Even crazier still some of the 4S go for near 800$! Honestly the survey needs to be on a large scale and more detailed to be fair...

posted on 17 Jul 2012, 09:55 3

15. sithman (banned) (Posts: 299; Member since: 21 Apr 2012)


I had people willing to pay 450 on Craigslist this past saturday for my 64 gig 4S but I opted to keep it. I'll sell it when the new iPhone drops.

posted on 17 Jul 2012, 11:38 2

19. sithman (banned) (Posts: 299; Member since: 21 Apr 2012)


I'm gonna thumbs down it too lol jus to b in the android in crowd.

posted on 17 Jul 2012, 12:31 2

23. Aeires (unregistered)


That actually sounds about right, the 64 gig models were pricey compared to the 16 & 32 gig models. Not really sure why people thumb down such a neutral comment.

posted on 17 Jul 2012, 13:46

24. sithman (banned) (Posts: 299; Member since: 21 Apr 2012)


Exactly

posted on 17 Jul 2012, 12:00

21. bubbadoes (Posts: 363; Member since: 03 May 2012)


Who's survey. You couldn't give me one!!!!! I just passed over the 4S for a GSIII, knowing the iphone5 with i06 is around the corner. It's a matter of taste and I prefer ICECREAM or JELLYBEAN

posted on 17 Jul 2012, 12:18 1

22. OptimusOne (Posts: 694; Member since: 22 May 2012)


android is WAY too general

a gsIII or one x would defeinitly get more money than iphone
but if you get something like the htc tatoo, no one would ever want to buy that at all

plus fewer people sell their android phones now because even older android phones can get the newest software. ex. my optimus one has jb now!
so as long as my phone can support the next version of android, I am never selling my android phone

posted on 17 Jul 2012, 13:54 1

25. remixfa (Posts: 14148; Member since: 19 Dec 2008)


considering the wide range of android phone prices and features, $200 is not bad. You have the big guys like the SGS2/SGS3, and One series holding up the top, while you have the little guys like the Hauwai Comet brand new for $100 full retail pulling down the bottom.

Yea, you get a little more ON AVERAGE for your iphone, but who cares. what wierdo buys a phone for its resale value? Also, anyone with a nice android phone gets way north of 200. Hell the year old SGS2's are still selling in the 300-400 range used.

posted on 17 Jul 2012, 18:30

29. sithman (banned) (Posts: 299; Member since: 21 Apr 2012)


That's true. Good post bro

posted on 18 Jul 2012, 02:14

33. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)


Anyone that wants to upgrade should care about resale value. I haven't paid for a phone since up I bought the 3GS. I've resold each iPhone for more than my upgrade cost me.

posted on 18 Jul 2012, 08:50 1

35. remixfa (Posts: 14148; Member since: 19 Dec 2008)


your upgrade cost you a lot more than that. your paying more than full retail for the phone by being on a regular ATT/VZW plan. So no.. you didnt "resell it for more than the upgrade cost you", you just think you did.

posted on 18 Jul 2012, 11:38

41. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)


Sorry, but cost of service and cost of phone is two different things.

I prefer to pay more and get GOOD service. You used to be a VZW fanboy and now a T Mobile fanboy ever since Verizon fired you.

posted on 18 Jul 2012, 10:23

39. thinking (Posts: 130; Member since: 19 Jan 2012)


Sensible people would care about the phone's features, usability, etc, that are PRESENT, instead of the magical number that will show up 2 years later.

posted on 18 Jul 2012, 11:36

40. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)


That's another reason I choose the iPhone.

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