In the beginning of November, BlackBerry replaced CEO Thorsten Heins with John Chen. Chen's reorganization of BlackBerry began less than a month ago, when it was announced that some management and board changes would be made. Shortly after, board member Roger Martin, Chief Marketing Officer Frank Boulben and Chief Operating Officer Kristian Tear left the company, while James Yersh replaced Brian Bidulka as a Chief Financial Officer. However, the latter will remain a special advisor to CEO John Chen for the remainder of the fiscal year.
Yesterday (December 18) it was announced that in order to strengthen BlackBerry, John Chen has hired two new high-ranking executives, who happen to be his former colleagues. James S. Mackey was recruited as Executive Vice President for Corporate Development and Strategic Planning, while Mark Wilson will take up the reigns of the company's marketing. Both have worked with Chen at a German software company, SAP, for a lot of years.
Another former SAP executive, John Sims, was named head of BlackBerry's global enterprise services on Tuesday (December 17). Considering that Sims has engaged in many company redesigns in the past, it is highly likely that he would be in the core of BlackBerry's plan to step on its feet.
BlackBerry is expected to announce its quarter earnings report for Q4 2013 on December 20. According to some analysts, the company's revenue for the trimester will be $1.6 billion, which is a 42% down in comparison with the same period in 2012. Meanwhile, the company announced that thanks to a recent contract, it will supply the French car manufacturer, Peugeot Citroen, with 10,000 BlackBerry 10 smartphones.