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These companies have fallen out of favor, which one do you think most deserves a second shot?

These companies have fallen out of favor, which one do you think most deserves a second shot?
Today, seven out of the ten largest smartphone companies on the planet hail from China. This leaves just Samsung, Apple, and LG within the picture. As some will know, just a few years back, that wasn't at all the case, and the landscape was far more varied, with the likes of Sony, HTC, Nokia, and even BlackBerry being integral to the market. For various reasons, that's no longer the case.

With Sony, for example, it's as if the company is always a step behind the curve, with devices that aren't a thorough disappointment by any means, but ones that are having an increasingly hard time impressing a public bombarded by cheaper alternatives and more feature-packed flagships. Its lack of presence in the US is also deeply concerning, and we were told at MWC that the company won't be pursing carrier deals in 2016—at least not as its number one priority.

As for HTC, the Android pioneer has had some tough times lately, even though we've seen some markings of improvement—led by its Vive VR arm. Still, while HTC phones continue to impress with craftsmanship, the design is getting a bit stale perhaps, and the company is yet to deliver a competitive cameraphone that can spar with the majors.

And Nokia? Nokia doesn't really exist anymore, at least not exactly. Back in 2013, Microsoft acquired the Finnish company's handset making arm, but agreed that the remainder of Nokia can use its renowned brand name for smartphones in 2016. That means this year, Nokia may look to take a crack at the increasingly difficult smartphone market once again, albeit without much of the talent that made the Nokia of old possible. And while we're on the topic, Microsoft, too, has had a disastrous 2015, with phone shipments plummeting despite Windows 10 for Mobile.

Finally, BlackBerry. The struggling Canadian company is at a point where its story has started sounding real sad. Once an unstoppable juggernaut, BlackBerry (formerly RIM) is now barely keeping things together on the smartphone side, mostly propped up by its enterprise services.

Which of these renowned companies would you most like to see get a second shot at joining the Greats?

Phonearena polls
sort by
These companies have fallen out of favor, which one do you think most deserves a second shot?
404 votes
(404 votes) Sony
462 votes
(462 votes) HTC
815 votes
(815 votes) Nokia
143 votes
(143 votes) Microsoft
177 votes
(177 votes) BlackBerry

2001 votes

  • Options

posted on 28 Mar 2016, 06:31 22

1. karas (Posts: 77; Member since: 08 Jul 2011)

definitely no to SONY . they took so many chances already and almost always failed .

posted on 28 Mar 2016, 06:57 1

13. GreenMan (Posts: 1236; Member since: 09 Nov 2015)

@Karas Yes, its strange that a tech gian such as Sony is relatively un-known in Smartphone world and is practically struggling (or so it seems to me)...

But then again, Sony is using Android... And Android Market is TOO competitive...

To stand out, you need either a whole bloody herd of FAN BOYS ala Sams... Oops, I dunno what was I going to say... Well, Either blindfolded Fan Boys or some "KILLER" features ala iPho... Woah, I don't know why words are slipping out of my mouth (or fingers?)..

In any case, last but not the least:

G'Day Mate!!!

posted on 28 Mar 2016, 07:26 7

22. 14545 (Posts: 1532; Member since: 22 Nov 2011)

I get tired of hearing this. The market isn't too competitive. The problem are these companies want to maintain high profit margins in face of stiff competition. Additionally, Sony has the issue of not pursuing the american market where they could probably make a comeback on reputation.

Drop a "Z6" or whatever the latest name will be, with features that people care about, in the 450-500 dollar price point, on US soil and I highly dough they would have trouble selling every unit they make. The reason they, and others, have trouble now is in both support after sale and price. Sony could easily fix both of those if they wanted.

posted on 28 Mar 2016, 08:02 1

31. Finalflash (Posts: 3084; Member since: 23 Jul 2013)

They can even price it according to current flagship if they just released it on time. All their flagship get to the market half a year late in North America. They have no presence in China and Korea. They have Europe down well but that is a pretty ragtag market compared to the states. They have retards in charge of mobile and therefore, they deserve to fail so changes are made.

posted on 28 Mar 2016, 08:02 5

30. Jason2k13 (Posts: 1214; Member since: 28 Mar 2013)

Samsung was relatively unknown in the phone industry, it was mostly Sony, Nokia and Moto that had alot of fans. When android came Htc started it, then the nexus phone, Samsung and Sony joined to. These manufacturers were pretty much equal to each other in terms of popularity, but eventually one of them came on top.

So tell me, how did a particular Brand stand out today, when they weren't popular in the first place AKA they had no blind FAN BOYS like yourself?

(waiting for a troll reply)

posted on 28 Mar 2016, 10:46 3

52. elitewolverine (Posts: 5183; Member since: 28 Oct 2013)

Samsung had all the right tools however. Most of those companies other than Nokia, relied on others.

Samsung also threw major major major $$$$ into the 'Galaxy' ads. The, "its not a phone its a Galaxy", countless ads that went to showing how 'superior' it was.

I have yet to see any other phone commercials on the scale Samsung has done.

posted on 28 Mar 2016, 15:56

64. chenski (Posts: 409; Member since: 22 Mar 2015)

Its clever marketing strategy

posted on 29 Mar 2016, 00:42

70. kabhijeet.16 (Posts: 805; Member since: 05 Dec 2012)

Absolutely correct..

posted on 28 Mar 2016, 07:40 3

26. Mrinal (Posts: 36; Member since: 28 Feb 2016)

Yes you are right, I think only Nokia deserves a come back.

posted on 28 Mar 2016, 09:07

42. talon95 (Posts: 546; Member since: 31 Jul 2012)

And Blackberry. i'd like to see a security focused comeback.

posted on 28 Mar 2016, 10:52

55. tejadaku (Posts: 8; Member since: 19 Oct 2014)


posted on 28 Mar 2016, 11:14 1

58. Odeira (Posts: 242; Member since: 29 Jun 2012)

They really should just stick your Playstation, that's LITERALLY the only good thing coming from them now.

posted on 28 Mar 2016, 06:32 11

2. dil2abu (Posts: 305; Member since: 09 Nov 2011)

I prefer SONY.. But I wish all the companies should be back to their glory era again.. It'll result in more competition, more innovation and choices for us..

posted on 28 Mar 2016, 06:42 1

7. GreenMan (Posts: 1236; Member since: 09 Nov 2015)

@dil2abu I quote: "I wish all the companies should be back to their glory era again.. It'll result in more competition, more innovation and choices for us"...

Absolutely! +1 Mate...

But tell this to an sMoth... Envious little pups who cheers on every blow Apple withstands...

posted on 28 Mar 2016, 06:33 3

4. BobLawblaw (unregistered)

Remember the good old days of the 00's? Unique designs from the likes of Motorola, Nokia, Siemens, Sagem etc. Batteries that could last a week and phones that would crack the ground before they'd break themselves.
Granted the technology was old but pulling out your first flip phone, or camera phone or phone with colour screen. Brilliant.

posted on 28 Mar 2016, 06:50 2

10. GreenMan (Posts: 1236; Member since: 09 Nov 2015)

@BobLawblaw I sure as hell do, mate! As a matter of fact, I sorely miss those days... The time when Motorola Razr was the most exotic phone in the world... When Nokia N97 was considered almost a mini computer... And the Carl Zeiss 5M.P camera in Nokia N95 was considered a miracle...!

Well. Say good bye to the good ol' days, for they're never coming back...

posted on 28 Mar 2016, 06:36 19

5. tyrionTheWise (unregistered)

HTC. The only company that actually cares about user experiences. Nokia has fallen due to their own ignorance and I better not get started on Sony.

posted on 28 Mar 2016, 07:07 11

16. MichiGo (Posts: 173; Member since: 09 Sep 2014)

If they cared about user experience then we would have a phone with a decent battery life/ a decent sized battery, more screen real estate (that stupid black bar) and a decent processor (none of that SD 615 nonsense) the HTC A9 was a great chance for HTC to revive itself. Instead we got an iPhone looking POS with a super weak processor (SD 615) a really small battery and a ridiculous price of $500..

posted on 28 Mar 2016, 08:34

39. SenorThrottles (Posts: 284; Member since: 23 Dec 2015)

Well the A9 has a Snapdragon 617. It's not the most powerful processor in the world, but from what I've heard it's more than enough to make the phone run smoothly.

posted on 28 Mar 2016, 08:34

40. Mercedes-Benz (banned) (Posts: 403; Member since: 18 Jan 2015)

HTC used to be great , now they are a pile of ****

posted on 28 Mar 2016, 10:19 2

50. Xperia14 (Posts: 428; Member since: 01 Sep 2015)

If there's one company that cares about user experience then it has to be Sony. Their UI is simple and fluid, and yet is has a lot of useful Sony apps like Stamina (which is the simplest battery saver out there and yet the most effective), album, music, digital NC etc. etc.

And with the new X series they have implemented a technology that makes sure that there's minimal degradation of the battery during 2 years, so you can keep it as long as possible. And they even had a beta program for Z2 (2014!) users.

I'm curious: have you used an Xperia in the past two months or are you just making things up?

posted on 28 Mar 2016, 11:09 1

57. tyrionTheWise (unregistered)

With your name, I don't need to explain anything. Go fap to sony logo.

posted on 28 Mar 2016, 06:40 1

6. jontaylor07 (Posts: 163; Member since: 12 Oct 2015)

Sony doesn't even try to meet it's customer's demands in the west, and in the developing world, they need to work much harder to compete on price. Nokia was disorganized, didn't have a clear message, wasn't competing well at all in smartphones. Sure they made great feature/early smartphones, but once Android and iPhone features started evolving, they were way behind.

I feel like HTC does a good job, I'm not sure why they're doing so poorly. Microsoft has made big changes and strides, I like what they're doing now. But they do need to improve the pace of updates.

posted on 28 Mar 2016, 06:47 1

8. Guaire (Posts: 517; Member since: 15 Oct 2014)


posted on 28 Mar 2016, 06:48

9. IAMBLCKJ3ZUS (Posts: 290; Member since: 29 Sep 2015)

Honestly who really cares if they want a second chance just build a phone with no compromise at a good price. Every company can come back if the vision they have matches others, heck apple went bankrupt and came back from the depths of hell.

posted on 28 Mar 2016, 06:52

12. aikoo (Posts: 101; Member since: 27 Feb 2016)

Honestly the only one who hasn't "tested the waters' or completely failed with their second chances is Nokia. My money's on them

posted on 28 Mar 2016, 06:57 6

14. rency0722 (Posts: 157; Member since: 12 Jun 2013)

Before, it was Nokia v. Sony Ericsson, but now, things have changed.

posted on 28 Mar 2016, 07:02

15. grbrao (Posts: 287; Member since: 23 Nov 2012)

I wish blackberry come to its golry days again... I own a Z10 for three years now and it works flawlessly and with latest updates the OS becoming better and better.... I wish developers come forward and push BB ahead.....
Regarding MS, i wonder what is holding them to unleash the tech?.... Always a mystery to me..
And i really wish Nokia make a phone with stock android and 808 cam.....

posted on 28 Mar 2016, 10:50 2

53. elitewolverine (Posts: 5183; Member since: 28 Oct 2013)

Lawsuits probably tie their hands more than anyother company.

If you would have put Google back into the 2000 yr when MS was slapped for shipping a freaking browser and forcing OEMs to install theirs, which is exactly what becoming a Google Partner does. And still give the user ability to install others, which is exactly what google/ms does. You would see google in MS position. MS also has the biggest cross OEM partnership out of any Company, so they are doing two things. Trying not to piss them off and trying to make sure their software stays on top.

Right now to much red tape stops them. And internal checks.

posted on 28 Mar 2016, 07:08 3

17. grbrao (Posts: 287; Member since: 23 Nov 2012)

Nokia with SD820, 808 or 1020 CAM, 4GB RAM, 4500mAH battery, FHD or 2K Screen, Stock android with Nokia Apps integrated into google maps and cam.... That is it.. there wont be any competion to Nokia in android world..............

posted on 29 Mar 2016, 04:01

71. jontaylor07 (Posts: 163; Member since: 12 Oct 2015)

And three different models with distinctly different design language, different OSes, and varied basic operation.

This is why Nokia failed, they didn't ever find and focus on a winning strategy or idea, they release phones with random features, software, and design. They never honed in on what was important to consumers and delivered. Consumers never knew what to expect from Nokia, whereas that was clear from Apple, so it was easier to buy an iPhone.

posted on 28 Mar 2016, 07:17 3

18. Arthurhkt (Posts: 482; Member since: 19 Apr 2012)

Definitely Microsoft and BlackBerry, mainly due to I wish more OS compete with Android and iOS(Even thou I am rooting for Android and iOS as well). But in the meantime I wish other OEM continue to survive and compete each other.

posted on 28 Mar 2016, 09:10

43. talon95 (Posts: 546; Member since: 31 Jul 2012)

I want Blackberry back, but only on Android. No point having more than one standardized app language. Even MS needs to just run standard Android apps.

posted on 28 Mar 2016, 10:51 1

54. elitewolverine (Posts: 5183; Member since: 28 Oct 2013)

standardized app language? You mean virtualized so that performance takes a hit? I will take C# and C++ over that mess any day.

posted on 29 Mar 2016, 04:02

72. jontaylor07 (Posts: 163; Member since: 12 Oct 2015)

Blackberry on Android is kind of pointless. You don't get any of the Enterprise management or security advantages of Blackberry. You just get an Android phone with a keyboard.

posted on 28 Mar 2016, 07:18 3

19. hemedans (Posts: 511; Member since: 01 Jun 2013)

Actual Nokia was second to Samsung when they sold phone division to microsoft. i wont call that out of favour, even lumia sales was double digit.

if Nokia return today and find good supply chain it will become hit instant. so many people trust Nokia brand.

posted on 28 Mar 2016, 07:25

21. TMHKR (Posts: 51; Member since: 08 Dec 2012)

Sony was good when it was Ericsson. Always liked Sony Ericsson feature phones, had C702.

posted on 28 Mar 2016, 07:31 3

23. amasog (Posts: 346; Member since: 22 Aug 2013)

The article title is too generic, nowhere in there says phonemaker.

So why microsoft is included? LOL! MS is not only a phone maker.

posted on 28 Mar 2016, 07:32 1

24. yoosufmuneer (Posts: 1498; Member since: 14 Feb 2015)

Definitely Microsoft. Specifically Windows, I know they have missed a lot of chances already but Windows has a huge potential. There are awesome innovations already including Windows hello, Continuum etc.

I'd prefer a more polished Windows experience. But MS should release an X86 Surface phone as a last try.

App situation is frustrating but many developers are coming to Windows including Instagram, Twitter, FaceBook Messenger etc. They should release updates on time and the UX should be polished.

posted on 28 Mar 2016, 07:42

27. Plutonium239 (Posts: 1048; Member since: 17 Mar 2015)

It will take at least three attempts to get an x86 Surface phone right and to be popular.

posted on 29 Mar 2016, 04:05

73. jontaylor07 (Posts: 163; Member since: 12 Oct 2015)

I wouldn't buy any phone that ran Win32 apps. Not on principal, but because that would sacrifice the mobile experience, battery life, security, performance, etc. Microsoft is doing well now with Windows on phones, and if they can continue to improve as they have over the last couple years I think Windows phones will do fine in the market.

posted on 28 Mar 2016, 07:34 6

25. VigneshRaja (Posts: 31; Member since: 17 Dec 2014)

Phone Arena being a mobile news website, doesn't allow to vote from mobile. Fail!

posted on 28 Mar 2016, 07:43

28. yoosufmuneer (Posts: 1498; Member since: 14 Feb 2015)

You could upvote. Click the + icon

posted on 28 Mar 2016, 07:59

29. amiaq (Posts: 509; Member since: 30 Jun 2012)

Yeah... as I thought "Phonearena" doesn't deserve a second chance.
BTW - get stuffed for deleting my comment.

posted on 28 Mar 2016, 08:07 1

32. pupkin (Posts: 68; Member since: 04 Feb 2015)

Everybody deserves a Second Chance.

posted on 28 Mar 2016, 08:23 4

35. jellmoo (Posts: 1586; Member since: 31 Oct 2011)

I picked Blackberry, largely because I feel that they tried to really hit a strong niche with the Priv, and actually did a great job combining their strengths with the flexibility of Android.

HTC is near and dear to my heart, but I can't see them returning to relevance. They just don't have a target market anymore (though I am more than willing to be wrong here).

Sony deserves their fate. They've continued to make the same mistakes since the Z1 and haven't learned a thing. They continue to peddle the same devices over and over again, coupled with barely changing software.

Nokia isn't Nokia. It has the name, but it lacks the pedigree. I can't see what they can do to be a player in the market. (Which is a shame, especially considering how much I loved the N9).

Microsoft's history of repeatedly changing their approach to mobile, not launching products when they need, releasing half finished versions of their OS, and leaving their loyal fans in the cold has convinced me they shouldn't be in the market. They still have relevance as a services company, but not as a platform or hardware maker.

posted on 28 Mar 2016, 09:11

44. talon95 (Posts: 546; Member since: 31 Jul 2012)

Dead on.

posted on 28 Mar 2016, 08:25 1

36. plantman60 (Posts: 20; Member since: 02 Mar 2012)

I think Palm should be up there too, for a vote. It's the one I miss the most.

posted on 28 Mar 2016, 08:30

37. markpowervr (Posts: 25; Member since: 22 Dec 2015)

almost every company can come back to its profitable days unless they offer us costumers a good price to performance ratios just like other chinese manufacturer was doing. sony had a good build on their products but there design now is becoming redundant in style. there camera is good but not great compare to others. i think nokia had a better chance this time running android cause its a universal os as of now compare to others. offer us smooth performance, easy to use UI, great camera, nice display,timely updates and most importanly affordable price! and i will sell my dog and buy this beast that will reside on my pocket! this is the beggining...

posted on 28 Mar 2016, 08:37 2

41. oozz009 (Posts: 520; Member since: 22 Jun 2015)

I'm voting Sony, the creator of the Walkman :) After all, it is thanks to them that we have good cameras in our smartphones. Plus, many of the feautures that GS7 only now has, Sony had for a long time. Waterproofing, great, premium desing and camera (well, more or less for the camera). Nevertheless, they had premium smartphones for a long time now and it's sad that they din't manage to become successful...

posted on 28 Mar 2016, 10:16

49. Jason2k13 (Posts: 1214; Member since: 28 Mar 2013)

Sony is the reason we have good smartphone camera? Sony is the first to make water proof phones? Samsung never designed premium phones?

Seriously, is all that a joke?

posted on 28 Mar 2016, 09:19

45. toyboyz (Posts: 180; Member since: 22 Jan 2010)

These companies are all thriving well in other countries. This list and voting is a waste of mouse clicks.

posted on 28 Mar 2016, 09:36

47. jellmoo (Posts: 1586; Member since: 31 Oct 2011)

No... They aren't. These are companies who are either in the red, have a mobile division operating in the red, or are simply not making mobile devices.

posted on 28 Mar 2016, 09:24 1

46. duartix (Posts: 294; Member since: 01 Apr 2014)

I'd like a second chance at that tall slim girlfriend I had when I was 26. Everything else can crash for what I care.

posted on 28 Mar 2016, 09:51 1

48. tedkord (Posts: 11626; Member since: 17 Jun 2009)

All of them.

posted on 28 Mar 2016, 10:20

51. havoc (Posts: 91; Member since: 08 Jan 2015)

Nokia is stupid for going on windows phone rather than android. And now they want to comeback behind a Chinese Company to make their products. And HTC thinks their products is so special that they priced it soooooo high than the competition. Blackberry will have a hard time if they continue their BB OS and will face stiff competition on android.
I'm hoping Sony,just please chhange the desing a bit. Its the same old slob phone since the Z2.

posted on 28 Mar 2016, 10:56

56. 27satz (Posts: 134; Member since: 28 Apr 2014)

I hate HTC and Sony for not listening our voice.

posted on 28 Mar 2016, 14:00

59. SupermanayrB (limited) (Posts: 571; Member since: 20 Mar 2012)

Palm WebOS.

posted on 28 Mar 2016, 14:24

60. Shubham1221 (Posts: 67; Member since: 29 Jul 2015)

I think Nokia deserves a second chance.Htc and sony alredy in the game.I think the launch of Htc one M10 will help htc to regain its place.I had great respect for Nokia.I think Nokia did a blunder not to come up with Android OS.But nobody has such a great reputation and love such as Nokia have in billions of hearts.I think if Nokia chooses Android in early days then definetely its the leader in Andoid phone and Samsung even not able to establish itself in smartphone market.

posted on 28 Mar 2016, 14:24

61. OdysseasP (Posts: 63; Member since: 08 Aug 2014)

I would really like to say Nokia, but the new Nokia has nothing to do with the old Nokia which produced some of the best mobile phones ever in the world. Unfortunately most talented engineers have long left Nokia, specifically in 2013 when Microsoft acquired the handset manufacturing business from Nokia. As much as I would like to see Nokia coming back to manufacturing mobile phones such as the ones it used to, I don't think something like that will ever happen. Even if Nokia returns to handset manufacturing I believe it will be a ghost of its old self. Thus I will have to say Sony, which produced some of the best smartphones in recent times. Of course they weren't perfect but which smartphone is perfect? In comparison to the smartphones produced by manufacturers such as HTC (One M7/M8 4MP UltraPixel camera fiasco, no IP certification), Nokia (chose WP instead of continue development of MeeGo / Maemo 5 OS), Microsoft (consistently abandoning users of previous Windows Phone / Windows Mobile versions - from WM 6.5 to WP 7, from WP7 to WP 8, from WP8.1 to Windows 10 Mobile) & BlackBerry (poor build quality / failure to recognise the iOS threat), Sony always offered some of the best camera hardware available (albeit without the necessary software optimization in order to uncover its full potential), chose Android as its preferred OS for its entire smartphone line up without being afraid to face Samsung (looking at you Nokia), offered a consistent software update path for at least 2 major Android OS upgrades for most of its smartphones - both mid range & flagship, while at the same time its design, build quality & materials used (aluminum frame with shatter proof front & back glass panels - copied by Samsung more than one & a half year later with the Samsung Galaxy S6) were among the best.

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