T-Mobile officially launches new Unlimited Nationwide 4G plan
From the iconic Sidekick® to industry’s only national Unlimited Nationwide 4G Data plan, T-Mobile continues to reinvent the mobile experience
Bellevue, Wash. — Sep. 5, 2012 2012-09-05 10:57:18
T-Mobile USA, Inc. marked the 10th anniversary of its T-Mobile brand in the United States by making its new Unlimited Nationwide 4G Data plan available in stores today. The plan underscores T-Mobile’s longstanding focus on delivering customer value and service excellence through constant innovation.
“Since our inception, we’ve always strived to shake up the industry with plans, network capabilities, and innovative products and services for our customers,” said Brad Duea, senior vice president, product management, T-Mobile USA. “Today’s release of our Unlimited Nationwide 4G Data plan continues our tradition of bold moves that enhance the customer experience and change the way wireless is done.”
T-Mobile USA established its nationwide brand in September 2002 and has been quietly innovating ever since, beginning with Sidekick®, the first all-in-one wireless device with an unlimited data plan for consumers. The company is now one of the largest employers and best-kept secrets in the Seattle area, built on a legacy of wireless industry firsts, including these:
First Personal Coverage Check (2005) – Provided consumers with transparent view of network coverage where they live and work
First Wi-Fi Calling Service in U.S. (2007) – Allowed voice calling over Wi-Fi
First Android phone – T-Mobile G1™ with Google™ (2008) – Kicked off wave of subsequent Android offerings
First U.S. carrier to launch an HSPA+ network (2009) – Today, T-Mobile’s fast and dependable nationwide 4G network is available in 229 markets, reaching well over 220 million people
First to break from Subsidy Model (2009) – T-Mobile’s Even More plans and later Value Plans allow customers to pay for their devices over time or to bring their own devices to T-Mobile
Today marks another first: T-Mobile becomes the only carrier with a nationwide 4G network to offer unlimited nationwide 4G data. Featuring no data caps, no speed limits and no overages, as well as fast, dependable nationwide 4G coverage, T-Mobile’s new Unlimited Nationwide 4G Data plan offers the ultimate worry-free experience for data-hungry smartphone customers. The Unlimited Nationwide 4G Data plan is available at T-Mobile retail stores, on http://www.T-Mobile.com/unlimited-data-plan, and through select dealers and national retail stores.
To help customers quickly take full advantage of all the cool things smartphones can do — without limits or overages — T-Mobile customers who activate a new two-year contract on an Unlimited Nationwide 4G Data plan will be able to benefit from a sale on select 4G smartphones, including the HTC One S with $0.00 down payment, after $50 mail-in rebate card.1
For more information on the Unlimited Nationwide 4G Data plan and accompanying device sale, visit www.t-mobile.com/unlimited-data-plan. For more information about T-Mobile’s decade of innovation, see the timeline and supporting fact sheet.
1 $449.99 total. Remaining balance paid in 20 monthly installments of $20. 0% APR on approved credit.
About T-Mobile USA
Based in Bellevue, Wash., T-Mobile USA, Inc. is the U.S. wireless operation of Deutsche Telekom AG (OTCQX: DTEGY). By the end of the second quarter of 2012, approximately 130 million mobile customers were served by the mobile communication segments of the Deutsche Telekom group — 33.2 million by T-Mobile USA — all via a common technology platform based on GSM and UMTS and additionally HSPA+ 21/HSPA+ 42. T-Mobile USA’s innovative wireless products and services help empower people to connect to those who matter most. Multiple independent research studies continue to rank T-Mobile USA among the highest in numerous regions throughout the U.S. in wireless customer care and call quality. For more information, please visit http://www.T-Mobile.com.
T-Mobile is a federally registered trademark of Deutsche Telekom AG. For further information on Deutsche Telekom, please visit http://www.telekom.de/investor-relations.
1. Malique001 posted on 05 Sep 2012, 11:54 5 2
This plan is cheaper than Sprint's unlimited everything plan and T-Mobile has a faster network so yes they should gain customers.
2. Aeires (unregistered) posted on 05 Sep 2012, 11:58 3 0
Heck yeah it'll help, who doesn't love unlimited data? Will they let you convert plans though?
5. Aeires (unregistered) posted on 05 Sep 2012, 12:18 3 0
Just changed my plan, took less than 5 minutes online. Happy camper, thanks for posting the article!
3. D.F.W.M posted on 05 Sep 2012, 12:05 3 0
Yes it will I don't understand why t-mobile is the fourth largest network when it comes to speed t-mobile is why better in more places not just two or three major cities. Hopefully t-mobile gets major credits on it's new unlimited 4G plan. I think we will be alright t-mobile but can't wait for 4G LTE.
4. cncrim posted on 05 Sep 2012, 12:12 3 0
Alrite T-Mobile. Keep them around is the best choice, for those go the merge....... nowbu can see the the result, consumer win.
6. som posted on 05 Sep 2012, 12:20 3 0
I been with Tmo for 7 years I didn't know it was a young carrier in America. Great Tmo keep up a great cheap plans to lure more customers.
7. ricking posted on 05 Sep 2012, 13:07 0 0
i switched this morning and the service has been down for 7 hrs...too many signing up i guess it crashed according to the rep
8. RGreen posted on 05 Sep 2012, 13:15 0 0
Tmo unlimited data so I was told is not avalible for current subscribers, I was told to call back another day, you got to love it !!!
9. ITCHY_BOTO posted on 05 Sep 2012, 15:26 0 0
Sprint unlimited everything is 99.99 for basic talk text web phones. If you want a smartphone with sprint it will be a additional $10 for unlimited smartphone data. Tmobile is much more cheaper. Also in Hawaii T-mobile has better coverage than sprint. imo
10. richardyarrell2011 (banned) posted on 05 Sep 2012, 17:52 1 0
Great move Tmobile people with the Galaxy S3 will be enjoying those devices even more. Plus with the Samsung Galaxy Note 2 on the way Tmobile customers will be extremely happy soon. Tmobile is the BEST place it's HSPA PLUS 42MPS network simply s**ts all over Verizon and At&t.. I am a proud Tmobile customers and Galaxy S3 owner.
12. archangel9 posted on 23 Sep 2012, 20:36 0 0
Richard Friday I will be porting my number from Sprint to Tmobileon my PB GS III.Got the Unlimited 4g value w/Unlimited T&T ALL FOR 69.99/MO.Go Tmo it's your birthday!!
11. bikingpadres posted on 09 Sep 2012, 09:21 0 0
This is a great move for T-Mobile because now they are directly competing with Sprint and are still the most inexpensive one of the big four carriers plus with LTE on the way you can't beat them.