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Survey: Windows tablet favored for work over the iPad or Android tablets

Posted: , by Maxwell R.

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Survey: Windows tablet favored for work over the iPad or Android tablets
Based on a survey of 10,000 employees in 17 countries, a full third want their next tablet to be powered by Windows.

Behind the 33% that responded Windows to Forrester Research, 26% picked the iPad, and only 12% would pick an Android tablet for work. It gets better, when it came to smarphones, the results were nearly exactly the opposite. 33% of respondents chose the iPhone for work, 22% wanted an Android device and 10% picked Windows Phone. The tablet answers are the surprise and in the face of iffy sales and return rates for the Surface RT tablet, and the seemingly lukewarm reception of Windows 8, it begs the question of why? 

It boils down to usage patterns that people have when it comes to their work. Computers and tablets are the dominant tools used for common office tasks, such as email, document preparation, internet usage, file synchronization, and other applications. When it comes to getting work done, people want to be able to utilize their tablets in the same way they do with their office computers.

Windows PCs are the standard when it comes to office productivity tools, along with software suites like Microsoft Office, and people desire that familiar form factor and functionality when it comes to tablets. That sets a rather obvious opportunity for  Microsoft’s Surface Windows 8 Pro tablet.

source: CITE World

Survey: Windows tablet favored for work over the iPad or Android tablets
credit: Forrester Research

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posted on 06 Feb 2013, 02:07 3

1. wendygarett (unregistered)


"The tablet answers are the surprise and in the face of iffy sales and return rates for the Surface RT tablet, and the seemingly lukewarm reception of Windows 8, it begs the question of why? "

Wanna know why? If I'm a surveyee, of course I gonna say I love Windows, but I will end up getting iPad, simply because surface tablet overpriced...

posted on 06 Feb 2013, 05:56 6

7. anywherehome (Posts: 971; Member since: 13 Dec 2011)


iPad is not overpriced? and you can not
1) connect as USB drive
2) have widgets, no calendar widget on home screen (very useful for work)
3) use bluetooth transfer (very very useful)
4) be free, have freedom, not just a dictate by Apple
5) no NFC (very widely spread now, just Apple doesn't have it....again the last one)

so iPad is just an iToy, useful features of for life (not just for games you have just with eg. cheap, very good quality Nexus 7

according ot these basic features iPad IS overpriced (smooth is also Android, just try)

just facts, nothing else :)

posted on 06 Feb 2013, 07:34 3

8. jsdechavez (Posts: 701; Member since: 20 Jul 2012)


iPads are for people who don't use tablets for work.

posted on 06 Feb 2013, 02:07 6

2. Required (banned) (Posts: 2; Member since: 06 Feb 2013)


They want Windows Pro, not many of them are interested in Windows RT, IMHO.

posted on 06 Feb 2013, 03:32 2

5. Mittal (Posts: 427; Member since: 14 Dec 2011)


i find the modern UI very pleasing looks wise. Very fresh !
BUT!, those same looks have a potential to look very boring after some time with it....

posted on 06 Feb 2013, 02:20 2

3. BackHandLegend (Posts: 80; Member since: 15 Dec 2012)


Who wouldnt want a computer OS in their tablet? Microsoft Office is vital of course and you get extras and benefits, you basically don't need a laptop with a surface tablet. It is overpriced however, and as long as people are willing to pay that price then it wont go down and wont be easily accessible.

posted on 06 Feb 2013, 04:03 2

6. jroc74 (Posts: 4720; Member since: 30 Dec 2010)


The problem with that is Office is eventually coming to Android and iOS. IMO....that might be a bad move if MS want Surface sales to go up.

For MS's bottom line tho....its a good move.

I would pick the Surface Pro just for running desktop software on it. So far I would need Office and Adobe for filling in pdf's. I tried alternatives to Adobe...they werent as good at filling in pdf's.

posted on 06 Feb 2013, 03:02 1

4. alterecho (Posts: 1072; Member since: 23 Feb 2012)


"Windows PCs are the standard when it comes to office productivity tools"... till Windows 8 appeared for the PC...

posted on 06 Feb 2013, 07:36 1

9. jsdechavez (Posts: 701; Member since: 20 Jul 2012)


"Windows PCs are the standard when it comes to office productivity tools"... till Windows 8 appeared for the PC...

-It will definitely take a while for Win8 Pro...ut it will grow definitely. And Enterprise users are always hesitant or slow in adapting the latest OS. Most are still in XP by the way.

posted on 06 Feb 2013, 07:46 1

10. airisoverrated (Posts: 25; Member since: 08 Jun 2012)


The RT is not what people are going to get for work, so not worth bringing it up for this article. However workers definitely want Windows 8 Pro. A lot of industries have some windows programs they need to use (even beyond Office) that just are not available on Android and iOS. Being able to use those in a tablet environment are definately appealing. It's why I'll be out getting my Surface Pro on Saturday.

And overpriced? Not compared to what the business community is used to. My last ultrabook was $1200, and the laptop my work normally provides is even more. As more and more full Windows 8 convertibles and tablets come out with the upcoming faster Atom processors adoption will certainly increase.

Not saying these are going to "kill" iPads or Android tablets, but they will definately carve out a sizable chunk of users over the next year.

posted on 06 Feb 2013, 13:17

11. freebee269 (Posts: 518; Member since: 10 Aug 2012)


i agree. the windows pro tablet is most definitely appealing. it is very useful to be able to run native desktop apps on my tablet. i can now use apps that work with windows 7 and 8 desktops on my tablet allowing me to do my work anywhere. i am getting a pro tablet also in the next couple of weeks. the only downfall to the pro in my opinion is the poor battery life. only 4 hours on a full charge. but honestly, i wont be more than 4 hours using it without being able to have it plugged in somewhere so it's not much of an issue. i think this windows surface pro is going to do away with RT and allow MS to focus on better itterations of the pro making it more efficient.

posted on 06 Feb 2013, 14:20

12. 7thspaceman (Posts: 1050; Member since: 14 Feb 2011)


this does not surprise me windows users for sometime have been looking for a smooth running Windows tablet. Windows 8 tablets run very smoothly and can run old windows 7, Vista and XP software ect. The Microsoft Surface PRO computer Folks is a hybrid Tablet/portable computer. it is not a Hybrid Tablet/Laptop computer. if you use a Microsoft surface pro with it's kick stand out and a blue tooth mouse and keyboard you will immediately see that it is best used as a portable computer. Laptop computers replaced portable computers years ago The Microsoft surface pro is the best portable computer out there. it's 2 combo keyboard covers are too weak to even try to turn it into a laptop replacement buy wow man oh man it's the best portable computer out there and you can use is as a tablet from time to time. this is an unexpected plus for the surface pro because
a lot people can use portable computers for temporary job sites and other porposes

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