The third-generation Apple iPad had a very good second quarter as opposed to the rest of Apple
. While the Apple iPad sold 17 million units to beat analyst's expectations
of 16 million tablets, the Apple iPhone sold 26 million units during the three month period which was 2 million phones shy of what Wall Street was looking for. Not only was the Apple iPad the hero of the quarter inside the Cupertino based firm, it also wore a bright red cape for the entire tablet market.
According to Strategy Analytics, the Apple iPad controlled 68% of the tablet market in the second quarter
versus the 62% it had in the same quarter a year ago. A total of nearly 25 million tablets shipped in the period and the 68% is the highest share owned by Apple's tablet in two years. Android remained flat with a 29% slice of the pie. While that doesn't sound like Android made any progress in the quarter, the raw numbers show that shipments of Android tablets actually rose by 7.3 million units
, but only kept pace with the increase in the entire tablet market
The next few reports should be interesting as a number of new models will be joining the Google Nexus 7 including a sequel for the Amazon Kindle Fire
and the expected Apple iPad mini