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See the new Apple iPad mini piano ad

Posted: , by Alan F.

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See the new Apple iPad mini piano ad
The latest ad for the Apple iPad mini is out and it includes the GarageBand app which turns the slate into a working keyboard. If the tune is familiar, it is "Heart and Soul" and the duet starts with the full-sized Apple iPad with the left hand followed by the right hand part played on an Apple iPad mini. The song was originally written in 1938 and we're pretty sure that back then no one could predict that some day the tune would be played on a tablet-like device.

The Apple iPad mini and fourth-generation Apple iPad are both now available in the Wi-Fi only configuration. The former costs $329, $429 and $529 in 16GB, 32GB and 64GB versions respectively. The fourth-gen iPad costs $499, $599 and $699 for the 16GB, 32GB and 64GB models. Orders placed today for the cellular version of the tablet will ship in 3 to 5 days. Add $130 to the Wi-Fi only price to figure out how much the Wi-Fi + Cellular model will cost you. For example, the 16GB Apple iPad mini with 16GB costs $329 for Wi-Fi only and $459 with the cellular option.

So if you want an Apple iPad mini or 4th-generation Apple iPad with all of your heart and soul, you can just head over to the sourcelink. Hey! We heard that groan.

source: Apple via The Next Web

26 Comments
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posted on 03 Nov 2012, 13:36 4

6. ryq24 (Posts: 469; Member since: 17 Oct 2011)


good simple commercial. i don't know what some people are complaining about this article. did they complain when phonearena also shows samsung anti-iphone commercials?

posted on 03 Nov 2012, 15:15

11. chemhaz (Posts: 159; Member since: 04 May 2012)


What would be cool on an iPad or Tablet is somone mixing tunes using two (or more) devices like you would use two turntables. I wonder if it would craete a new DMC Championship category.

posted on 03 Nov 2012, 15:47

13. slaggyb (Posts: 188; Member since: 19 Oct 2011)


In as much as I don't like apple and any of their products, the commercial got a lot of concept attached to it with its simplicity.. P.S the piano sound is so kool..

posted on 03 Nov 2012, 18:18 1

17. pongkie (Posts: 493; Member since: 20 Aug 2011)


connan's version is the best

posted on 03 Nov 2012, 19:48

18. pongkie (Posts: 493; Member since: 20 Aug 2011)


hopefully the links would work

http://www.youtube.com/watch?v=iJtS8201qNc

http://www.youtube.com/watch?v=7J2Au80BmHc

posted on 03 Nov 2012, 20:09 2

19. johnbftl (Posts: 169; Member since: 09 Jun 2012)


For whoever commented about Alan's Apple articles, from the ones I've read, they haven't been fanboy oriented like Ray's seem to be. As for the commercial, from an objective marketing standpoint, how is this meant to sell their iPad mini or iPad 4? It doesn't do anything but show an on-screen piano keyboard. At least advertise some of the product's capabilities. Has Apple become that arrogant that they can just say, "Eff you, we don't need to tell you what it does or why you should spend hundreds of dollars on this one even though you have the one that came out 6 months ago, you're just going to buy it because we made it?"

posted on 04 Nov 2012, 09:27

25. networkdood (Posts: 6250; Member since: 31 Mar 2010)


Exactly what I have been saying - at least Samsung shows off the ability to differentiate itself from an iPhone. Any tablet can do what was shown in this commercial.

posted on 03 Nov 2012, 21:22 2

21. ardent1 (Posts: 1991; Member since: 16 Apr 2011)


I went to the Apple Store today to check out the iPad Mini and it's just like the ad. It took me less than 10 seconds to decide to buy it. It is light and portable (I'm typing this comment from a 32GB wifi version in black). It's so thin!! Holding the device in one hand IS NOT A PROBLEM either in landscape or portrait mode. I can easily palm this device and I have short fingers.

Great build quality and that means I'm not getting the iPhone 5 as a device to replace my aging iPod Touch 4G. It sucks that I had to buy an adapter as a backup and I am now in the market for a new case.

I haven't decided to retire my iPad 2, but it's days are numbered. I already have a friend in my mind who will be receiving my gently-used iPad 2. Also, any gently-used jackets that can't support my iPad Mini are also getting donated (they go to the Salvation Army).

Despite all the bashing by the android folks, it's hard to deny Apple make great (and expensive) products. I am still amazed by the build quality and attention to details.

posted on 04 Nov 2012, 09:31

26. networkdood (Posts: 6250; Member since: 31 Mar 2010)


+1 to you - you took a gamble....hope it pays off for you. Meanwhile, I spent less and have money left over...for 25 gallons of gas.

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