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Samsung exlains why the display on the Samsung Galaxy S5 is so good

Posted: , by Alan F.

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Samsung exlains why the display on the Samsung Galaxy S5 is so good
The Samsung Galaxy S5 has received high praise for its display. DisplayMate called it the best performing smartphone display that it has ever tested.On Wednesday, Samsung explained some of the technology that makes the display so good. For example, the screen eliminates excessive glare, the bane of all smartphone users, by constantly analyzing the display under changing lighting conditions. In addition the Super AMOLED screen produces 1.6 higher Ambient Color Gamut than LCD, which means that glare is not an issue when looking at the screen on a bright, sunny afternoon. Super dimming allows users to view their phone in the dark without getting eyestrain from a too-bright screen. You can view how the screen adjusts in the demo below.

Galaxy S5 Visibility and Adapt Display Demo

The Adapt Display changes the screen based on the surrounding lighting. For example, under blue-tinted lights, a normal screen looks yellow as your eyes adjust. Not with Adapt Display, which makes the screen look normal no matter what the surrounding lighting. This can be seen in the image below.  

Galaxy S5 Visibility and Adapt Display Demo 2
Two factors determine how vivid your screen is. One is the color gamut, and the other is contrast. Luckily for Samsung Galaxy S5 owners, the color gamut of a Super AMOLED screen is 1.4 times larger than what is found on a TFT LCD display. The contrast is 77 times higher than a TFT LCD screen. Samsung says that the Galaxy S5 can produce "richer and brighter" images that what is found on competitor's handsets.

Lastly, the Samsung Galaxy S5 screen has the fastest response time in the industry with a .01ms reading. That means the display does not lag, under all temperature conditions.

Those of you with the phone probably don't care about the technology involved. You're just happy with how sharp and lifelike the images are on the screen. But just in case you were wondering, these are a few of the features that Samsung says it is employing on this year's version of its flagship phone.

Two of the different modes available on the Samsung Galaxy S5, Professional and Dynamic

Two of the different modes available on the Samsung Galaxy S5, Professional and Dynamic


source: Samsung

86 Comments
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posted on 23 Apr 2014, 15:35 9

1. Antimio (Posts: 182; Member since: 11 Nov 2013)


Nice to have an exlanation. LOL

BTW they're not wasting time filing suits. ;D

posted on 23 Apr 2014, 16:46

30. NinjaBanana (Posts: 24; Member since: 20 Apr 2014)


*explanation

posted on 23 Apr 2014, 18:58 1

52. jroc74 (Posts: 4720; Member since: 30 Dec 2010)


lol...they still didnt fix the typo...

posted on 23 Apr 2014, 15:39 6

2. XperiaFanZone (Posts: 1234; Member since: 21 Sep 2012)


So good! :P

posted on 23 Apr 2014, 19:42

55. InspectorGadget80 (Posts: 6274; Member since: 26 Mar 2011)


WAYY GOOD

posted on 23 Apr 2014, 15:40 12

3. 0xFFFF (Posts: 2786; Member since: 16 Apr 2014)


Samsung... spending more than ever on technical marketing. I notice they didn't explain why text is slightly fuzzy compared to a good quality LCD display. If it is technically possible, I wish Samsung would provide a higher cost option to get a premium AMOLED display with all the subpixels. No amount of fiddly gimmicks and display modes can make up for missing subpixels.

posted on 23 Apr 2014, 15:59 10

8. CamaroSS (Posts: 72; Member since: 24 Jul 2012)


Hehe - come on man. Give those marketing guys a break.

People will tell you that they don't 'see' the difference between an FHD RGB LCD and pentile FHD amoled. The battery 'sees' those extra subpixels though - that's how pentile amoled keeps up with RGB screen's battery life. SW optimization myth is a BS. Power saving comes from those pentile screens. Now if m8 or z2 would have come with 720p RGB LCD (which is actually much closer to pentile 1080p amoled than an RGB 1080p) and score a gigantic battery life, PA would have reminded us over and over that they are 720p.

With that said, just wait and see how people will suddenly start seeing the difference when 2k screens become mainstream in the near future.

posted on 23 Apr 2014, 16:11 3

10. maherk (Posts: 811; Member since: 10 Feb 2012)


http://pbs.twimg.com/media/A9frTOkCUAAtl1q.jpg:large

posted on 23 Apr 2014, 16:13 3

12. CamaroSS (Posts: 72; Member since: 24 Jul 2012)


It's good that you found it yourself. We're proud of ya :P

posted on 24 Apr 2014, 00:56

70. tech2 (Posts: 1922; Member since: 26 Oct 2012)


You're wrong buddy. He didn't find himself anything. He just copy/pasted my link from the earlier article

See comment 8:http://www.phonearena.com/news/Samsung-does-fitness-with-new-Galaxy-S5-and-Gear-Fit-ad_id55470/comments?post=863032#post_863032

posted on 23 Apr 2014, 17:07

38. TheGenius (Posts: 299; Member since: 06 Mar 2014)


You are smart.
Can I give you a cookie.? :D

posted on 23 Apr 2014, 16:14 6

13. maherk (Posts: 811; Member since: 10 Feb 2012)


both of you wouldn't have even known what pixel placement Amoled are if you didn't read it in articles. You make it sound as if they are tricking our eyes and that the screens actually suck. Get over it you trolls, almost every other reviewer is throwing praises on the S5 and Note 3's screens.

posted on 24 Apr 2014, 02:59

74. Trex95 (Posts: 543; Member since: 03 Mar 2013)


I have the HTC one Max with LCD 3 display and battery life even better than Note 3 Super Amoled.

posted on 23 Apr 2014, 16:12 8

11. The-Sailor-Man (Posts: 726; Member since: 25 Mar 2014)


"fuzzy text" ????????

Do you really think that you might manipulate somebody, iboy.

Display Mate(and not only) say THE BEST DISPLAY EVER SEEN in every possible aspect

posted on 23 Apr 2014, 16:14 7

14. CamaroSS (Posts: 72; Member since: 24 Jul 2012)


Best display that THEY HAVE EVER TESTED. And they actually haven't tested MUCH - LOL.

posted on 23 Apr 2014, 16:17 10

17. tedkord (Posts: 4530; Member since: 17 Jun 2009)


They have tested the iPhone 5s.

posted on 23 Apr 2014, 16:20 3

20. CamaroSS (Posts: 72; Member since: 24 Jul 2012)


Hello! this is 2014. Hit us back when they finish testing 2014 screens.

posted on 23 Apr 2014, 17:01 9

36. tedkord (Posts: 4530; Member since: 17 Jun 2009)


Do you expect them to test an iPhone that hasn't even been announced let alone released? They tested the current Apple flagship which is 6- months old, and it wasn't as good.

Maybe they should borrow that Samsung time machine that they keep using to copy Apple before Apple comes out with it.

posted on 23 Apr 2014, 17:09 2

39. CamaroSS (Posts: 72; Member since: 24 Jul 2012)


I didn't know that iphone would be the only other phone to be released in 2014 - my bad. Can I borrow the time machine to get to the stone age you're from?

Also get rid of that Apple obsession - it's just not kewl anymore - makes you sound off-topic and retardical as well.

posted on 23 Apr 2014, 20:26 1

56. joey_sfb (Posts: 2791; Member since: 29 Mar 2012)


Soar grapes.

posted on 23 Apr 2014, 21:01 1

62. The-Sailor-Man (Posts: 726; Member since: 25 Mar 2014)


They(Display Mate) test every high end device display. And they do it for a living.

posted on 23 Apr 2014, 17:21 7

42. 0xFFFF (Posts: 2786; Member since: 16 Apr 2014)


Paid for reviews don't mean a lot. DisplayMate doesn't measure a lot of things that matter in real world usage, including font display quality.

Meanwhile, in the real world, we have:

"Whenever I have my brightness on auto, the screen dims (as it should, right?). Only thing is, the display turns a bit grainy or fuzzy almost mimicking a newspaper or sheet of paper.. Is anyone else's screen like this? When I have the brightness level on full blast, it looks great. I took a screenshot only to see that the fuzziness didnt show up in the screenshot.."

"Yes, I can see it when I have a grey background like when the app market is loading. I see lines or fussyness as you call it. It's disappointing really. =|"

"Yeah it's really noticeable there, the sms app and of course my homescreen bc it's grey."

(You can find these quotes on Android Central)

Just like the above people, when I looked at an S5, I immediately noticed the screen is slightly fuzzy compared to LCD. To me, it is especially noticeable when fonts are on a light background.

posted on 23 Apr 2014, 18:39 4

51. tedkord (Posts: 4530; Member since: 17 Jun 2009)


Here we go with the "paid for" reviews implications. Who paid for it?

Tell you what, you do right ahead and rely on anecdotes from a few anonymous people online, I'll stick with actual test results performed by experts on specialized equipment (not to mention the universally high marks from review sites and my own eyes at the Verizon store)

posted on 23 Apr 2014, 19:07 2

54. 0xFFFF (Posts: 2786; Member since: 16 Apr 2014)


As you know, the Galaxy S5 was released on April 11. Well, on April 1, DisplayMate announced to the world that the S5's display was "the most accurate and best performing smartphone display that they had ever tested." You can do a Google search of many news sites and verify the event timeline.

On the DisplayMate site, it says:

"Samsung provided DisplayMate Technologies with a pre-release production unit of the Galaxy S5 so that we could perform our well known objective and comprehensive display Lab tests, measurements, and analysis, explaining the in-depth OLED display performance results for consumers, reviewers, and journalists."

Obviously Samsung paid for the testing and associated reports for the above purposes, i.e. focus on the strengths of the display so Samsung could use this in their marketing / PR efforts.

If you read the report, it's plain to see that DisplayMate made selective measurements and ignored many real world aspects of Galaxy S5 usage.

Including the fact that most likely due to not having all the sub-pixels of a normal LCD screen, that fonts are slightly fuzzy on gray/light backgrounds. Which Galaxy S5 customers have independently reported.

posted on 23 Apr 2014, 23:19 1

69. iushnt (Posts: 614; Member since: 06 Feb 2013)


i don't care if samsung paid or not as long as the display is awesome. and for me the display is awesome, i loved it. :) but will wait for the note 4.

posted on 23 Apr 2014, 21:08 1

63. The-Sailor-Man (Posts: 726; Member since: 25 Mar 2014)


Are those quotes on Android Central about S5, iboy?
Now is 2014. Wake up.

(by the the way "Android" in the name of the sites, doesn't mean that the guys there are not die hard ifans, pretending to be android fans. 'Cult of Android' is made by the same team, that started 'Cult of Mac'

posted on 26 Apr 2014, 03:37

85. MobileGuru (Posts: 78; Member since: 18 Jan 2014)


Exactly!! A same pixel density LCD will ALWAYS look clearer than amoled. Amoled is great for the blacks, the contrast and low screen reflectivity. But the colours are horribly inaccurate even in professional or movie mode. Whites are not white and there is a greenish tint when looking at the screen from an angle. Forget what displaymate says i have a gs2 and gs4 and even my Huawei LCD screen have nicer well-balanced colours.

posted on 23 Apr 2014, 17:38 5

46. PhoneArenaUser (Posts: 5474; Member since: 05 Aug 2011)


"Display Mate(and not only) say THE BEST DISPLAY EVER SEEN in every possible aspect"

I already have mentioned two aspects about which they even don't talk so try to troll harder...

posted on 23 Apr 2014, 20:36

58. The-Sailor-Man (Posts: 726; Member since: 25 Mar 2014)


You've mentioned two BSs

1)I still have my perfect 3 years old Note 1. Display as new.
2) Noting "burn-in" there.

You look nice on the picture. The red stripe did't hide you at all, iboy.

posted on 23 Apr 2014, 21:52 3

64. PhoneArenaUser (Posts: 5474; Member since: 05 Aug 2011)


"1)I still have my perfect 3 years old Note 1. Display as new."

3 years is very long time?

"2) Noting "burn-in" there."

Look at my comment #44 and #49 and say that again.

P.S.
Also it looks like you are out of reasonable arguments so now you are just desperately trying to insult. Better go get some knowledge before talking crap. ;)

posted on 23 Apr 2014, 16:16 3

15. tedkord (Posts: 4530; Member since: 17 Jun 2009)


They can't explain what doesn't exist.

posted on 23 Apr 2014, 15:49 2

4. Kamehameha (Posts: 44; Member since: 21 Apr 2014)


Pixel response of 0.1 ms my ass.

posted on 23 Apr 2014, 15:53 2

5. jaytai0106 (Posts: 1229; Member since: 30 Mar 2011)


pretty impressive

posted on 23 Apr 2014, 15:54 7

6. PhoneArenaUser (Posts: 5474; Member since: 05 Aug 2011)


LCD is still better than OLED since main OLED issues are still not solved.

posted on 23 Apr 2014, 15:58 8

7. sipha (Posts: 261; Member since: 12 May 2012)


Explain?? O.o

posted on 23 Apr 2014, 16:40 6

26. PhoneArenaUser (Posts: 5474; Member since: 05 Aug 2011)


1) OLED based displays has short life span.
2) OLED based displays tend to Burn-In.

While these two problems with OLED are not solved OLED is not better than LCD.

posted on 23 Apr 2014, 16:43 8

29. maherk (Posts: 811; Member since: 10 Feb 2012)


why didn't you mention the dead pixels that usually haunt LCD displays? The new M8 is coming out from the box with this issue, where as I am yet to see an Amoled display that it is burned, whether it is on a Samsung or a Nokia phone.

posted on 23 Apr 2014, 17:10 2

40. PhoneArenaUser (Posts: 5474; Member since: 05 Aug 2011)


"why didn't you mention the dead pixels that usually haunt LCD displays?"

LCD can get Burn-In (or dead pixels) effect just because liquid crystals through long time affected by the same voltage (without movement) can get static load and stay in the same position for some time but the difference between OLED and LCD Burn-In is that LCD's Burn-In effect is not permanent while OLED's Burn-In effect is permanent. Also LCD based displays can have dead pixels because of defects made during manufacturing process but it is not LCD's as technology foult.

"The new M8 is coming out from the box with this issue..."

It is because of defects made during manufacturing process, it is not LCD's as technology foult.

"where as I am yet to see an Amoled display that it is burned, whether it is on a Samsung or a Nokia phone."

You can find a lot of examples of OLED based screens 'Burn-In' effect just Google or search on YouTube and it is doesn't matter if it is Samsung, Nokia or any other company because problem lies in OLED as technology.

posted on 23 Apr 2014, 17:34 2

44. PhoneArenaUser (Posts: 5474; Member since: 05 Aug 2011)


"...where as I am yet to see an Amoled display that it is burned..."

Here is example of 'Burn-In' effect on Samsung Galaxy S III (watch in FullHD !):
http://www.youtube.com/watch?v=NkfT3PXtIU8

Here is example of 'Burn-In' effect on Samsung Galaxy S (watch in HD !):
http://www.youtube.com/watch?v=zEtZ2E7Sgbg

Here is another example of 'Burn-In' effect on Samsung Galaxy S III (watch in HD !):
http://www.youtube.com/watch?v=FoYZ1XTsM1I

Smartphone display Burn-in test (LCD vs OLED):
http://www.youtube.com/watch?v=OIqqnnb1LBw

You also can find even more and more examples of OLED based screens 'Burn-In' effect just Google or search on YouTube and you will see that it is pretty easy noticeable!

posted on 23 Apr 2014, 18:12 2

49. PhoneArenaUser (Posts: 5474; Member since: 05 Aug 2011)


Here is example of 'Burn-In' effect on Samsung Galaxy S4 (watch in HD !):
http://www.youtube.com/watch?v=74XovNRL-tU

Here is example of 'Burn-In' effect on Samsung Galaxy S III:
http://www.youtube.com/watch?v=9p60745jnPU

posted on 23 Apr 2014, 21:57 2

66. hung2900 (Posts: 781; Member since: 02 Mar 2012)


That is purple halo, another faulty of S4 screen. The stupid guy in the video tried to mislead ppl with the test unit in the store, which mostly are returned units due to faulty.

posted on 24 Apr 2014, 08:01 2

77. PhoneArenaUser (Posts: 5474; Member since: 05 Aug 2011)


It is not "Purple Halo", "Purple Halo" is camera's problem not display's:

http://www.phonearena.com/news/Apple-issues-support-document-related-to-purple-halo-on-Apple-iPhone-5-pictures_id35277

"The stupid guy in the video tried to mislead ppl with the test unit in the store, which mostly are returned units due to faulty."

Why he is stupid? He just showed the fact that OLED based screens Burn-ins.

posted on 23 Apr 2014, 17:02 6

37. tedkord (Posts: 4530; Member since: 17 Jun 2009)


Burn in is only an issue if you leave the screen on and static for extended periods. My GS3 is two pkus years old with no issues, no burn in.

posted on 23 Apr 2014, 17:29

43. PhoneArenaUser (Posts: 5474; Member since: 05 Aug 2011)


"Burn in is only an issue if you leave the screen on and static for extended periods."

In many cases, I agree with you but not always. Anyway it is disadvantage not advantage.

I remember long time ago I was Googling and found two big forums with vote polls in both forums voted really big number of Samsung Wave (S8500) users and in both polls ~30-40% users was claiming that after 3-4 month they have noticed 'Burn-in' effect. ~30-40% in 3-4 month it is really big numbers in such short time. And today we can find more and more Google results about OLED 'Burn-in' effect.

posted on 23 Apr 2014, 17:35

45. jroc74 (Posts: 4720; Member since: 30 Dec 2010)


I never really worried about burn in on my phones...but I purposely stayed away from Plasma TV's for this reason.

It didnt happen on any phone I had yet too. Didnt happen on my Vita yet also.

posted on 23 Apr 2014, 17:53

48. PhoneArenaUser (Posts: 5474; Member since: 05 Aug 2011)


First OLED based TV was released and put into marketing in 2007 by Sony, all that was seven years ago, today is 2014 and LCDs are still dominating. And it is because OLED based displays has short life span and tend to Burn-In.

If you wan't to improve lifetime and avoid burn-in effect on OLED based displays, you have to improve organic compounds which are used in OLEDs! Organic compounds are the main reason why OLED based displays have short life span and are affected by burn-in effect. Samsung has improved matrixes and used other "tricks" to increase OLED life span and avoid burn-in effect, but the problems is still not solved from bases it is just a workaround to reduce chance of getting burn-in effect and increase OLED's life span.

posted on 24 Apr 2014, 11:54

82. Ashoaib (Posts: 1546; Member since: 15 Nov 2013)


Today 2014 and LCDs are still dominating bcoz Amoleds are expensive to manufacture, whereas lcds are way cheaper... your provided reasons are not the reason... read an article about AUO's development of 4k display which was published recently on PA, it was clearly mentioned that AMOLED are not financially viable.. beside that technically Amoleds are also difficult to manufacture

posted on 23 Apr 2014, 18:14

50. utg001 (Posts: 31; Member since: 15 Nov 2013)


personally, I'm going to stay away from LCD from now on. I have 42 inch Plasma TV with no problems for 7 years now! My friend got Lumia 800 and another one got the 820 and still both of them have perfect displays. Whereas my own laptop screen has a few dead pixels which do not budge however hard I try. Also the S3 and S2 from several of my mates are slightly off in some areas you can tell. Apart from my laptop no screen is too badly damaged to be noticeable at first glance but its something I'll keep in mind when buying my next device.

posted on 23 Apr 2014, 19:00

53. jroc74 (Posts: 4720; Member since: 30 Dec 2010)


Yea...I wish I would have gotten Plasma. I dont have any issues with my LCD's tho.

Mu issue is the screen can get washed out with too much light.

posted on 23 Apr 2014, 20:34

57. The-Sailor-Man (Posts: 726; Member since: 25 Mar 2014)


1)I still have perfect 3 years old Note 1. Display as new.
2) Noting "burn-in" there.

You look nice on the picture. The red stripe did't hide you at all, iboy.

posted on 23 Apr 2014, 21:53

65. PhoneArenaUser (Posts: 5474; Member since: 05 Aug 2011)


"1)I still have my perfect 3 years old Note 1. Display as new."

3 years is very long time?

"2) Noting "burn-in" there."

Look at my comment #44 and #49 and say that again.

P.S.
Also it looks like you are out of reasonable arguments so now you are just desperately trying to insult. Better go get some knowledge before talking crap. ;)

posted on 24 Apr 2014, 01:08

71. Just.Saying (Posts: 132; Member since: 04 Apr 2013)


My original Samsing Galaxy S i9000 screen is still as vibrant as ever. LCD users are still blown away when they see it

posted on 24 Apr 2014, 08:04

78. PhoneArenaUser (Posts: 5474; Member since: 05 Aug 2011)


Good for you but there is more people in the world not only you. If it doesn't happened with your smartphone that doesn't mean that such problem doesn't exist.

posted on 24 Apr 2014, 10:32

81. Just.Saying (Posts: 132; Member since: 04 Apr 2013)


did it happen to any of your smartphones ?

posted on 26 Apr 2014, 03:31

84. MobileGuru (Posts: 78; Member since: 18 Jan 2014)


Ditto!!

posted on 23 Apr 2014, 16:30 4

22. The-Sailor-Man (Posts: 726; Member since: 25 Mar 2014)


By the way you look very nice on your avatar picture. The red line don't hide you much.

posted on 23 Apr 2014, 16:42 4

27. PhoneArenaUser (Posts: 5474; Member since: 05 Aug 2011)


It is already clear that you are new in PhoneArena.com :D

posted on 23 Apr 2014, 16:57

35. CamaroSS (Posts: 72; Member since: 24 Jul 2012)


And we can see what he did to hide himself :P

posted on 23 Apr 2014, 16:36 3

24. maherk (Posts: 811; Member since: 10 Feb 2012)


"There are many more important and challenging issues for displays than just pixel resolution. For the Galaxy S5, Samsung has instead concentrated on improving the Maximum Brightness, Screen Reflectance, performance in High Ambient Light, Absolute Color Accuracy, Viewing Angles, display power efficiency, and running time on battery".
This is one of the many, MANY quotes in the S5 display review done by displaymate that praises what Samsung has done.

posted on 23 Apr 2014, 17:20 2

41. PhoneArenaUser (Posts: 5474; Member since: 05 Aug 2011)


As I have said before I already have read it and Display Mate didn't mention anything about two biggest OLED problems: Short life span and Burn-In effect. OLED has even shorter life span than PDP (plasma screens). And short lifespan was one of the main problems of PDP based screens.

Also I don't say that OLED is bad idea, I even believe that there is a big feature for similar technologies like OLED, but not for today while no one has improved organic compounds which are used in OLEDs.

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