Redbox Instant by Verizon coming to iOS, Android, Xbox 360 on December 17th?
One byproduct of the lower price is likely to be a leaner selection. Part of that is also due to the licensing model that Verizon and Redbox have reportedly taken with this venture. Unlike its competitor, Netflix, who pays a licensing fee for a period of time, Redbox Instant by Verizon will pay rights on a per subscriber basis. It minimizes the initial overhead of the new offering, but because that means less dollars flowing to the rights-holders initially, there will not be quite as many movies to select from.
Now if you are the type of person who likes to see newer titles sooner, Redbox Instant by Verizon will also offer, for an additional $2 per month, you will get four credits each month to redeem at Redbox DVD kiosks. You will be able to reserve DVDs from the website and mobile app. For $0.99, you can rent newer titles which can be downloaded for offline viewing, but we imagine some titles would cost more on a per-case basis.
For users of the service on the web, streamed content uses Silverlight. The guys at GigaOM were able to get some screen shots of the service on the web, and a couple views from the iOS and Android versions of the app for Redbox Instant by Verizon.
How does that sound? Obviously we would like to see more about the movie choices, but it does appear that it is positioned well to take on Netflix when it comes to movies. From the images below we do not see any references to TV shows, but there is always room for growth. Up to now, Verizon has been testing the service with about 500 employees, so we hope they were able to get the bugs worked out and build a competitive offering.
Redbox Instant by Verizon Fullscreen
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Redbox Instant by Verizon
1. Let's go to the movies...
2. Movies and games?
1. jphillips63 (Posts: 134; Member since: 04 Jan 2012)
THose on tiered data plans how is this going to effect them? Most movies are at least 4 gig and who in there right mind will blow thru 4 gig data at one time on those new plans?
5. networkdood (Posts: 5248; Member since: 31 Mar 2010)
that is why I am sure most will use wifi - this will be great on my tablet, but I already have Netflix and sites such as series-cravings offer me a chance to watch TV for free and most movies can be seen somewhere online for free.
11. dragonstkdgirl (Posts: 144; Member since: 07 Apr 2012)
4 gig per movie? Wow really that's way higher than the real average of about 400 MB to stream a movie through Netflix on 4G LTE....
....or maybe you're thinking torrents of HD flicks.
12. jphillips63 (Posts: 134; Member since: 04 Jan 2012)
I just downloaded a movie onto my iPad thru iTunes and it was a 4.3 gig file so yea HD movies of high resolution uses a lot of band width. I've never streamed a movie so I can't say how much data that will use but to downloading one you purchase eats it up in a hurry, I'm just glad I've held onto my unlimited data package.
2. mydi.maus (unregistered)
7. KingKurogiii (Posts: 5470; Member since: 23 Oct 2011)
this has the potential to be a great service and i as a normal Redbox user will sign up for the $8 a month plan from day 1. obviously as stated here in this article this will only become as great as we help to make it, everything seems to be set up pretty well for us by Redbox & Verizon Wireless and it's not a huge investment to make on a monthly basis so let's do this thing and help it along quicker so we can enjoy it more sooner. the only thing i may have a problem with is their 5 device limit per plan.
9. Azure01 (Posts: 126; Member since: 16 Aug 2011)
I think it'll take at least a year or two before the masses even dare look at this over netflix.
10. suneeboy (Posts: 144; Member since: 02 Oct 2012)
It's about time someone stepped up to the plate. Netflix isn't worth the money anymore.
13. downphoenix (Posts: 2134; Member since: 19 Jun 2010)
i will give it a try if they do a trial. But I kinda hope they dont lock it to just XBOX, because XBOX means paying for XBOX Live Gold which means I wont be able to do this on my TV easily because I refuse to pay for gold.