Opinion: What explains Windows Phone's sales woes?
0. phoneArena 30 Dec 2011, 02:58 posted on
WP7 is a solid product, why does it continue to lag behind in sales? One possibility lies in how WP7 is positioned in the market relative to other mobile OSes...
This is a discussion for a news. To read the whole news, click here
50. Pdubb (Posts: 239; Member since: 08 Aug 2011)
I think this is the real problem. You cannot come out with a phone then promise a better phone is coming soon. Who would buy the first phone? They have released phones and had this expectation of a better phone looming while asking people to buy this phone now. They should stop with the road-map and release a good phone. There are far too many people waiting for the Apollo or Tango devices.
41. Humboldt1 (Posts: 16; Member since: 29 Dec 2011)
Verizon CLEARLY holds a grudge against MS, Sprint is just to stupid to know what to do. After all of their sucess with the EVO they sat back and rode that until the wheels fell off from the magical Davis Blayne night unveiling the KYOCERA ECHO..great.
Maybe at CES sprint will have Gallagher smashing echo's while sigreid and roy throw LG Optimus S's at lions while Dan Hesse unveils the HTC Trophy coming to sprint.
Serious though did Verizon sign an exclusivity to the trophy,while sprint did the same with the arrive? Why wouldn't they both offer at least both phones.
Sprint spent so much to be able to sell iOS they have know choice but to push them on their customers,while Verizon is clearly in bed and committed to android,specifically "the Droid".
I'm also tired of android users/fanboys OBSESSION with dual/quad core being a necessity. You obviously don't or haven't even used a WP7.It is fine OS as is.
I'm not here to say any OS is better than the other,I'm saying that I think we should all have the OPTION to choose from the wide selection.
Some of you are seriously phone NAZI's that only want everyone on one OS either android or apple,HOW BORING.
People complaining about the amount of apps are just as ridiculous,HOW MANY OF THE 500,000+ android apps are WORTHLESS????? Apple,android and WP all have the same usefull apps as each other while a few might be missing still, I'm sure they are rumoured to be on each OS soon,give up that argument asap
42. rsiders (Posts: 275; Member since: 17 Nov 2011)
It's a combination of not enough premier phones (because people with Android super phones and iPhone aren't coming to Windows for a Nokia 710 for example), not enough good marketing of great WP(Titan, Focus S?), retailers pushing Android and iPhone( a retailer recently just tried to tell me why WP was bad and clearly did not even know enough about the OS), and the unknown( people don't realize how much Windows Phone has changed.) Not to mention it's hard to compete with the juggernauts of Android when they release a new phone every week and half and Windows Phones releases a couple phones every year. And iPhone is a tried and true great product. Hopefully 2012 will get us in the game. I love Windows Phone!
44. Astreo (Posts: 99; Member since: 05 May 2011)
Basically it comes down to "oh everyone has windows on their computer, i want something new" true story, also they arent dirt cheap like most droid models.
45. Jyakotu (Posts: 821; Member since: 12 Dec 2008)
I've played with Windows Phone before and I have to say, it's very fluid and the Live Tiles have a lot of personality, despite what pictures show. Microsoft shouldn't have a problems getting OEMs because they could easily get many of those OEMs who make PCs (such as Acer, Dell, HP, Lenovo, etc.) to develop hardware for Windows Phone. After all, since WP doesn't allow for custom UI skins and Microsoft handles the updates themselves, then it should make the process easier.
The choice of phones really has to do with Microsoft choosing GSM over CDMA, since it is the mobile standard. AT&T will always be the premier WP carrier and T-Mobile also has no qualms carrying WP devices either. Sprint and Verizon seem perfectly find with Android and iOS, but at least Verizon has said that once WP gains LTE, they'll be more likely to offer more devices. Sprint, on the other hand, seems to not care for WP and I won't be surprised if the HTC Arrive will be their only option and I can also bet that once its discontinued they won't pick up any more devices.
I think in 2012, WP may start to pick up the pace.
-EDIT- To add as well, what Microsoft should do is also try to get their phones on prepaid carriers as well. Look at Android, for example. Their phones are not only on the Big 4 national carriers in the the US, but also on prepaid carriers such as MetroPCS, Cricket, Virgin Mobile, Boost Mobile, and to an extent, Simple Mobile, but that's only because you can use any GSM phone with that company.
46. blattlaus (Posts: 60; Member since: 12 Dec 2010)
It was my understanding the the "Microsoft" worldwide smartphone sales figure includes Windows Mobile and WP7. Until they start reporting WP7 separate from WM, its hard to analyze. That said, sales have been disappointing for WP7. They need to get multiple handsets on all the carriers, especially in the US. Verizon has just one mediocre handset- released at rollout- that's the largest carrier in the US.
51. Pdubb (Posts: 239; Member since: 08 Aug 2011)
I think the main reason that WP7 does not sell well is simply the demo in stores. It is lifeless in stores with no owner. As soon as an owner puts his stuff in the phone it comes alive. They should ship the phone with as if someone actually was using the phone. It is the one phone OS that needs an owner to be truly functional.
52. lubba (Posts: 1310; Member since: 17 Jan 2011)
Problem, almost two years now in the market and theres hardly any new product to show for. Basically selling the Os without the hardware. Who's to blame? It has to be MS! Overall poor sales and marketing strategy.
56. Jeradiah3 (Posts: 1007; Member since: 11 Feb 2010)
I like the OS, but i agree that Windows 7 needs more apps....good apps like iOS and Android. Id get a windows 7 phone with AT&T LTE connectivity. It seems like its more well put together compared to Android plus i like how well you can integrate it with Windows 7 PC's
59. snowgator (Posts: 3233; Member since: 19 Jan 2011)
I was expecting WP to have a rough go of it until WP 8 hit the ground, truly I was. But the latest sales numbers show that things are a longer climb out for my favorite OS than I thought. There are a lot of good reasons to defend WP, but honestly this isn't that time. Outside of Nokia, whose sales have been decent,why would any manufacturer making WP really go all in right now? Android is an easier sell and established worldwide. Why would carriers go all in? Android and iPhone are easier sells to their customer base. Why would the consumer go all on? The vast majority go into a shop and walk out with something that moment. They do not do any homework. What their friends have and what they see on TV is what they grab. I sell my Focus S to all I know, and my wife loves and brags on her Titan. But we live in a Verizon dominated area. Doesn't help we love our phones.
Choice and availability with a healthy dose of promotion from Microsoft. That is what they need. There is no sugar coating it. WP is in need of all three, and NOW. Anything less than a sense of real urgency dooms my fav to a existence of mediocrity and limited choices. Than it runs the risk of not being my favorite anymore.
60. chapizzo (Posts: 116; Member since: 13 Sep 2011)
And to think that some people abandoned symbian because it didn't have duo core processors, yet single core was just enough to get the job done. Anyway, coming back to the point, i personally don't like the whole look of the tile layout. Microsoft should also try to bring out a product that has both simplicity and functionality. I think some of the restrictions in the os are just lame. Like lack of Bluetooth file transfer, removable memory, etc. That's what some of us out there are waiting for. Otherwise, gonna stay with symbian till its finaly gone. Hopefully by then, things will be different.
61. louay_joumaa (Posts: 18; Member since: 09 Dec 2011)
look at the symbian ;) the war is still on :D
go on nokiaaaaa !!!! :D:D:D
62. sexcellent (Posts: 4; Member since: 27 Dec 2011)
the only gripes i have with WP7 is the lack of smart networking capabilities with WINDOWS. instead, the phone relies on Zune for networking, and Zune is clunky and restricive (like Vista).
If Microsoft fixed these issues, then WP7 would be king.
63. DontHateOnS60 (Posts: 860; Member since: 20 Apr 2009)
Nobody knows about it, mostly because it isn't readily available on Sprint or Verizon, and networks like AT&T aren't pushing it enough. I'm one of a few people who actually questions people when they say they want a phone, and have convinced a few to get a Windows Phone, and they love it so far. You have to understand the customer and their wants and needs though.
64. 7thspaceman (Posts: 1098; Member since: 14 Feb 2011)
I am a windows Phone mango fan but this OS is new and started off lacking a lot of features the other smart phones already had so it looked bad in the beginning
the Apollo class Windows Phone 7 models will have as much high TECH as the other smart for sale on the Market place so no one will be able to say Windows smart phones
have old tech. at this point Microsoft and it's OE M's have to step up to the plate and let the Public know That Windows smart are up to speed now and you need not fear buying one. they cannot depend on phone sales persons to sell their Product. They have to do it and this will cost lots of money and must be done right so the Public knows that Windows smart phones can get the job done
69. Uzzelien (Posts: 131; Member since: 22 Feb 2011)
You really don't understand how stupid your average consumers is do you? They can buy 95% air time on every station there is but if the sales person is pushing Android or iOS on them they'll buy it. People think the person in the store are "experts". I'll give you an example of this, my friend went to get his girlfriend a new phone ( she got a BB blah ) they were telling her that the micro usb was becomming standard to all phones ( correct it was ) and that it even provided faster transfer rates and could provide more power to the phone. Now we all know this isn't true and so did he but she baught into it. This is a lady who has a masters. This is a example of how the sales people push stuff and say stupid things to consumers who buy it because they're "experts". They must be after all they work for minimum wage at a cell phone store.
70. KingKurogiii (Posts: 5620; Member since: 23 Oct 2011)
it's not because of bad marketing that sales reps hardly recommend WP devices, it's because there's too few WP devices thus easily forgettable and anyone in good conscious that knows what they're talking about would be quicker to suggest an iOS device or an Android device over a WP device.
65. dougvip (Posts: 2; Member since: 10 Jun 2010)
Get Nokia back to business and you will see windows phone succeed.
First android phone i've bought i did cos i thought, why i have to spend a lot of money on a Iphone when i can have a similar phone (software ) for less money, (android). so i realised it wasn't quite the same, lags, smooth less, and so on, but i said well. it is cool i can customize it as i want, so cooooolll. after so many customization i realised welll... it is boring, and take a lot of time, going to android store. find this and that .. i don't have time for this ...... so i found out it's useless thing to do. wot i really want is a OS which can help make my life easier,no complicate it, when i type it exactly know i want to type, not lag, not difficulty.
66. lubba (Posts: 1310; Member since: 17 Jan 2011)
People, don't worry about the lacks on Wp Os. They have a suggestion site. Go there and address your needs. There must be a reason for this site and I assume Apollo will address those needs. Sorry for this, of all the useful important updates, Arabic and Persian language support, and notifications are on the top spot. f**k!!!!!!!! Anyway, people worry how MS will make WP easily accessible to all consumers. Based on rumors, you'll have to give up your carrier and migrate to ATT for most and many of the goods. Now you can see why WP is failing. Its the lack of hardware and accessibility I believe is the cause for its woes.
68. Damien_666 (Posts: 37; Member since: 16 Oct 2011)
Another big problem is the perception that Windows Mobile and WP7 are the same.
MS seems to have a made a big mistake by following the same product name.
WP7 should have been called something else altogether.
80. OpTiKaWn (Posts: 8; Member since: 30 Oct 2011)
I said this befor a long time ago when it first comes out as with most things, most things that rush out everyone wants cause its the coolest and newest and by other products takin lopnger they think they aint good but those slow products mostly learn from the mistakes of the others and learn what people want and have more time to prefect their product... most of the world uses windows for their computers and are used to it once all pcs and phones are usin windows 8 it will be very simple to go back and fourth between the 2 and people will love it, i all ways used to use the old windows 6, and 6.5 phones and loved them and thought they were the more advanced and did more than ne other phones out there till android came along. But on either note ill always be a windows user i have a android now but am really lookin forward to a nice windows phone i just want one wit all the options i want, full function in every tec out now meanin blu tooth, wireless n, NFC, gps, screen sizes 4.3 and up im really loving the samsung 5.3 inch screens and i loved the 4.5 my infuse had thats kinda a perfect size that extra .2 makes a nice difference from the 4.3 standard. Plus just havin all the other windows options and apps all on a phone would be amazing. so i think the windows phones will sooner or later be close to the top if not the top to be honest and wp8 will be that first step into the new light. like i used to always use windows xp pro on my computers and didnt like vista much but now that windows 7 is out its like the good looks of vista with the great workings of xp so now i use windows 7 ultimate the strongest op system i like using... so its takin its time but i think it will rise up the ranks give it some time..... just like verizon rushed out their lte and been havin problems now and i think it sucks, ATT everyone talked s**te about and they took their time and now their LTE is better than verizon and faster than it in most test in the areas its in, plus on top of it u always have HSPA+ to fall back on if ur out of the LTE zone unlike verizon u fall back to their slow 3g, witch ATTs 3G is also faster than verizon and u also get talk and surf with ATT.... so good things take time i always say...
82. purrungas (Posts: 2; Member since: 03 Jan 2012)
I had all 3 OS.s iPhone, Android and now WP7, they are all good and it just depends on your taste, but when I have gone to the stores and check the new phones out, I get a bad rap from the sales people about wp7. funny thing about this is that some of these guys do not know what are they talking about, and if I were MS I would try to find out why these employees are putting their product down, my new HTC radar is a great phone, matter of fact I have even been neglecting my bad boy Nexus 1.. and my 3gs iPhone I hardly use it, just cause I found the wp7 to have the same options if not more than the 3gs.. no flash, no 4g speed, 3mega pixel camera, and so on... I do not need a million apps on my phone and as great as Android is, wp7 is not that far behind in my opinion