Next Lumia smartphone model to be Microsoft branded
0. phoneArena 03 Sep 2013, 10:17 posted on
As part of the deal between Microsoft and Nokia, the Redmond based software giant gets control of the Asha and Lumia trademarks; as a result, the next Lumia model will be branded with the Microsoft moniker, as will any Asha models going forward. The Nokia name remains with the Finnish based firm as part of a ten-year licensing deal with Microsoft that allows featurephones to continue using the Nokia title...
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23. chocolatebear76 (Posts: 121; Member since: 03 Mar 2011)
Just name it as Micro S lumia , Microsoft will really be weird
58. LetsBeHonest (Posts: 732; Member since: 04 Jun 2013)
No no no let it be just "Lumia" no microsh*t
24. ArtSim98 (Posts: 2456; Member since: 21 Dec 2012)
I was so sad to read about this this morning... Especially because I'm Finnish, it feels like we have lost our last international brand....
82. microsoftnokiawin (Posts: 907; Member since: 30 Mar 2012)
you can blame elop he killed symbian and MeeGo and made Nokia s**t i hope jolla grows big
26. celticrain (Posts: 7; Member since: 25 Aug 2013)
Fuc** i mean what to say. Just stunned by the news. I was been a nokia user since 1199. Currently note 2 and nokia e6 owner. Looking forward to note 3 and lumia 1520 but.... Is it really necessary nokia??? Why? I'm asking why. Nokia name's means so much value Samsung not even close to nokia oh!
34. ihatesmartphone (unregistered)
"I was been a nokia user since 1199."????
27. LumiaLover (Posts: 160; Member since: 27 Sep 2012)
It's all bollocks. Elop has sold Nokia down the river for his own gain.
28. FoneAddict (Posts: 196; Member since: 05 Jul 2011)
Using Microsoft as a brand on mobile phones is an absolute disaster! Microsoft is synonymous with crashes and blue screen of death and they have a patchy reputation in Europe.
This really is a car crash in slow motion! We can all thank E-Flop for this he is driving the car!
29. TreyTreyTaylor (Posts: 298; Member since: 21 Dec 2010)
This is a damn shame. Ill never forget you Nokia. Or the Nokia Android that might have been if Eloser would have never plagued you. Jeez people, remember the N95, N82, E71, XpressMusic Series. Dont praise this crap. This is a sad day for mobile. Some of you just don't know it yet.
31. Googler (Posts: 813; Member since: 10 Jun 2013)
What a strange deal, Nokia keeps their feature phone market but sold their smart phone production. I would think there's a clause in the sale that will prevent them from creating a new smart phone division, MS wouldn't want any confusion that would create. The questions is though, who in their right mind would make a deal like that? Elop. Well played, MS, you just purchased your own phone division for cheap. Now lets see if their slow growth continues or gets stifled under this new regime.
35. kanagadeepan (Posts: 638; Member since: 24 Jan 2012)
M$ has each and every right to do this, but I did't expect, they are this much obsessed with their name...
37. Buddhikawi (Posts: 15; Member since: 06 Nov 2012)
I think MS should keep Nokia brand name. Nokia - years of ennovation. There are millions of fans out there. They really gonna miss nokia. Personally after using Six nokia phones, i really love nokia. Hope they'll continue to make good quality phones.
38. Jkidd569 (Posts: 10; Member since: 05 Feb 2011)
This might be interesting for what Microsoft will bring to the table. This will certainly give them the opportunity to make the surface phone or maybe even a surface phablet. They do have all the resources that they need right now, why not.
40. Shrihari (Posts: 79; Member since: 29 Jan 2013)
people were only interested in lumias because it was from nokia brand...microsoft lumia...sounds like sh*t to me...goodbye nokia....good bye windows...and congratulations mr elop on your completion of your mission.
41. jove39 (Posts: 1261; Member since: 18 Oct 2011)
That won't be cool...MS should treat Nokia as fully owned subsidiary and let them retain their name on phones.
45. Googler (Posts: 813; Member since: 10 Jun 2013)
Probably cost too much to make that deal, Nokia still remains as a cell phone company, albeit without smart phones. MS got what they wanted/needed, the Lumia engineers and designers.
47. Nathan_ingx (Posts: 2999; Member since: 07 Mar 2012)
There's a lot to do with the name itself.
Now i'm not going to chuck my Nokia 5530...someday, maybe 50 years from now, it will become a vintage device.
52. tashreef (Posts: 476; Member since: 24 Nov 2012)
A Lumia without Nokia logo is not for me.. Ahhh one of the worsest news i ever heared ... Hope the bandit comes with nokia logo ...
56. lumialove (Posts: 75; Member since: 16 May 2012)
I don't know what to say on the new 'Microsoft - Nokia' partnership. Nokia, to be honest failed in creating challenging and capable smart phones and that lead to the fall of the giant. Apple, Samsung and Sony evolved very well when the market asked for better innovations. If, with the guidance of Microsoft, Nokia could come up with really stunning smart phones and tabs powered by Windows8, trust me, there is a real market for them for sure. First and foremost, people are getting bored with Andriod and wants a change. After Steve Jobs, Apple is not that tastier too [Dont know about 5S] ! So, its the perfect time for a revenge ! :)
All the best duos :)
64. SonyXperiaNexus (Posts: 374; Member since: 01 Oct 2012)
Firstly, Nokia didnt fail in creating challenging and capable smartphones and wasnt behind in innovating either. OIS, pureview tech, clearblack display tech, wireless charging etc. It was actually the OS (WP7 and them WP8) that was slowing them down, which didnt allow room for more innovations coz it didnt support much. Other companies like Samsung and sony evolved coz android evolved too.
I havent lost hope yet and think they will do even better together though
61. good2great (Posts: 1039; Member since: 22 Feb 2012)
you guys are really making a big deal out of nothing. but i understand that PA has given us a platform to say or do whatever we want.
Sooo bring on the tears and whinning...lol
"...one of the worsest news i ever heared" (worsest)
65. Topcat488 (Posts: 1124; Member since: 29 Sep 2012)
Well Nokia, say good bye, byyyyeeee. Let the door hit Ya, where Microsoft split Ya. Hehehe.
66. Genersis (Posts: 179; Member since: 29 May 2013)
Must admit, I'm excited to see where things will go from here.
69. Kreft (Posts: 82; Member since: 27 Dec 2012)
You people are retarded. This is for the best. Now that MS owns Nokia devices it's a win win for windows phone users. Things will be better. I bet you that wp will increase in market share a lot quicker now. Jesus. Sometimes I wonder about you guys..
70. Antonyjoseph (Posts: 213; Member since: 06 Apr 2013)
Cant understand this "The Nokia name remains with the Finnish based firm as part of a ten-year licensing deal with Microsoft that allows featurephones to continue using the Nokia title."
Does this mean that there will be 'Nokia' branded phones brought out by the Original Nokia Company? Or that feature phones will continue to have the 'Nokia' brand and Lumias will be branded 'Microsoft'?
73. SonyPS4 (Posts: 248; Member since: 21 May 2013)
Hope Microsoft still keep Nokia. That brand is so huge and synonymous with phone. The reason Lumia is still doing reasonably because of Nokia brand not Windows.
76. fanboy1974 (Posts: 1146; Member since: 12 Nov 2011)
"If anything, the Microsoft deal with Nokia shows how little control Google has over Android when compared to Apple and Microsoft's control over iOS and Windows Phone respectively."
If you think about it that lack of control gave us the Note series with the S-Pen. If Google held OEM's under tight control we would not have such a massive selection of devices within Android. It's good and it's bad. So far it still works for Google/Android/OEM's.
78. StreetNerd (Posts: 700; Member since: 08 Dec 2010)
guys stop crying and bitching plz...
around a year ago... everyone said they would pick up a Surface phone over a Lumia phone anytime.
now yall crying for what? man up!
83. 7thspaceman (Posts: 1048; Member since: 14 Feb 2011)
Microsoft has been known to let some of it's companies to run indpendantly to some degree.
Microsoft's best bet is to do that with Nokia because Nokia has proven they know what they are doing.a smartphone eco system is more than smart phones it's also the software and ascessories that go with the smart phone. Nokia people know how to do that better than Microsoft people do so Microsft must let them do what they do best and Microsoft;s new smart division will do very well.
94. odachek1976 (Posts: 14; Member since: 01 Sep 2013)
Eliminate the Microsoft and Nokia names, just call Lumia phones...The new Lumia X, Lumia S, Lumia XP, or Lumia V...etc..
97. sam.7 (Posts: 68; Member since: 10 Jul 2013)
the brand name NOKIA will stay on for next 10years. Except the name 'lumia' and 'asha' ,microsoft may put their own names in it. Thanks that the name Nokia will remain same atleast for the next 10years.
98. Qwerty-keyboard (Posts: 10; Member since: 29 Sep 2013)
they are dreaming nightmares,thinking that by doing so they would lead like apples eco system,feel sorry to microsh*t!