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Munster: Full-sized Apple iPad sales to benefit from increasing use of tablets in the enterprise

Posted: , by Alan F.

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Munster: Full-sized Apple iPad sales to benefit from increasing use of tablets in the enterprise
Piper Jaffray analyst Gene Munster sent out a report to his clients on Monday citing a survey of 59 Chief Information Officers in 12 different industries, in calling for stronger growth of the full-sized Apple iPad over the Apple iPad mini. The survey, which shows continued growth in the use of tablets in the workplace, is more beneficial to Apple's 9.7 inch slate because the latter is more useful to businesses than the mini version of the tablet, according to the analyst.

While 57% of CIOs will arm employees with tablets in 2013, 15% plan on a broad deployment

While 57% of CIOs will arm employees with tablets in 2013, 15% plan on a broad deployment

The survey shows that 57% of the CIO's who responded plan on arming employees with a tablet in 2013, as opposed to the 46% who planned on doing so in last year's survey. Of the CIO's who intent to use tablets for business, 15% will be conducting a "broad deployment" as opposed to only 4% in the 2012 survey. Compared to the 57% of companies planning on using tablets in a greater way this year, only 34% plan on doing the same with PCs. In addition, while only 5% of the companies plan to cut spending on tablets in 2013, 20% plan on cutting back on PC purchases this year.

Piper Jaffray reiterated its "overweight" rating on Apple's shares with a target of $900. The stock closed Friday at $527 a share and is set to open down about $2 Monday morning.

source: PiperJaffray via AppleInsider

Tablet use in the enterprise is set to rise in 2013, which will benefit the 9.7 inch Apple iPad according to Piper Jaffray
Tablet use in the enterprise is set to rise in 2013, which will benefit the 9.7 inch Apple iPad according to Piper Jaffray

Tablet use in the enterprise is set to rise in 2013, which will benefit the 9.7 inch Apple iPad according to Piper Jaffray


13 Comments
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posted on 07 Jan 2013, 04:57 1

1. MeoCao (unregistered)


Investors should send this guy home already.

Apple from now on can win some small tactical battles but in big picture there's no comeback. JB just crushed iOS, Apple's dominant source of power.

posted on 07 Jan 2013, 06:08 1

2. honeybunny (Posts: 6; Member since: 07 Jan 2013)


so how?

posted on 07 Jan 2013, 07:40 1

5. darkkjedii (Posts: 10531; Member since: 05 Feb 2011)


Dude meocao never makes sense. He just likes to sound dramatic, don't feed into it. It's like a child who behaves a certain way as long as they know people r watching.

posted on 07 Jan 2013, 07:53 1

8. MeoCao (unregistered)


So what this guy Munster always says is bullsh*t.

posted on 07 Jan 2013, 08:25 1

10. darkkjedii (Posts: 10531; Member since: 05 Feb 2011)


There there baby it's ok

posted on 07 Jan 2013, 07:16 1

3. ultimatebatman (Posts: 52; Member since: 04 Dec 2012)


too bad it's by far the worst tablet for enterprise. It has no file manager, no pen for notes, no expandable storage. The ONLY good tablet for enterprise right now is the Note 10.1. You can take notes in a meeting. you can sign documents and immediately email them. All apps inter-operate with each other. Split screen is very useful. It's fast.

posted on 07 Jan 2013, 07:38 1

4. JeffdaBeat (unregistered)


How old are you? I ask that because it doesn't seem like you're actually in business, but instead trumpeting a device that works for you. Many corporate workers don't need extra technology more than they just need different features than your average consumer. When they say, "There's an app for that..." they say it because it's true. Most people don't need pens or styli for their tabs, but if they do, Apple sells them in their retail store and so does every electronic (and some non-electronic) dealers. Expandable hard drives...for what? What does an average (key word is average) business person carry around that is bigger than 16GB? What stops them from buying a 32GB or 64GB? I'm not a professional and I at least have a Drop Box account (to which you can pay for a clear 50GB for not all that much).

Having slung smartphones and tablets to Corporate America, I can honestly say that just like most moms with a smart phone, most of them can barely get their email figured out, let alone try to do something complicated like figure out some of these actual business apps. But everything you named, I could do with my iPad easily. Before you sit back and diss the iPad, learn something about it. There are ACTUAL weaknesses to the device, none of which you pointed out.

As for the story...I'm just tired of analysts at this point. Sure, tablets are all the rage and it looks like it isn't going to be a passing fad like those Netbooks were. But just because tablets are growing in popularity doesn't mean that ALL of it will go to Apple. You have Android tablets making big gains on the iPad. Growth in tablets means growth in Android tablets as well...

posted on 07 Jan 2013, 09:18 2

12. darkkjedii (Posts: 10531; Member since: 05 Feb 2011)


Most droiders jus wanna start trouble, and insult apple and its users. Glad to see u come at him with knowledge, and intellect bro.

posted on 07 Jan 2013, 07:42 1

6. darkkjedii (Posts: 10531; Member since: 05 Feb 2011)


Your entire post was incorrect. U gotta do some research man. Apple had a pen for the first iPad

posted on 07 Jan 2013, 07:47 2

7. honeybunny (Posts: 6; Member since: 07 Jan 2013)


ultimatebatman name suggests he is a kindergarten...

posted on 07 Jan 2013, 08:25 2

9. darkkjedii (Posts: 10531; Member since: 05 Feb 2011)


Agreed

posted on 07 Jan 2013, 08:45 1

11. darkkjedii (Posts: 10531; Member since: 05 Feb 2011)


I'm headed Into CES. Full report later

posted on 07 Jan 2013, 09:52 1

13. lauremar (Posts: 181; Member since: 29 Feb 2012)


Who cares about this when there is REAL Electronic News going around this week, like what we call the CES, Consumer Electronic Show!

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