Motorola Moto X ‘got wood’ marketing fail: company silently removes all sex jokes
0. phoneArena 02 Aug 2013, 06:38 posted on
Motorola has become a different company under Google and the newly announced Moto X is the first handset that truly shows this transformation…
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9. Nathan_ingx (Posts: 2992; Member since: 07 Mar 2012)
"2k+ more combos. Designed by you."...lol.
2. darkskoliro (Posts: 935; Member since: 07 May 2012)
Im having a good laugh :) haha, I like a chilled out company! Not always in your face about competition.
5. EXkurogane (Posts: 863; Member since: 07 Mar 2013)
I just read an article on a non-tech site days ago, and the title of that article is "Got Wood", and it was directed at a sexual joke in that article.
6. gazmatic (Posts: 511; Member since: 06 Sep 2012)
the whole campaign sounds like it was written by a horny 14 year old virgin
15. Shatter (Posts: 1964; Member since: 29 May 2013)
for $575 Galaxy S4 is a better option. Sorry Motorola $400/$450 for 32gb at max for this phone off contract.
13. roscuthiii (Posts: 1785; Member since: 18 Jul 2010)
Too bad for them the Moto X isn't going to be available in Europe off the bat. They don't have any problems with marketing like this. But the "USSR" (the United States of Sexual Repression) of course will raise a stink over it and pull the ads.
Just the other day, my gf was showing me an ad that appeared on a UK online news site (maybe the Telegraph?) about a company called Hello Flo. They discreetly deliver feminine hygiene products to girls starting their "cycles" so they don't have to be embarrassed about it. Delivers to places like summer camp and stuff.
The whole thing is narrated by some approximately young girl who says, "It's like Santa for your vag!"
16. Shatter (Posts: 1964; Member since: 29 May 2013)
"United States of Sexual Repression"
Its to opposite of that, maybe 50 years ago but not anymore. You don't have nude people roaming the streets but its everywhere you go.
19. roscuthiii (Posts: 1785; Member since: 18 Jul 2010)
Yeah, it's a bit hyperbolic. But only in social connotations. The FCC controlled Standards & Practices that are imposed over much of American Media is a whole lot more strict than that of other countries.
14. Azurus (Posts: 12; Member since: 22 Apr 2013)
we can use a little bit of dirty ads from time to time =P
besides who doesnt have that little dirty mind that he/she would like to give it a laugh from time to time =D
17. HildyJ (Posts: 86; Member since: 11 Aug 2012)
There's almost no such thing as bad publiciy. How many publications, web sites, and even news shows mentioned Moto's campaign. I suspect it generated no more than a groan or a bemused smile from most smartphone owners and it got them tons of free publicity. Then they removed it and the bad press will vanish in a few days but more people have heard of the Moto X and that means more potential customers.
18. roldefol (Posts: 2858; Member since: 28 Jan 2011)
I was about to say the same thing! They turn heads with a racy campaign, gauge the response in real-time, then adjust as necessary. Free publicity + quiet cover-up = win.
21. bugsbunny00 (Posts: 884; Member since: 07 Jun 2013)
if you think it then its bad,.doesn't makes any sense..gees
22. DerryAhmad (Posts: 242; Member since: 05 May 2012)
I kinda like it. But I can see that it's not for the masses.