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Microsoft's Ballmer calls Apple a "low volume player" in all markets except tablets

0. phoneArena 30 Oct 2012, 10:52 posted on

Steve Ballmer sat down with the Wall Street Journal and told the financial daily that the launches of Windows 8 and the Microsoft Surface tablet were not spectacular and that numerically, there was nothing to report and when asked about Apple, he called them a "low volume player" in its markets save for tablets...

This is a discussion for a news. To read the whole news, click here

posted on 30 Oct 2012, 10:55 15

1. wendygarett (unregistered)


I really afraid that ms will eat a lot of iPad market share :(

posted on 30 Oct 2012, 12:03 26

18. arsenaljimenez (Posts: 139; Member since: 03 May 2012)


I hope it does
When people realize what a actual good tablet should do

posted on 30 Oct 2012, 13:14 15

29. JeffdaBeat (unregistered)


You do realize this is the same guy that said Google copied Apple just a few days ago...right? So apparently he doesn't think Android is a good OS for tabs either...

posted on 31 Oct 2012, 10:21 1

59. arsenaljimenez (Posts: 139; Member since: 03 May 2012)


I think he said that because of the user interface..
like apples icons, oh look android has really similar looking icons too
thats where microsoft is different
but either way yes

posted on 30 Oct 2012, 12:17 12

21. PhenomFaz (Posts: 1068; Member since: 26 Sep 2012)


usually i dont agree with a lot of stuff steve says but in this case he is right. Apple has one high selling product and MS Surface is going to wipe it out!

posted on 30 Oct 2012, 12:43 6

24. couote (Posts: 1; Member since: 30 Oct 2012)


It's good for Apple that there are better products on the market that forces them to innovate, which is not been doing for a long time. Innovate - No improvement.

posted on 30 Oct 2012, 14:35 2

38. EclipseGSX (limited) (Posts: 1587; Member since: 18 Oct 2011)


Why, do you own Apple stock?

posted on 30 Oct 2012, 15:42 3

42. AnTuTu (limited) (Posts: 804; Member since: 14 Oct 2012)


I work for a large enterprise and have already pre - ordered 150 Surface :)

posted on 30 Oct 2012, 16:44 3

45. -box- (Posts: 3789; Member since: 04 Jan 2012)


PhoneArena: the 26.9 million units was for ALL iphone models, not just 5s. Please correct the article.

posted on 30 Oct 2012, 19:07 1

54. techytechtech (banned) (Posts: 33; Member since: 10 Oct 2012)


no worries, steve here really needs to sell his butt off to compete with apple or samsung sales.

he can say he is king in PC (props to that)

but hey baldy your windows hasnt even hit the shore yet and your downing others. better put your mouth where it belongs. not in between apple and samsung and that is for sure.

plus he hates android and he is only rooting for windows whether good or bad cause his job depends on it.

are you surprised ?

this is just a gimmick to sell nothing more nothing less.
you know what a true competitor is? when he recognizes the good in his opponent and praises them for leading innovation while at the same time being creative as well.

the surface is the definition of creativity. cause it is soo unique and stands out on its own. but at the end of the day its...........windows....like yuck. i have a pc asshole give me something new.

but i guess thats just how things are in this life.

posted on 30 Oct 2012, 10:58 23

2. MeoCao (unregistered)


Good point Steve!

And we can say MS is a low volume company except in PC. LOL

posted on 30 Oct 2012, 11:43 10

16. Droid_X_Doug (Posts: 5750; Member since: 22 Dec 2010)


Quite true. Until MS starts putting up WP8 sales numbers in the 10s of millions, it is all spin.

posted on 30 Oct 2012, 12:06 5

19. arsenaljimenez (Posts: 139; Member since: 03 May 2012)


They will be, but like he said people gotta try it out, or they won't know how good it is. Until then, people will keep buying Iphones because its the cool thing to do. SMH

posted on 30 Oct 2012, 12:50 2

26. Droid_X_Doug (Posts: 5750; Member since: 22 Dec 2010)


Still doesn't change the fact that MS is a low volume company except in PCs.

posted on 30 Oct 2012, 13:35 1

31. papss (unregistered)


Still doesnt change the fact that linux is a low volume everything

posted on 30 Oct 2012, 14:37 4

39. rusticguy (Posts: 2828; Member since: 11 Aug 2012)


80%+ world on web is on LINUX ... :)

posted on 30 Oct 2012, 13:50

32. arsenaljimenez (Posts: 139; Member since: 03 May 2012)


Never argued against that, but that's fact. For now.

posted on 30 Oct 2012, 14:21 3

37. JeffdaBeat (unregistered)


You do know they said the same thing about Windows Phone 7...right?

posted on 31 Oct 2012, 10:23

60. arsenaljimenez (Posts: 139; Member since: 03 May 2012)


dude, how long have the wp been out,
theyve accomplished so much in that short amount of time
apple had no one to compete with when they came out, they were unique, back then
so it was easy for them to get a lot of sells
microsoft actually has work to do
it wont happen over night but it will happen
wp hasnt gone up much here in the US but every where else its catching on

posted on 30 Oct 2012, 12:06 3

20. SleepingOz (unregistered)


That's exactly what I was about to comment lol!

posted on 30 Oct 2012, 16:46 1

46. -box- (Posts: 3789; Member since: 04 Jan 2012)


The XBox & its accessories and Microsoft keyboards and mice and other peripherals disagree with you.

posted on 30 Oct 2012, 10:58 7

3. Kronic (banned) (Posts: 321; Member since: 11 Sep 2012)


He seems confident.

posted on 30 Oct 2012, 17:31 1

51. SGSatlantis (Posts: 205; Member since: 20 Jul 2011)


Or delusional.

posted on 30 Oct 2012, 10:59 8

4. Techsplash (Posts: 41; Member since: 24 Oct 2012)


i know that the windows 8 software is nice and surface is a really really good tablet but i think that it is not in the position to say apple a low volume player.

posted on 30 Oct 2012, 11:38 7

13. haseebzahid (Posts: 1826; Member since: 22 Feb 2012)


i think most guys will miss the point the term is bussiness model he is refering too low volume yes they are. the Apple works on profit and Demand in market unlike android they keep the supply chain limited to what they expect will be sold very quick . i think he is refering to that point and not saying that people dont buy it. maybe some buisseness guy can elaborate more on it

posted on 30 Oct 2012, 15:35 3

41. So-Sayz-Eye (Posts: 29; Member since: 08 Nov 2011)


I wish more people had your common sense.

posted on 30 Oct 2012, 11:01 4

5. darkkjedii (Posts: 11218; Member since: 05 Feb 2011)


26.9 mil damn apple that's hot

posted on 30 Oct 2012, 16:50

47. -box- (Posts: 3789; Member since: 04 Jan 2012)


Nokia still sells a million phones a day, and Samsung has equivalent figures. Samsung is also around the 100 million smartphones yearly level as well, so it's really not that many.

I feel bad for the Chinese workers who have to put so many of the things together though. They should be paid equivalent to first-world workers.

posted on 30 Oct 2012, 11:01 5

6. Mr.Mr.Upgrade (Posts: 425; Member since: 30 Aug 2011)


1. Android. 2. Blackberry Aka Apple. 3. Palm pre. Aka Microsoft

posted on 30 Oct 2012, 11:10 9

7. pikapowerize (banned) (Posts: 1869; Member since: 03 May 2012)


oh wait... did the zune beat iPod?

really hate that all company want to compete and say something bad about apple..this just prove that apple is very tough to beat!

posted on 30 Oct 2012, 16:51 1

48. -box- (Posts: 3789; Member since: 04 Jan 2012)


In terms of sales and consumer adoption? No. Everything else? Arguably yes.

posted on 30 Oct 2012, 11:25 6

8. ilia1986 (unregistered)


Google and MS will make an Apple pie out of Apple. :D

posted on 30 Oct 2012, 11:27 2

9. RaKithAPeiRiZ (Posts: 1345; Member since: 29 Dec 2011)


Windows fanboys vs Apple fanboys ....fight (get your popcorn right here )

posted on 30 Oct 2012, 16:52 1

49. -box- (Posts: 3789; Member since: 04 Jan 2012)


Windows "fanboys" are known as Winners, so the fight is already won.

posted on 30 Oct 2012, 11:31 4

10. Aeires (unregistered)


Love it, I really missed the MS vs Apple battles. Good to see some competition getting stirred up.

posted on 30 Oct 2012, 11:34 4

11. ddeath (Posts: 161; Member since: 14 Apr 2012)


Looks like Steve Ballmer is getting a bit balmy. They did sell a lot of iphones so you shouldn't say they are a low volume players in ALL markets except tablets.

posted on 30 Oct 2012, 11:35 3

12. shuaibhere (Posts: 1428; Member since: 07 Jul 2012)


Microsoft is becoming more like apple even worst....
I hate all this companies which only looks for money.....
Here i come open source.....here i come google....(also canonical)

posted on 30 Oct 2012, 11:38 4

14. PM8888 (Posts: 10; Member since: 24 Oct 2012)


Why do these executives have to take shots at one another? Why can't they simply do an interview and only focus on their own products?

posted on 30 Oct 2012, 12:57 3

27. CreeDiddy (Posts: 266; Member since: 04 Nov 2011)


I agree 1000%. They need to let the consumer dictate the market and not them.

posted on 30 Oct 2012, 11:39 2

15. lolwoot (Posts: 27; Member since: 01 Jun 2011)


Bet he wouldn't dare saying that to google (love to see he try tho)

posted on 30 Oct 2012, 16:35 1

44. JeffdaBeat (unregistered)


Yesterday he said Android copied iOS o.O

posted on 30 Oct 2012, 11:59 1

17. InspectorGadget80 (Posts: 6437; Member since: 26 Mar 2011)


Then why don't u sue APPLE instead of Android?

posted on 30 Oct 2012, 13:25 2

30. Rydsmith (Posts: 126; Member since: 20 Jun 2012)


Please do research...

Microsoft and Apple have cross licenses on their patents to avoid any lawsuits in a "I'll scratch your back if you scratch mine" way.

However with Android, Microsoft licenses out their patents which many of the OEMs have paid for with no problem, however Motorola feels like it is exempt from this rule and has not responded to any of MS's request for a settlement or a license for the infringing patents. Also please note that Microsoft is actually being forced to include Google within the suit and infringement claim due to Motorola now being a subsidy of Google.

And now you know, cause knowledge is power.

posted on 30 Oct 2012, 16:55 1

50. -box- (Posts: 3789; Member since: 04 Jan 2012)


Microsoft is still (to my knowledge) a majority shareholder in apple; don't think that would happen. It's also why they're so friendly about cross-licensing and why we haven't seen any lawsuits between them in over a decade.

posted on 30 Oct 2012, 12:17 1

22. Savage (unregistered)


How about these people stop badmouthing their competitors and devote their focus to their own products?

posted on 30 Oct 2012, 12:19 2

23. rassouli5 (Posts: 50; Member since: 16 Aug 2012)


I don't see anything interesting in Apple devices. My first smartphone was Sony Ericsson XPERIA X1, a windows mobile device. I still have it & I won't even trade it with an iPhone 5. The only thing which takes the place of my WM phone will be a Nokia Lumia 920 or later Microsoft Surface Phone. I've also never had a tablet, but my first ever tablet will be a Microsoft Surface. I'M A HARDCORE FAN OF MICROSOFT.

posted on 30 Oct 2012, 12:44 3

25. chebner (Posts: 140; Member since: 17 Oct 2011)


"We wouldn't call selling 26.9 million units of the Apple iPhone 5 in the latest quarter "low volume"."

Allen, I know you are very biased towards Apple and I understand the point you're trying to make, but you need to get your facts straight. Apple did not sell 26.9 million iPhone 5s last quarter they sold 26.9 million iPhones, all varieties. The iPhone 5 was only available for a few a little over a week last quarter and thus it makes up around 20% (give or take) of the 26.9 million figure.

Yes Balmer's statement was ridiculous, but considering you're supposed to be a journalist, your misstatement is only a little less ridiculous.

And unless you're doing a history piece about the original iPhone, please quit calling it "iconic" (i know you didn't use that term in this particular article), it only further shows your bias.

posted on 30 Oct 2012, 13:00 1

28. gallitoking (Posts: 4684; Member since: 17 May 2011)


The comments on this article proves that there are no fandroids, There are only Apple haters, as they spend more time bashing Apple than talking good of their OS of choice.

posted on 30 Oct 2012, 14:05 2

35. networkdood (Posts: 6267; Member since: 31 Mar 2010)


We have already explained how ANDROID is better - you seem to not agree, but can never provide reasonable and sensible explanations as to why you believe APPLE is better. Sales does not make APPLE better. Sega Master System was a better system than the 8-bit NES - NES had better marketing of their software and won the battle. Google is smarter than SEGA, obviously.

posted on 30 Oct 2012, 16:27

43. elandrumiii (Posts: 109; Member since: 20 Mar 2010)


I personally like android and I love my gnex. I also am a big fan of apple and I am considering an iPhone5. I see no way possible, regardless of what is presented or show or said that anyone on here that hates/dislikes/or cannot stand apple wil ever consider anything presented. You love android great. I have said it before. 1 phone in different stages (3gs, 4, 4s, 5 against an Army of Android phones. It will never win it will never out sell and if it does out sell a particular model another one wil be used as the standard. So for anyone that likes/ loves Apple they will continue to be talked down to and called less intelligent and a few other words but I had to take them out or get banned

posted on 30 Oct 2012, 13:54 1

33. papss (unregistered)


MS seems to be banking with the 360 as well

posted on 30 Oct 2012, 14:03

34. networkdood (Posts: 6267; Member since: 31 Mar 2010)


Ballmer says APPLE is a low volume player....wow....to quote FOREST GUMP:
STUPID IS AS STUPID DOES.

posted on 30 Oct 2012, 14:05

36. ChiX017 (Posts: 308; Member since: 09 Nov 2011)


"tell the story in our own voice"...I like that. Jonathan Ive "we at apple...have built the new **** from the ground up....."

posted on 30 Oct 2012, 15:34 2

40. So-Sayz-Eye (Posts: 29; Member since: 08 Nov 2011)


I wish the lot of you would read what HASEEBZAHID had written before running your mouths so loosely. Steve Ballmer may be many things but no amount of spin could account for the statement he made. He knows what Apple sales numbers are, he’s not that crazy to say they don’t sell items in high volume. s**t, we all see Apple quarterly earnings, how on earth can anyone with common sense say they are low volume in sale numbers.
For those of you here’s HASEEBZAHID post:

13.haseebzahid posted on 3 hours ago4
i think most guys will miss the point the term is bussiness model he is refering too low volume yes they are. the Apple works on profit and Demand in market unlike android they keep the supply chain limited to what they expect will be sold very quick . i think he is refering to that point and not saying that people dont buy it. maybe some buisseness guy can elaborate more on it

posted on 30 Oct 2012, 17:48

52. StreetNerd (Posts: 705; Member since: 08 Dec 2010)


Apple products arent that good... ppl buy coz its mainstream, its soooo mainstream... fuk it

posted on 30 Oct 2012, 18:43

53. Friendlysky (Posts: 54; Member since: 04 Jul 2012)


Mr. Ballmer I hope you are right as long you working with those three major smart phones player in the market you will defeat apple easily.Apple is over proud themself right now! I can't wait to see someone coming along to drag them off the market and see steve crook crying.

posted on 30 Oct 2012, 23:37

55. maxican16 (Posts: 363; Member since: 29 Sep 2011)


Ballmer is a joke. I'm an android fan, but even I can understand (and appreciate) the powerhouse that is apple. Am I a fan? No. But I'm certainly not an idiot.

posted on 30 Oct 2012, 23:41

56. NexusKoolaid (Posts: 293; Member since: 24 Oct 2011)


"Apple is a low volume player" LOL... says Mr. Late-to-the-party.

posted on 30 Oct 2012, 23:56

57. charms55 (Posts: 41; Member since: 08 Nov 2011)


Windows 8 will be shipping on all PCs quite soon (yes, there will be Windows 7 PCs still) but that alone will decide whether Steve is just blowing smoke.

After all, Apple fired the first shot with their toast/refrigerator nonsense. I see beads of sweat regarding this and while the iPad Mini will do well with the faithful, there are just too many alternatives out there for it to maintain the momentum of the iPad.

The surface is but one device. There are literally dozens of different forma factors out there for Windows 8 Pro and Windows 8 RT. The Surface is and will do well, but there are many players in the hardware market for these devices, and it will first be Android's share that takes a hit and then iPad. This will not happen overnight. But it will happen.

posted on 31 Oct 2012, 00:00

58. charms55 (Posts: 41; Member since: 08 Nov 2011)


Which reminds me. This is why Acer was so upset about Microsoft entering the fray with their new tablet. Not because they worried about increased competition for Windows tablets. Their offering of Windows 7 tablets was paltry. But because it will mean an eroding of the cheaper Android market.

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