Microsoft encourages devs to create quality apps by allowing higher prices

We have heard that Microsoft has started its series of “dev camps” for app developers and as it seems the Redmond-based company does have a different vision of how to manage an app storefront, compared to Apple’s. While the people who brought you the iPhone say “OK!” to apps that cost 99 cents, Microsoft would not welcome such offerings. In a dramatic speech, Loke Uei from the company’s Mobile Developer Experience Team has said:

"I know, 99 cents is interesting -- yes, consumers like to pay 99 cents for applications. But 99 cents, come on, I think your app is worth more than that."

The idea is that in this way app developers will be stimulated to create better products for Windows Marketplace for Mobile, which will normally be sold at higher prices. Higher profits for developers, higher quality for consumers. Sounds like a fair trade to us. Let’s just hope everything will still be affordable though.

source: TechFlash via EngadgetMobile