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HTC One name confirmed on billboard during championship football match

Posted: , by Alan F.

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HTC One name confirmed on billboard during championship football match
Recently, the word got out that the next flagship model for Taiwan based HTC would not be called the HTC M7 as expected, but would instead be called the HTC One. The name change didn't go over well with everyone and some were actually hoping that the rumor would be shot down  But it looks like the HTC One moniker is pretty much set. A billboard that was set up around the pitch (that's the field for those in the U.S.) during the Champions League football game between Celtic and Juventus revealed the HTC One name, as you can see from a photograph of the broadcast.

The billboard around the field confirms the HTC One name

The billboard around the field confirms the HTC One name

The HTC One is expected to be introduced during a press event on February 19th and the manufacturer sent a tweet teasing the date (see the image below). This model is expected to offer a FHD display on a 4.7 inch screen. The combination of the high resolution and the smaller screen produces an industry best 468ppi pixel density, beating out the 441ppi on those 5 inch models led by HTC's own HTC DROID DNA. Speculation has the HTC One launching in France on March 8th at a price of 650 EUR ($875 USD).

So it looks like the HTC One name is here to stay. What say you? Leave us your comments in the box below.

source: HTC, TechTastic (translated) via AndroidAuthority

HTC tweets the date of the press event

HTC tweets the date of the press event


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1. ama3654 posted on 12 Feb 2013, 20:28 6

The M7 sounds so cool, i dont know why they changed, this is gonna be so confusing when you go to buy the phone and the salesman says this is HTC One, this HTC One X, and HTC One XL...which one to choose???

2. PhoneArenaUser posted on 12 Feb 2013, 20:42 12 2

Here is a "small" list:

HTC One
HTC One X
HTC One X+
HTC One V
HTC One S
HTC One SV
HTC One VX
HTC One ST
HTC One SC
HTC One SU
HTC One XC
HTC One XL
HTC One S C2

7. darkskoliro posted on 12 Feb 2013, 21:06 12 1

You realise those names are for multiple markets? Some are pretty much the same just released in different countries with different names...want to see what a "small" list is? Go look at how many phones Samsung released last year with the name Galaxy.

10. HDShatter posted on 12 Feb 2013, 22:59 5 3

Atleast Samsungs naming isn't confusing. HTC just uses letters that mean nothing.

26. PhoneArenaUser posted on 13 Feb 2013, 08:06 1

Yes, I know that some of them are for multiple markets, I just listed "One" series.

13. Jonathan41 posted on 12 Feb 2013, 23:41 3 1

That's why they call it the One SERIES.

3. Owlet posted on 12 Feb 2013, 20:44 2 3

Does anybody know if it will have wireless charging coils built in? Any leaks indicating this?

4. wendygarett posted on 12 Feb 2013, 20:45 2 6

HTC one XXX? LOL

19. kirholstov posted on 13 Feb 2013, 01:26 6 2

It's technology - not porn -_-

24. PapaSmurf posted on 13 Feb 2013, 02:18 4

Get your mind out of the gutter Wendy.

5. Jurdiales posted on 12 Feb 2013, 20:59 1

why not HTC Two?? It would be the correct name for the new renewed generation of HTC phones...

6. Jurdiales posted on 12 Feb 2013, 21:01

ok... "new renewed" was too redundant... sorry, english is not my native language :P

8. nikenturd (unregistered) posted on 12 Feb 2013, 21:11 1 1

Meh....the LG flagship looks a lot better (at least on paper) plus it has waay bigger battery.

22. lovefist posted on 13 Feb 2013, 02:09 3

Ohh poor HTC, people are conparing you to LG now.. So sad.

23. Doakie posted on 13 Feb 2013, 02:17

Dude. Oh how the mighty have fallen. From EVO 4G to sub LG...

9. skymitch89 posted on 12 Feb 2013, 21:51 2

I don't really believe that this device will be call the "HTC One" considering that last year's models were the "One Series". This banner could simply be promoting the HTC One series and not the next flagship device.

21. lovefist posted on 13 Feb 2013, 02:06

Well we should all start believing htc to do crazy stuff like naming and confusing flagships.. After all arent they crazy enough to put anemic batteries on their smartphones?!

11. jroc74 posted on 12 Feb 2013, 23:22 1

Still dont like it, still think its a step back with the name.

All I know is if a customer who really doesnt follow phones saw an HTC One, One X and One X+ in a store...

They would naturally think the HTC One was the older phone. I predict alot of sales reps working thru lunch and overtime if they keep the name HTC One....

At least its just AT&T in the US that has to deal with that. Verizon version will have a different name.

12. jroc74 posted on 12 Feb 2013, 23:27

IF Verizon has a version... so far I only see AT&T with the One X in the US.

17. ghanemsam posted on 13 Feb 2013, 01:01

the rumor said that the device will be released in all major carrier in the US " AT&T, T-mobile, Verizon & Sprint"

14. Andrewtst posted on 12 Feb 2013, 23:45 1 4

HTC One? The name start as a fail!

15. AshishRomea posted on 13 Feb 2013, 00:01 2

i compare with this , Sony has better naming than this ... with samsung being best !

16. ghanemsam posted on 13 Feb 2013, 00:59

cant wait to see this beast "the mighty M7"
i think the name is confusing they should name it as " HTC One X2, or HTC Two X" i think this will be better

18. g2a5b0e posted on 13 Feb 2013, 01:03 1 1

Another issue with the name, "HTC One", that I've only rarely heard brought up is what to call the mid-range & entry-level versions. Do you use fractions at that point? HTC One Half? HTC One Third? HTC One Quarter? I don't see how HTC doesn't see how this might cause problems.

20. amiroo posted on 13 Feb 2013, 01:37

ok finaly we have one name there and thats important for me all the best spc of this handpeace..
it will be sooooo cooooll and every one repect it..
19/2/13 wellcome to one.

25. Techsplash posted on 13 Feb 2013, 07:08

m7 looked cool.

27. Sam987 posted on 13 Feb 2013, 15:06

The name appeared on the billboard again in today's Manchester United vs. Real Madrid match.

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