Now off to the camera module - we have the usual in terms of resolution 8MP rear snapper, but its capabilities now are anything else but usual. HTC has gone through the trouble to develop a DSP in-house, which it calls ImageChip, circumventing the standard ones that are in Tegra 3 and Snapdragon S4. It did that to introduce uniform quality and features across its cameras in the new One line of handsets. Here is the laundry list of new features introduced with ImageChip:
Superfast Capture - HTC One dramatically reduces the time it takes to capture those key moments. In just 0.7 seconds you're able to take a shot, and with a new superfast 0.2-seconds autofocus, continue to take nearly unlimited continuous shots simply by holding the shutter button.
Good photos in adverse conditions - HTC One delivers dramatic enhancements in image capture quality even in adverse conditions such as low light, no light or with bright backlighting. The f/2.0 lens on the HTC One X and HTC One S offers best-in-class performance, capturing 40 percent more light than the f/2.4 lenses available on other high-end phones. HTC One also includes HDR, a market-leading technology, for taking great photos even when there are varying levels of brightness.
Video Pic (Concurrent Video/Still Capture) - With Video Pic you capture a photo and shoot video at the same time. Now, while you're shooting HD video, all you have to do is tap the shutter button and it snaps a high-resolution still photo while the video continues to shoot. You are also able to capture a photo frame from a previously recorded video.
Dropbox integrated with HTC Sense - HTC One gives you an easy way to save and share your photos and videos. HTC has integrated Dropbox into HTC Sense 4 enabling HTC One customers to get 25 gigabytes of free Dropbox space for two years. That's enough to keep more than 10,000 high-quality photos. Dropbox is also integrated throughout HTC Sense 4, so it's easy to edit, save and share your documents and other kinds of files.
Sharing your photos and more - HTC One gives you a new way to share your photos and videos. When you plug in HTC's wireless Media Link HD* accessory into your TV's HDMI port, you can easily share your photos, videos, or anything else on your phone with your friends, family or colleagues regardless of the television's brand as long as it has HDMI.
Above all, the camera app with Sense 4.0 has been overhauled by essentially simplifying things. Rather than having separate screens for taking photos and videos, the two have been integrated into one as the right edge houses both the shutter and video capture buttons. Of course, there are a ton of scene and shooting modes to appease even the most hardened photo buffs out there, but its most outstanding new feature, which we’ve seen in play with the HTC One X for AT&T, is the fact that it can shoot a consecutive set of photos by holding down the shutter key.
Multimedia and camera apps
Once they’re taken, we jump into preview mode that displays the entire set of shots taken, and from there, it asks us to select the “best shot” out of the bunch. Once we make a selection, we're given the option of deleing the other photos – to cut down on memory consumption naturally. Additionally, we can snap photos while simultaneously shooting full 1080p videos, and extract frames from recorded videos as photos - very useful features.
The Beats Audio profile can now work with any application (previously it worked only with the built-in player). This means you will be able to enjoy it with YouTube videos, Games and any other content. There isn't information if there is any other improvement in the Beats software or the phone hardware, for better sound quality. If you want to know more about HTC's Beats Audio integration, check out our thorough interview with HTC on the topic.
The HTC One X has already shaped to be one of the best Android handsets this summer, and the One series in general will see the largest global launch ever for HTC in about 140 countries at once, which means a significant marketing push. With the One X the company shows that it is ready to fight tooth and nail to regain its Android prominence, and it might have a shot at winning.
What do you think about the One X, are you planning to make it your One and only?