Google's new Nexus strategy could help kill the calls of "fragmentation"
0. phoneArena 08 Oct 2012, 17:13 posted on
The "f-word" is something that we don't like around here. We've tried our best to banish the word "fragmentation" from our lexicon, for various reasons, and it looks to us like Google's new strategy with Nexus devices may be a great way to finally relegate the word to use only by Android haters...
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1. hobble (Posts: 130; Member since: 11 Oct 2011)
Came here ready to debunk claims of android fragmentation, but I got bored reading the wall of text.
4. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
actual debunking happened back in March:
though, you're not likely to get through that either if reading isn't high on your agenda.
11. hobble (Posts: 130; Member since: 11 Oct 2011)
Hey buddy, I'm not heckling. Your article could be more concise. It bored me, sorry. And just an fyi, if an android user is techy enough to understand fragmentation they are techy enough to root and mod their phones. I've never heard an android user gripe about fragmentation, only iphone users trying to slander the system, as you stated in the wall of text. You don't seem to have a lot of faith in the consumers.
57. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
Sorry, just meant to warn you that the other article wouldn't be any shorter. This is one of those topics that gets me a bit fired up.
I think there is a disconnect between understanding the problems with software updates and being comfortable enough to root. I've been surprised at it a few times, actually.
Apple fanboys are certainly the most vocal with the calls of fragmentation, but of course they are also the least likely group to listen to reason and change their minds. The same as trying to convince an Android fanboy that people can actually prefer Apple.
I have no faith in fanboys, but I have faith in knowledgeable consumers.
76. someones4 (Posts: 622; Member since: 16 Sep 2012)
despite what apple fanboys are saying that google is playing catch-up, i can help but to agree on this issue. how odd that google is only implementing this strategy now? why not earlier? i coulb be holding the nexus note right now.
75. Mittal (Posts: 489; Member since: 14 Dec 2011)
dude... i am a consumer who could be considered decently informed in mobile tech
But i am NOT comfortable with the idea of rooting my device
I can safely assume there are many like me out there
18. XPERIA-KNIGHT (unregistered)
Michael.......Great Article man :)
41. TROLL (banned) (Posts: 4851; Member since: 13 Apr 2012)
EVEN THE "TROLL" SAYS GREAT ARTICLE......!
48. remtothemax (Posts: 244; Member since: 02 May 2012)
i've always wanted to know, why is your avatar picture thing always shah rukh khan?
22. 14545 (Posts: 1209; Member since: 22 Nov 2011)
Great article Michael. Anyway, I wish that Google would stop pussy footing around with moto too. At least make them start unlocking the bootloaders. They make good quality devices, I just can't justify buying them with next to no support on them. Lord knows I don't want to wait a year for the next version of android to be available on in.
61. downphoenix (Posts: 2591; Member since: 19 Jun 2010)
Know exactly what you mean. The Motorola Xprt for instance with Sprint, JUST got its Gingerbread update last month, GINGERBREAD, and the Photon STILL hasn't got its ICS update. I know, carriers can delay matters, but with how much this has been delayed in comparison to some other manufacturer updates, I doubt Sprint is at fault nearly as much as Moto is in this case.
73. halcyoncmdr (Posts: 19; Member since: 04 Feb 2009)
Motorola announced the Photon would not be getting ICS several days ago.
29. vishu9 (Posts: 252; Member since: 03 Mar 2011)
Nice article Michael. I liked reading it. What you're saying is absolutely legit. Having Nexus brand pushed out from all manufacturers would be awesome. But having used the S2 for an year now, I really like some of the TouchWiz features. One great example that I constantly use is the brightness control by holding and sliding along the notification bar without pulling it down. It's really intuitive, cool, and easy. But on the other hand I am absolutely hating waiting for Jelly Bean to arrive for the S2 with delays from both Sammy AND the good ol'folks at AT&T. Now only if that gap was bridged somehow, I would be one happy non-whiny gadget freak :)
74. SonyXperiaNexus (Posts: 374; Member since: 01 Oct 2012)
Correct me if ive missed something micheal but why would motorola need to be a nexus? The only things a nexus gets is quick updates and better support. wouldnt motorola get quick updates anyway coz its owned by google. Google may even get rid of motoblur or keep it as a customization option turned on by default and may even advise motorola about what hardware would be best for the os. the result is that every motorola device is sort of a nexus even though it doesnt say so. I think thats exactly what google is planning to do and thats why theres no motorola nexus.
83. Berzerk000 (Posts: 4154; Member since: 26 Jun 2011)
You are correct, Motorola's devices should be considered Nexus technically. But the thing is, people get attracted to the name "Nexus", and even though Motorola's devices should be considered Nexus, people will still be kind of wary. The Nexus name is more of a security blanket of sorts when it comes to Motorola.
77. ZEUS.the.thunder.god (unregistered)
great article Michael.
85. jroc74 (Posts: 5245; Member since: 30 Dec 2010)
Dont mind him....he already proved he's not worth the response.
Yet another great article.
15. mozes316 (Posts: 142; Member since: 30 Sep 2011)
Damn bro, it was like a 7 minute read... lol
You can do it!
30. Berzerk000 (Posts: 4154; Member since: 26 Jun 2011)
You expected a heated topic like this to be 1 paragraph long? You're on a tech site with good authors, you shouldn't expect any less than this, and personally, I would hope there wouldn't be any less than this or it would be a half-baked article and it wouldn't be even worth reading. You should be glad this site has such articulate authors, or else it would be boring. Plus, it takes like a 7th grade reading level to read this in under 10 minutes... It's not that hard.
34. hobble (Posts: 130; Member since: 11 Oct 2011)
I don't consider this a heated topic. I found the article to be quite ambiguous and longwinded. Most articles on this site are VERY pro-iOS and that is what I expected. I did read it, mostly, and voiced my opinion.
55. XPERIA-KNIGHT (unregistered)
maybe it was but the point got across....now didnt it?
36. Mxyzptlk (Posts: 5362; Member since: 21 Apr 2012)
I agree hobble. I hate long walls of text that seem to drag on. Just make your point and follow the 3 b's. I think people are in denial when they say Android has no issues with fragmentation.
44. Mxyzptlk (Posts: 5362; Member since: 21 Apr 2012)
I guess 3 people don't believe in the 3 B's
50. hobble (Posts: 130; Member since: 11 Oct 2011)
My guess is they don't know what you are talking about. One of the phonearena b's must be butthurt
69. whysoserious (Posts: 317; Member since: 20 Jul 2012)
I believe in just one B whenever I see a post from you, bro. It's Bullsh*t.
58. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
I'll never argue that there aren't issues with Android, but I absolutely hate the term fragmentation, because it's such a loaded word that really doesn't have any functional use.
Android has problems with slow software updates, but that's not fragmentation.
68. whysoserious (Posts: 317; Member since: 20 Jul 2012)
"Really, there are only three groups that still use the term 'fragmentation': tech writers who don't understand how to accurately describe the problems of Android, ANDROID HATERS, and elite Android users who got stuck with a badly supported device."
We got one here Michael!
49. blazee (Posts: 340; Member since: 02 Jan 2012)
Scrolled down to read some interesting comments, but wasted my time reading this one.
5. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
The point is that not everyone wants to go that route. Not everyone is comfortable with that option and what can happen if you mess something up. Better to have an official option in the Nexus program.
8. Captain_Doug (Posts: 844; Member since: 10 Feb 2012)
Very true. However even the Gnex hit a few delays getting 4.1. There is no guarantee. I was mainly responding in advance to those who complain about not having the latest android version. They can root and get the latest version, or come to terms and stop complaining.
51. hobble (Posts: 130; Member since: 11 Oct 2011)
We aren't talking about iPhones, it's easy peasy rooting an android and managing roms. Also, it is very hard to "brick" an android unless you are flashing new basebands. I don't buy into the climate of fear, FREE YOUR PHONE. If you don't make a backup, then you are bad and probably shouldn't of rooted it to begin with.
26. 14545 (Posts: 1209; Member since: 22 Nov 2011)
That's not always a cure either. Look at the Thunderbolt, Bionic, etc. Heck, JB has been out 3 months now and my Rezound isn't even starting to really get development for it. The point is that the OEM's need to recognize that users want freedom. And it looks like only Google will give it to us. Even though Sammy drags their feet giving updates, they do release source and make it easy to develop for their hardware.
37. Mxyzptlk (Posts: 5362; Member since: 21 Apr 2012)
The cop out suggestion of them all. If your phone isn't getting an update root it and void your warranty.
42. TROLL (banned) (Posts: 4851; Member since: 13 Apr 2012)
i personally don't bother about voiding warranty. it'rooted and clocked at 1.8ghz. And it's faster know.
45. Mxyzptlk (Posts: 5362; Member since: 21 Apr 2012)
That doesn't have anything to do with what I said.
52. DaNTRoN (Posts: 135; Member since: 23 Jul 2012)
....that's the point. You USED to have to root. But the article is about android moving forward. NOW less people will have to face this problem.
3. Aeires (unregistered)
Fragmentation, DOA, lag, etc... are all terms used by the hater crowd. For those who know anything about true fragmentation, they know it exists in every OS made to some degree. Google has come a long way in cleaning it up. It's not perfect, but it's not the dark ages like some would make out.
7. Non_Sequitur (Posts: 1111; Member since: 16 Mar 2012)
38. Mxyzptlk (Posts: 5362; Member since: 21 Apr 2012)
Isn't it denial to put off the obvious though?
86. jroc74 (Posts: 5245; Member since: 30 Dec 2010)
iOS, WP can now be lumped in with Android and the fragmentation talks. Like you said....they all are fragmented to some degree. What do iOS, iPhone fans think when features from iOS are stripped out for older phones? Same for WP fans.
6. eDiesel (Posts: 141; Member since: 17 Mar 2012)
Phonearena I understand that you make your money of ads. All I ask is that you make pop up ads more mobile friendly. At times the close button is not visible and it gets real annoying. Its equivalent to running into a spider web not knowing if there was a spider in it. Thanks
10. Captain_Doug (Posts: 844; Member since: 10 Feb 2012)
Or better yet, make a mobile site or app.
13. Aeires (unregistered)
24. eDiesel (Posts: 141; Member since: 17 Mar 2012)
I just found that out too. I thought he was just kidding lol
25. Captain_Doug (Posts: 844; Member since: 10 Feb 2012)
I'm a much happier man than I was 10 minutes ago. I gotta have my phonearena on the go but those adds are killer.
27. biophone (Posts: 1900; Member since: 15 Jun 2011)
I have known about it for a while. But phonearena works pretty well on my phone so I don't bother. Ads are the only annoying part. I like the fact it doesn't automatically redirect but it also leads to less people knowing about it.
Btw great article michael.
9. XPERIA-KNIGHT (unregistered)
these new nexuses will eliminate alot of doubt that iphone users have towards andorid.....these phones will be the "iphone" of android......its good for all......yes ALL
12. Aeires (unregistered)
The only thing the Nexus line is going to need is TV advertisements. Judging by how much Google has been showing the Nexus 7, lets hope them and the individual OEM's cover those bases adequately. If so, Android sales are going to remain strong.
17. XPERIA-KNIGHT (unregistered)
naa actually they dont need too much hype they just need to present it as is! and let the device speak for it self.....too much hype can cause trouble and let downs.....
14. eisenbricher (Posts: 972; Member since: 09 Aug 2012)
one of the best written articles ever, on PA. Thanks a lot, Michael for the deep analysis and neutral demanour. Very informative stuff. Hats off to you!
16. cGmC11 (Posts: 126; Member since: 02 Apr 2012)
I Fall in love with the build quality, design & soft-touch policarbonate that HTC use in the latest phone lineup, specially the colors-rich look of Window Phone 8X... I imagine the next HTC Nexus in that variety of colors. Of course with this 1080p 440p 5" display.
19. christianqwerty (Posts: 463; Member since: 05 May 2011)
So then if each company created their own nexus device, why would you want to buy their other products?
20. Berzerk000 (Posts: 4154; Member since: 26 Jun 2011)
Because some people actually like manufacturer skins.
23. XPERIA-KNIGHT (unregistered)
good answer berzerk bro....
31. JonBjSig (Posts: 176; Member since: 17 Nov 2011)
Because a lot of people like me hate OEM customizations and hate seeing them ruin perfectly good hardware.