PhoneArena is looking for new authors! To view all available positions, click here.
  • Home
  • News
  • Google starts fighting back from inside iOS

Google starts fighting back from inside iOS

Posted: , by Michael H.

Categories:

Share:

Discuss 66
Google starts fighting back from inside iOS
We knew this day was coming from the moment we saw Google post the how to about forcing iOS into opening links in Chrome rather than the system default, and Safari. The first Google app has taken advantage of this method, Google+ now opens links through Chrome, if you have the browser installed on your iOS device. This came as part of the larger Google+ update that we saw earlier, but didn't notice at first. The reasonable first question to ask is how long before all Google apps take advantage of this method? But, we knew this was coming, and sooner or later every Google app will open links in Chrome. The more interesting question is whether or not Google will push other developers to do the same. 

The trouble is that Google has been a company that has had rocky relationships with other software developers in the past. The Facebook and Twitter apps are by far the biggest drivers of traffic besides Google search in the mobile world, but neither is likely to join Google. Google and Facebook have battled over the relative openness and sharing of information that should happen between companies in order to benefit the user, and other social networking issues. Google and Twitter had something of a falling out over the deal to include tweets in search results. Both Facebook and Twitter seem more likely to side with Apple in this effort, since Apple has proven to be a company more likely to appease others in favor of a deal, so if Google wants to make a dent, it would have to look to other apps.

Flipboard could be a great partner, especially seeing as how it seems like the company no longer holds ill will towards Google after the search giant threatened to make a competitor if Flipboard didn't sell. Of course, Google Currents essentially being a flop probably helped Flipboard to leave that in the past. A deal with Pinterest could also help quite a bit, but since Pinterest is still in a growing phase, it probably doesn't want to alienate any partners right now, especially one as powerful as Apple. 

That doesn't leave too many big name options for Google to recruit. And, without help Google may not get too far in any effort to subvert Apple's iOS system defaults. Google users on iOS will get a more cohesive Google experience by having Google apps tied together. And, with Maps and YouTube breaking off of the stock iOS system, this would mean Google could offer Chrome integration for Maps, YouTube, Google+, Currents, Voice, and Google Search. That's a pretty solid lineup of apps, even without anyone else joining the effort. 

Of course, users that deep into Google are probably more likely be on Android anyway, especially given the sheer quality difference between Chrome on iOS and that on Android, not to mention the feature difference between iOS and Android in Maps and YouTube, right now. Still, there may be a fair number of users who prefer Apple devices, but still use Google services. It's unclear how much those users would care about this type of integration though.

Ultimately, Google may just end up tying together its own apps, but at the least it would be interesting to see Google start an uprising from within the iOS ecosystem. It doesn't matter which side you prefer, it would, make for some good news days around here, and we are very curious to see just how Apple would deal with such action. We speculated before that Apple may remove the ability for apps to refer links, or it could open up the default settings in iOS which could lead to even more interesting developments. Regardless, we'll be watching, because while Google hasn't said anything explicit about being upset with Apple's war on Google products, and Android, it wouldn't be beyond Google's M.O. to try to disrupt an established system. 

Share:

Discuss66

66 Comments

  • Options
    Close




Want to comment? Please login or register.

1. plgladio posted on 15 Aug 2012, 19:39 33 4

Yeah Google, good one.

26. Lucas777 posted on 15 Aug 2012, 22:33 6 10

its only a good one if their chrome browser develops a little more… i prefer safari over anything else currently because it gets the job done without any hassle… chrome os is more visually appealing, but it is not as reliable and useful as safari-- and the ios app is different than the android one unfortunately…

I hope google keeps their open-mindeness though and allows this to be an option… because switching between browsers constantly is highly annoying

hopefully they update and smooth out chrome a bit more before pushing this agenda

30. 305Bucko posted on 16 Aug 2012, 00:43 5 2

your kidding right? We ARE talking about the safari on iOS right? Im confused because Chrome OS (that you made mention of) is an actual operating system hence the name.

The safari browser lacks SO many things that im not even gonna go there. Im just gonna hope I misunderstood your comment because you clearly have not used the Chrome browser on iOS long enough to snap out of it.

P.S. I own both Android and iPhone and currently have my iPhone Jailbroken to use Chrome as the default browser. If I had to use a stock iPhone... I wouldnt.

41. Lucas777 posted on 16 Aug 2012, 02:03 2 2

my bad-- i was typing quickly and said os… i said browser to begin with so i am sure you could figure it out :)

No i have used the chrome browser… it is good, but safari has the reading list feature that i like and i prefer a combination of full screen (via jailbreak) and the quick access of the blue bars on safari-- chrome browser has a lot of potential and is very good, but it needs to be developed more to equal its android counterpart

ya i used chrome as stock for a while, but i prefer regular safari with fullscreen mode and a download manager…

i dont need to "snap out" of anything… i viewed the merits of both apps and safari works better for me-- it syncs bookmarks and reading lists with my mac-- i dont use google chrome every day on my computer as safari (although not as good in performance) works with macs much better (obviously).. but desktop browsers are a whole different story

59. HäckeMáte posted on 18 Aug 2012, 17:37 1

the fact that I can click on the url and type anything and it will search is good enough for me.

Plus infinite tabs
Plus I can pick up where I left of on my PC
Plus... I cant believe any of this has to be xplained...

its better hands down.

60. Lucas777 posted on 18 Aug 2012, 20:57 2

i prefer having the dual search bars personally… but that is preference and i will be sad if safari changes that

ive never used more than 5 tabs so i really dont know how many safari can have

i use safari on my desktop so I can pick up where i left off,

plus, i cant believe u dont realize not everybody uses google everything

63. 305Bucko posted on 19 Aug 2012, 20:38 1

I cant get my mom to stop using AOL so believe me when I say that I KNOW not everyone uses google. But you use safari?... on a PC...? really...? I mean I would use Mozilla Firefox, OR Opera before using safari.

btw safari on iOS doesnt have "dual search bars" they have 1 address bar and 1 search bar. which is unnecesary when you can do both in one, but you are probably one of those ppl that still type WWW as a prefix before the domain.

PS. FYI safari supports up to 8 tabs. I KNOW OVERKILL RIGHT? *sarcasm*

65. Lucas777 posted on 19 Aug 2012, 21:21

i dont type www… haha i like seeing a larger list though and having it separated… otherwise all the sites get in the way while i am searching-- just my opinion

and i use a mac.. not a pc.. safari links with everything much better and works well with icloud-- i use chrome sometimes but safari for almost everything (which most mac users do)

u are just full of assumptions huh..

64. HäckeMáte posted on 19 Aug 2012, 20:45 1

Bsides everything that 305 covered, one thing that drives me nuts its that I have to tap the address bar twice (the 2nd tap has to be acurate since you have to hit the "X" riiiiight on the spot) THEN I can type another site. With Chrome its one time tap ANYWHERE on that large searchbar, and the entire URL becomes hilighted for you to immediately start typing over it.

35. anywherehome posted on 16 Aug 2012, 00:59 4 1

yes! The iPhone will soon become another Google phone....as it almost already is :-D
without Google is the iPhone just a little toy for toddlers....with Google services is now for teenagers :)

37. Mxyzptlk posted on 16 Aug 2012, 01:12 2 6

I don't see how this is good. It not only shows how much of a monopoly Google is when it comes to its services but it also shows how even Facebook and Twitter do not want to associate with Google because of how they favor their own social media Google+ even though Twitter and Facebook are way more popular and better.

Google is also hurting themselves because they're going to end up causing themselves to get banned off the App Store for such behavior.

38. anywherehome posted on 16 Aug 2012, 01:30 5 3

banned? you want to make an iPhone a non useful phone? :)
so do not use the Google services, it is easy :)

yes, Google is hurting himself because he innovates? so then Apple is the best company in the world :-D

43. Mxyzptlk posted on 16 Aug 2012, 03:09 2 6

I don't think the image of the trojan horse is sending a positive response you know.

There's many other services available besides Google.

45. anywherehome posted on 16 Aug 2012, 04:05 3 2

trojan? :-D
do you want to live in a world where you can not decide which browser you want to open after a click in your email?

ok, welcome to iPhone, iPad world.....there it is so ;)

61. mattkl posted on 19 Aug 2012, 20:09

This makes me laugh because you talk about Google wanting to make a monopoly, and then you talk about taking choice away from Apple users and making them use Apple products only. Funny stuff.

I think Google should get banned from the App Store so iPhone iPad iEverything products get gimped even more. What Google is doing is legal and good since it gives more freedom of choice.

If Apple was better than Google then Android users would want iThis iThat on their Androids, but you won't see much of that. The facts don't lie. Opinions aren't facts.

2. Muhannad posted on 15 Aug 2012, 19:43 29 4

Hahaha good job Google!

3. Santi_Santi posted on 15 Aug 2012, 19:43 27 5

MWWWAAAAHAHAHAHAHAHAHA! Coming from the inside... This is the G i know...

4. D.Aceveda posted on 15 Aug 2012, 19:44 23 6

Good job Google.

5. archangel9 posted on 15 Aug 2012, 19:48 21 4

EXCELLENT!!!

6. Berzerk000 posted on 15 Aug 2012, 19:48 20 4

Sneaky Google, well played

10. ahomad posted on 15 Aug 2012, 20:16 9 3

fair fight, unlike ... oh you all know

13. Aeires (unregistered) posted on 15 Aug 2012, 20:31 4 1

How much does Apple make off of Safari and how soon before they close that door that Google revealed? This is indeed really cool but I can't see Apple letting it go without at least trying to fix it. And on a humorous level, what lawsuit drama will Apple stir up over this, essentially it's a problem they created by leaving a huge door open. Would love for Judge Posner to get that case.

19. MichaelHeller posted on 15 Aug 2012, 21:01 11 1

It isn't like Google is exploiting the system. This is functionality that Apple wrote into the code

21. Aeires (unregistered) posted on 15 Aug 2012, 21:13 4 3

Of course they wrote it, it's part of iOS. I doubt they intended this to happen though.

53. MichaelHeller posted on 16 Aug 2012, 10:32 2

By writing in code that allows apps to refer directly to another app, exactly what other intention could there be? If Apple wanted to use this code only for themselves, it wouldn't be public, but it is.

14. Nookie4u posted on 15 Aug 2012, 20:44 3 6

Trojanoogle????

15. Quezdagreat posted on 15 Aug 2012, 20:53 3 7

Who cares theres nothing wrong with my safari no need to download

32. 305Bucko posted on 16 Aug 2012, 00:46 3 2

narrow minded much?

40. Quezdagreat posted on 16 Aug 2012, 01:50 1 3

No are you? All of you guys think google is the best thing happen to the world.

I bet everything in your life is google based fanboy

48. PhoneArenaUser posted on 16 Aug 2012, 08:21 2 2

"All of you guys think google is the best thing happen to the world."

We can talk about girls, cars, fishing, hunting, sports, nature and so on... but it is phonearena.com and here we prefer to talk about mobile and other technologies. Don't need to go offtopic...

50. Quezdagreat posted on 16 Aug 2012, 09:25 1 2

I thought google had something to do with technology. How am I off topic?

56. Quezdagreat posted on 16 Aug 2012, 10:58 1 3

wow I just got a warning from PA for using the f word, but I bet no one get warned for using "sheep" get outta here

62. mattkl posted on 19 Aug 2012, 20:13

You don't know better until you try it. I use to love Apple only until I tried something else. I still have respect for Apple, I can't make an iPhone, but if you aren't my parents, then you generally like Android better due to the fact you can actually configure everything to "your" liking, not there's.

16. joey_sfb posted on 15 Aug 2012, 20:55 3 3

I think its good effort on Google part. The ball is at apple's court, apple your move!

Apple options 1) iSue 2) iDestroy 3) iWin

17. som posted on 15 Aug 2012, 20:56 5 4

Google should help Samsung on software fight against iOS.

36. 305Bucko posted on 16 Aug 2012, 01:11 1

they dug themSELVES in that mess. Google told them not to make it so similar. (not that I agree with apples bogus lawsuit)

besides Google has Motorola to worry bout ;)

18. joey_sfb posted on 15 Aug 2012, 20:59 3

They already did. Who do you think provide all the intelligence gathering. Prior art examples. Creditable witness to discredit the soar apple.

20. joey_sfb posted on 15 Aug 2012, 21:09 3 3

one iTroll busy giving everyone a thumb down. LOL!!!

24. MISTER.H (banned) posted on 15 Aug 2012, 21:54 4 3

I wonder what's wrong with those iTroll today, there on a march. Or angry or pissed.

33. 305Bucko posted on 16 Aug 2012, 00:48 3 2

One iTroll with 2 phonearena accounts lol

22. JunkCreek posted on 15 Aug 2012, 21:40 3 3

whatever os u use, google stills.
heheheh.

23. paulyyd posted on 15 Aug 2012, 21:48 2 3

Zomggg links opening up in the chrome browser. iOS is doomedzz

Lol Sounds like your making this into a bigger deal than it really is. Like usually.

34. 305Bucko posted on 16 Aug 2012, 00:49 1 2

I think thats just how you perceived it in your head. Everyone else just thinks its funny that Google thought of this.

54. MichaelHeller posted on 16 Aug 2012, 10:34

Who said anything about doom?

25. RangersK posted on 15 Aug 2012, 22:25 3 1

Google, FTW!

27. rudlie posted on 15 Aug 2012, 23:35 1

Trojan Horse!

28. balathegame posted on 15 Aug 2012, 23:47 6

trojan ?? only trojan existing in moile world stephen ELOP !!

29. PhoneArenaUser posted on 15 Aug 2012, 23:51 3 1

LOL! :D

39. android8 posted on 16 Aug 2012, 01:34 1

Google produces one of the best softwares in world. It would be difficult to survive for any OS player in market without using them.

44. notor posted on 16 Aug 2012, 03:48 1 1

I would like to comment here that Google Chrome has very low performance as compared to Apple Safari on iPhone . I just checked the browsermark & sunspider on iPhone 4!

for Chrome Browsermark - 28362 ,
for Safari Browsermark - 50441

& sunspider for Chrome - 11976ms
& sunspider for Safari - 3620ms

SO ITS UP TO YOU TO DECIDE WHICH TO USE!!
Also the performance will even go further with iOS6, also some new features are also coming up.

57. MichaelHeller posted on 16 Aug 2012, 16:39

I had never tested out Browsermark before, just ran it on my Galaxy Nexus (running JB) in Chrome and got 98,632. Sunspider was 1904ms

So, as I said in the article, anyone that interested in Chrome and Google should probably be on Android anyway. Maybe iOS users won't care so much about what Google does.

58. MichaelHeller posted on 16 Aug 2012, 16:46

Woo! 111,412 on the Nexus 7!

Of course, I also just noticed you ran it on an iPhone 4. Anyone out there have a 4S for comparison? Maybe even someone running iOS 6 beta?

I've heard the iPhone 4S on iOS 6 beta can crack 100,000 on browsermark in Safari.

66. notor posted on 20 Aug 2012, 05:37

Yes, iPhone 4s has browsermark of 109145 with iOS 6 beta 1& sunspider of 1751.3
However the question here is how does chrome performs on iOS & that is below power so we have to wait a little till the performance is also at par with safari on iOS

* Some comments have been hidden, because they don't meet the discussions rules.

Want to comment? Please login or register.

Hot Phones

  • Samsung Galaxy S4Samsung Galaxy S4
  • Apple iPhone 5Apple iPhone 5
  • Samsung GALAXY Note IISamsung GALAXY Note II
  • HTC OneHTC One
  • Sony Xperia ZSony Xperia Z
  • Google Nexus 4Google Nexus 4
  • LG Optimus GLG Optimus G
  • Nokia Lumia 920Nokia Lumia 920