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Google pushing the cloud with new Google Play ads

Google pushing the cloud with new Google Play ads

Posted: 15 Jun 2012, 21:01, by Michael H.

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Google pushing the cloud with new Google Play ads

The Google Play Store hasn't really been around too long, but Google has given it premium visibility on its black navigation bar on each Google product page; and obviously, the Play Store is an integral part of the Android experience. But, apparently, the Store isn't getting enough visibility, or at least Google thinks maybe people don't fully grasp the benefits of the Play Store.

Enter: Google Play Store commercials. The commercials are typical Google oddities, wherein you don't actually see the product being pushed, nor really anything computer related at all. Instead, you get a guy in a white coat with bananas and mirrors and liquid. Apparently, Google thinks it's best to just explain the benefits of the Play Store without actually showing the product in action at all.

This is just a very odd way to go about it. We're not sure how a commercial is supposed to assume that the target doesn't know how a product works, and will learn without seeing the product. Especially when you're talking about music purchases, which are instantly available on your Android devices, but only if you've drilled into the Music app settings to enable it. Unlike all other Google apps, that one doesn't automatically pull your account data on the first start.

source: Google Play YouTube via Phandroid

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1. cheeseycheeser posted on 15 Jun 2012, 21:19 0

The banana one makes NO SENSE whatsoever. And I actually understand what they're talking about. Please never show it on tv. Google Play is really great though.

2. eDiesel posted on 15 Jun 2012, 21:21 4

Thanx for the laugh. I love Google.

3. scotty0717 posted on 15 Jun 2012, 22:27 6

That is too funny... and what a great way to get a point across. If you don't get it....well you must still use iTunes to sync your music. ; -)

4. KingKurogiii posted on 15 Jun 2012, 22:56 0

i don't even have iTunes installed and i've never had a problem. xD

5. KingKurogiii posted on 15 Jun 2012, 22:59 4

oh ho ho ho, that's pretty clever...i'm still mad at them for the stupid name change though. >>

6. Non_Sequitur posted on 16 Jun 2012, 06:24 1

I don't think it was a bad idea.

7. PhoneArenaUser posted on 16 Jun 2012, 08:19 0

clouds....

8. tlsmithsr posted on 16 Jun 2012, 08:25 0

I love google play

10. matrix_neo posted on 17 Jun 2012, 01:23 0

The title should be 101 reasons not to but iOS/WP. You're just wasting your time, android is completely far fom what it was written in the list. Besides the one who wrote it is a guest, he/she might working in apple or ms. It's a big lie, and don't fool yourself about it, you might ended an insane person lol

11. matrix_neo posted on 17 Jun 2012, 09:20 0

Opps Gener3l deleted his comment, no more no.9 comment.

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Google pushing the cloud with new Google Play ads

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10 Comments Follow Following

1. cheeseycheeser posted on 15 Jun 2012, 21:19 0

2. eDiesel posted on 15 Jun 2012, 21:21 4

3. scotty0717 posted on 15 Jun 2012, 22:27 6

4. KingKurogiii posted on 15 Jun 2012, 22:56 0

5. KingKurogiii posted on 15 Jun 2012, 22:59 4

6. Non_Sequitur posted on 16 Jun 2012, 06:24 1

7. PhoneArenaUser posted on 16 Jun 2012, 08:19 0

8. tlsmithsr posted on 16 Jun 2012, 08:25 0

10. matrix_neo posted on 17 Jun 2012, 01:23 0

11. matrix_neo posted on 17 Jun 2012, 09:20 0

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