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Google and Samsung continue to bungle the Galaxy Nexus launch

0. phoneArena 07 Nov 2011, 08:31 posted on

Google is missing big opportunities with the launch of the Samsung Galaxy Nexus because of mismanagement and a lack of information or marketing surrounding the upcoming release...

This is a discussion for a news. To read the whole news, click here

posted on 07 Nov 2011, 10:54 1

31. MichaelHeller (Posts: 2707; Member since: 26 May 2011)

I think you guys are just giving Google too much leeway. This has been a sloppy release already. The announcement was great, even with the bumps, but the timing is all off. It's almost as if Google announced that it would have a worldwide release with major partners before actually having the partners in place.

posted on 07 Nov 2011, 11:26 2

38. roldefol (Posts: 4362; Member since: 28 Jan 2011)

They have their partner in place in the US, and have for a while from the sound of it. The Nexus can't be compared to the iPhone because the iPhone is an Apple product first and the carriers take a backseat. As much as we'd love for Google to be in the driver's seat, they simply aren't. They need Verizon more than Verizon needs the Nexus.

So if Verizon wants to push the Razr and Rezound before the Nexus (and only a week or two before, from the sound of it), Google has little choice. At least their competition is other Android devices.

posted on 07 Nov 2011, 12:06 1

57. MichaelHeller (Posts: 2707; Member since: 26 May 2011)

The whole point of the Nexus devices is that Google is in control, not Samsung, not Verizon. This is Google's phone and Google needs to take control of this release. Google has already given up control of the name by allowing it to be called a Samsung rather than a Google phone. Google only needs Verizon if it is trying to bring the Nexus to a wider audience, otherwise the traditional routes would be fine to get the device into the hands of devs and geeks. However, if Google wants the Nexus to be in more hands, it needs to build the market with ads and have concrete release details. It can't be both ways.

posted on 07 Nov 2011, 12:44 3

67. remixfa (Posts: 14597; Member since: 19 Dec 2008)

i agree, they need to show more control over the release. But we dont actually know whats going on behind the scenes. The past nexus devices have been done google's way, without carrier help. Neither sold that well because of it.
Basically they are starting fresh with the direct carrier route.

posted on 07 Nov 2011, 13:06

70. roldefol (Posts: 4362; Member since: 28 Jan 2011)

I agree that this should be Google's device and Google should run the show, but they tried that with the Nexus One and it completely fell through. Google isn't Apple with its cult buyer base, brick and mortar stores and kiosks in every big box store. They still need both the carriers and manufacturers to provide advertising and promotion muscle. Until their marketing clout changes, they can't make demands on Verizon any more than RIM can.

posted on 12 Nov 2011, 18:47

108. mikerouche (Posts: 14; Member since: 18 Oct 2011)

i happened to read this and something far fetched yet possible occured to me lol. the Galaxy S2 devices have had a lot of success, the highest selling android, i believe. could it be possible google is trying to ride samsungs wave of success? just a possibility seeing as how nexus devices arent exactly high selling phones. lol

posted on 07 Nov 2011, 08:53

9. Droid_X_Doug (Posts: 5993; Member since: 22 Dec 2010)

A RAZR is supposed to be on its way to my doorstep in a couple of days.... :-)

I wonder if I should wait to open the box to see how PA is going to review the Rezound? Michael - care to educate us on when PA is going to be posting the review of the Rezound?

posted on 07 Nov 2011, 09:04

16. Synack (Posts: 680; Member since: 05 Jul 2011)

At this point, I'm sure that they are working on the Logistics of the phone to stores, and that means unless there is a problem there then it shouldn't be delayed past November in release. Once a phone is boxed up, it doesn't magically receive updates to the OS that Google might have. But like we've seen in the past, there have been several phones that already had an update before launch and when you buy the phone the person working at the store you bought it at will update the phone right in front of you. Whatever the case is, I would be happy if the retail price of the phone was $600 or less. Trade my Droid Charge in for $100-200 (broken screen) and pay only a bit over $100 more than on-contract price.

posted on 07 Nov 2011, 09:13 5

18. IsThereOnePhoneWOaFatalFlaw (Posts: 25; Member since: 07 Nov 2011)

A well thought out, competently written article raising several interesting and concerning points. On the other hand...

WAHHHHHH!!! Cry me a river you whiny, self important twit! You sound like sports reporters who cry and complain and write negative things about players, coaches and GM's because they won't answer all their questions and won't give them enough "access".

"The worst of this is... Instead of rushing the product, Google decided to rush the announcement to compete with the iPhone release without having the product itself ready for launch."

Oh noooo! They announced that they have possibly a superior product "coming soon" without giving you an exact date, instead of rushing the product itself?! So intelligent, patient consumers can wait to see how this 4GS/Rezound/Razr/Nexus thing shakes out? DAMN, I wish they rushed the release instead! So you have any idea how stupid that makes you sound?

posted on 07 Nov 2011, 12:15 1

60. MichaelHeller (Posts: 2707; Member since: 26 May 2011)

If you don't think the discussion is worth having, why waste your time with this reply?

posted on 07 Nov 2011, 17:19

92. Doakie (Posts: 2208; Member since: 06 May 2009)

He can't help it, iOppression is the norm in his mind. He's used to Apple keeping him down. So we all have to be oppressed too.

posted on 07 Nov 2011, 17:23

93. iFonePhag4S (banned) (Posts: 2; Member since: 07 Nov 2011)


taco50, "I just wanted to cuddle with my iPhone."

iFonePhag4S, "What a phag."

posted on 07 Nov 2011, 09:21 2

21. iWallE (Posts: 48; Member since: 10 Oct 2011)

Once again, a great article! Congratulating Michael is so common these days, it's about to become boring... But the inescapable fact is, he picks really interesting topics and usually makes a very fine point.
I sometimes wonder if Google deliberately tries to separate itself from the Apple way of doing things, by showing to the public a lack of control and lack of specifics. The problem is that leaves the impression of a lack of precision and attention to detail - in terms of hardware, software, marketing, everything.
It's hard to believe a company as powerful, dynamic and innovative as Google can get the marketing of its products so wrong. If that is on purpose, it's really interesting to know what that purpose is. If it's a mistake, I'd go as far to say that a company that makes such mistakes does not deserve its currently dominant position on the smartphone market.
All this leaves a bit of a bad taste, because I really wish for a proper alternative to the iPhone to finally come out. A product as polished and well thought out as Apple's. And with the intellectual and financial force of Google and Samsung behind it, the Galaxy Nexus could have been that product. But with every passing day it seems they have missed the point.. again.

posted on 07 Nov 2011, 12:15

61. MichaelHeller (Posts: 2707; Member since: 26 May 2011)


posted on 07 Nov 2011, 09:48 1

22. iamcc (Posts: 1319; Member since: 07 Oct 2011)

To be honest, until December rolls around with no release I don't give a flying f**k.

They said November, it's still November. Meh.

And I plan on buying one for both myself and my girlfriend so I am just as anxious as anyone else but c'mon...

posted on 07 Nov 2011, 10:29 2

27. remixfa (Posts: 14597; Member since: 19 Dec 2008)

lol, its 7 days into november. We still have a week till the "earliest" rumor comes true..

"Theres no crying in Aaaandroid!!"

posted on 07 Nov 2011, 13:16 2

72. iamcc (Posts: 1319; Member since: 07 Oct 2011)

Sad that just the other day I mentioned how unbiased PA had been concerning Apple and Android. If Apple did this the title would be "Poll: how many of you are anxiously awaiting the next info regarding the launch of the is**t5!?!? Vote below!"

I'm sorry, its f**king November 7th Michael. They haven't given a launch date boo f**king hoo. At least wait until halfway through the month to say they "bungled" anything.

posted on 07 Nov 2011, 17:26

94. iFonePhag4S (banned) (Posts: 2; Member since: 07 Nov 2011)

LOL. I've pretty much given up being that its not coming to Sprint anytime soon. I'll just go get an Epic 4G Touch off eBay to hold me over till the Sprint launch.

posted on 07 Nov 2011, 23:57

102. MichaelHeller (Posts: 2707; Member since: 26 May 2011)

The point isn't the lack of a launch date alone. The points are: 1) the lack of a date kills any would-be marketing campaign because ads are pointless if they can't say where and when you can get the device, and 2) the whole mess is indicative of how Google is giving away control of what should be its phone and the identity of the Nexus line is warping.

posted on 07 Nov 2011, 10:28 1

26. warlockz (Posts: 156; Member since: 10 Oct 2011)

As much as I am looking forward to the nexus this is ridiculous why bother announcing it without no release information. At least with Apple when they announce something they let their consumers know their price, release dates and etc, etc. Samsung/google lack of release date information can have a potential on sales. Say someone needs to upgrade or get activate a new phone line they will be inclined to get other top tier smartphones thus losing that potential buyer.

posted on 07 Nov 2011, 10:48 2

29. gallitoking (Posts: 4721; Member since: 17 May 2011)

great article Michael,.... even though most fandroids wont show but is so lame that they made an announcement with no launch date... they should just announce when they are ready..

posted on 07 Nov 2011, 10:55 6

32. MichaelHeller (Posts: 2707; Member since: 26 May 2011)

The way I see it, if I have the Apple fanboys crapping on me one week, and the Android fanboys crapping on me the next, I'm probably doing my job well.

posted on 07 Nov 2011, 11:16

36. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)

Can you imagine the android fanboys if Apple did this? It would be unforgivable.

posted on 07 Nov 2011, 11:35 1

46. remixfa (Posts: 14597; Member since: 19 Dec 2008)

lol, thats probably true.

posted on 07 Nov 2011, 11:36 2

48. remixfa (Posts: 14597; Member since: 19 Dec 2008)

here come the trolls, just like i knew the article title would bring.

they could have made the announcement last year, it wouldnt make a difference. they gave a november launch window. there is no point in bitching until november is over, not just beginning.

I think im going to get you a book on syntax for christmas, gallito.

posted on 07 Nov 2011, 11:37

49. gallitoking (Posts: 4721; Member since: 17 May 2011)

very true but you are still our favorite editor...

posted on 07 Nov 2011, 11:40 2

50. gallitoking (Posts: 4721; Member since: 17 May 2011)

get it on black friday ..why wait for X-mas... Santa wont bring it ..you have been naughty....

posted on 07 Nov 2011, 15:12 1

79. iamcc (Posts: 1319; Member since: 07 Oct 2011)

If Apple did what? Say they were releasing a product in November and then not do it?

Oh wait, it's still November. I don't even understand what they "did" other than be vague about the exact release date/carriers.

posted on 07 Nov 2011, 11:15 3

35. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)

Good article Michael. I agree that the announcement was rushed because of the iPhone.

There's a saying under promise and over deliver.

posted on 07 Nov 2011, 12:11

58. MichaelHeller (Posts: 2707; Member since: 26 May 2011)

Although admittedly, Apple has never been one to under-promise anything. Steve Jobs loved adjectives way too much to under-sell.

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