Google and Samsung continue to bungle the Galaxy Nexus launch
0. phoneArena 07 Nov 2011, 08:31 posted on
Google is missing big opportunities with the launch of the Samsung Galaxy Nexus because of mismanagement and a lack of information or marketing surrounding the upcoming release...
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1. Packer29 (Posts: 56; Member since: 10 Sep 2011)
This is the whole problem with android is the constant late realeases and never knowing when an update is coming and ICS and Galaxy Nexsus are just another example of why i hate android
2. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
It is certainly easier for iOS users with the singular release every year, but most Android manufacturers are quite good about giving exact release schedules and dates.
3. remixfa (Posts: 14255; Member since: 19 Dec 2008)
what late release? it was never given a launch date, so how can it be "late"??
What we have is impatience. Obviously there is still something going on in the background that we do not know about, and we are getting antsi.
Michael, we all said that we would rather google take its time with ICS instead of launching an incomplete product.. now your mad because they are not hurring up with the launch since they announced ICS. Do I want them to hurry up and do the world wide launch on carriers ASAP? Absolutely. Do I want them to launch it and fall on their face? No. If this device really is going to be on most carriers.. in store and subsidized, it is a first for google. They have never had a launch like that, so there is no use comparing it to previous Nexus devices.
Besides, most of the world doesnt know about ICS.. it has no idea what launch is bungling, so it doesnt care. Hopefully we will see some good advertising from google directly (doubt it though) about ICS.
bottom line.. hold your horses... lol.
8. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
Same goes for Google. If the product isn't ready for launch, then don't rush the announcement.
14. remixfa (Posts: 14255; Member since: 19 Dec 2008)
Im happy they did the announcement. It stopped the flood of ICS rumors if nothing else. Instead of guessing whats going to be in it, we now know. We got a taste of ice cream, and understandably we want more. We will get it when its time. Had they done the announcement and said "december 10" instead of "november", would you still be upset? It would be an even longer time frame than now, but we wouldnt be frantically guessing the date. Thats part of the problem with being so wired in the industry. LOL.
How long did we have to hear about iOS5 before they finally launched the darn phone?
Just had a thought.. if somehow it does get pushed back to later in the quarter.. which i doubt.. it just helps me in Q1 2012 as the mad early adopter rush will still be going on. :)
I dont know what I want more.. ICS now, or goodbye to taco later.. lol
19. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
We traded endless rumors for what ICS and the Nexus would offer for endless rumors on when we'll actually see it hit the market.
20. trin (Posts: 88; Member since: 11 May 2010)
Yea, they could just "lose one in a bar" until they're ready to officially announce a launch date.
24. McLTE (Posts: 745; Member since: 18 Oct 2011)
While we may hate the delay between the announcement and the phone landing.. how can you possibly fault the announcement?
As a company you want to steal a little thunder from Apple and let consumers know you've got something coming. It would have been bad for Google/Sammy to not make an announcement.
25. remixfa (Posts: 14255; Member since: 19 Dec 2008)
I agree. Keep people on the fence between ios and android. Had they not made the announcement, people "not in the know" probably wouldnt have realized that something big was coming android's way, which would have resulted in more sales for iOS.
Granted its not like ICS is wildy publicized, but I get a lot of customers lately asking about it. Word of mouth is a very powerful thing. The groundswell for the "nexus availible in stores" is a lot bigger than you might realize. Since we finally got the SGS2 (ish) and those questions have subsided, now all i get asked about is ICS and when the new nexus is dropping. Every once and a while, i get asked why we dont carry an iphone5, but its rather few n far between.
30. PimpStrong (Posts: 310; Member since: 25 Jul 2011)
Because the iPhone 4S(5 or whatever) was right on time right?
64. jove39 (Posts: 1445; Member since: 18 Oct 2011)
Its not delayed...they are just trying to swap 4460 with new 4470 processor...Am I dreaming!
4. blackrose (Posts: 48; Member since: 15 Apr 2011)
they never gave us a date idc alongs as its coming which it is this month so im not at all worried mad
69. roldefol (Posts: 3260; Member since: 28 Jan 2011)
Agreed. Remix, troll-baiting is just as bad as trolling.
6. roldefol (Posts: 3260; Member since: 28 Jan 2011)
Michael, how much of this is your own frustration over not getting a solid release date on a phone you personally want to buy?
11. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
A bit, but it's more frustration over the way Google handles Nexus products in general. It really seemed like it was ready to push Nexus into the mainstream with the Verizon deal, and really highlight the benefits of stock Android, but the release is still as nebulous as ever.
34. Trainer (Posts: 23; Member since: 03 Nov 2011)
Verizon carries the blame here, I think that is obvious. We have the date for carriers outside the US. Verizon is PITA here.
Every Nexus phone has launched in the US first. The rumors say that the Galaxy Nexus was supposed to until Verizon decided they wanted to push the Razr loaded with bloatware because they'll make more money from it, so they delayed the Nexus a couple of weeks.
Rumor has it that because of this delay, Verizon has lost the limited time exclusivity for the Galaxy Nexus, or at least part of it. Remember that the ad banner on Verizon's site had the word "exclusive" removed.
Why was your article pointed at Samsung and Google? Verizon seems to be the villain. Your frustration seems misplaced IMO.
42. The_Miz (Posts: 1496; Member since: 06 Apr 2011)
You expected anything better from Google? This is the company that ruined Youtube, changes their website so many times(aka Google Instant), release a half-assed music app, and constantly releases versions of Android that still have a few problems and such.
And people wonder why iPhones sell out. It's because when Apple announces the newest iPhone, it's already known when it's going to be released and where. Plain and simple. This is no excuse from Google not to give concrete details on their newest phone.
51. ngo2dd (Posts: 896; Member since: 08 Jul 2011)
Talking about being a fanboy and a troll, you are the one to talk, you bitch how how the iphone is only a dual core 800 mhz. Does it matter if it fast enough to handle what the iphone need and the game. Dude you are the same as The_Miz and Taco.
52. The_Miz (Posts: 1496; Member since: 06 Apr 2011)
Oblique attempt at trying to insult Apple?
7. taz89 (Posts: 2014; Member since: 03 May 2011)
They said its going to come out in November and it's still November....there nothing to complain about until it's the 1st of December and its still not out...remember they said in November witch means from the 1st day to the last day,never said a specific week people...
10. roldefol (Posts: 3260; Member since: 28 Jan 2011)
I think this is more the fact that they won't give a day. By holding a global phone anouncement, Samsung/Google had to keep the release dates very vague compared to the 4S, Razr and Rezound announcements, which all included at least a pre-order date if not a street date. But those were all confined to certain US carriers, not the entire world.
Knowing Verizon is the US carrier, shouldn't we point the finger at Verizon, not Samsung and Google? They're at the mercy of VZW's release schedule and competing phones.
12. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
The 4S was a global announcement as well.
13. roldefol (Posts: 3260; Member since: 28 Jan 2011)
I'd argue that it wasn't. There was no mention of global carrier release dates. The presser focused on AT&T, Verizon and Sprint (and with slides on HSDPA speeds, admittedly more AT&T). Global release dates are still trickling out.
By holding the announcement in Hong Kong, the Nexus event was not US-centric. Did they even mention Verizon?
15. remixfa (Posts: 14255; Member since: 19 Dec 2008)
no, they mentioned DoCoMo only if i remember correctly.
I still think your just getting worked up over nothing M.
17. roldefol (Posts: 3260; Member since: 28 Jan 2011)
When PA posted articles about the Bionic being a letdown, they had a legitimate beef. That phone (at least its name and rough specs) was announced in January and was delayed 8 months. Complaining about a non-delay -- it's still early November! -- on the Nexus reeks of the "but I want it NOOOOOWWW" whining I see from some of our more spoiled posters.
Sorry, Michael. I usually enjoy your articles, but this is much ado about nothing.
23. terabyteRouser (Posts: 457; Member since: 18 Oct 2011)
I think there is substance to the argument, if Apple can announce a product and a date, why can't Google? However, I believe Verizon is holding this back because they like the bloat on the HTC Rezound and the Droid RAZR.
28. remixfa (Posts: 14255; Member since: 19 Dec 2008)
probably because apple demands control over everything. They probably have final say on the product launch as well so they can better coordinate it. Google is pretty laze faire about the whole thing. While they dont need to get as big brother as Apple about it, they do need to exert some sort of pressure to get the ball rolling a bit better.
Who knows, maybe they are and carriers are pushing back since they arent used to google making demands... maybe google just isnt doing that much. There is a lot of maybes..
the only thing that isnt a maybe is that its just the beginning of november which was the launch window they promised.. so people need to quit acting like spoiled children and crying because they dont have their new favorite toy right away. There is 23 days left in the month for the phone to launch. If this was the 27th, i could understand the animosity.. but its only the 7th. chillax. Its coming. And from the sounds of it, we dont have much longer to wait.
31. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
I think you guys are just giving Google too much leeway. This has been a sloppy release already. The announcement was great, even with the bumps, but the timing is all off. It's almost as if Google announced that it would have a worldwide release with major partners before actually having the partners in place.
38. roldefol (Posts: 3260; Member since: 28 Jan 2011)
They have their partner in place in the US, and have for a while from the sound of it. The Nexus can't be compared to the iPhone because the iPhone is an Apple product first and the carriers take a backseat. As much as we'd love for Google to be in the driver's seat, they simply aren't. They need Verizon more than Verizon needs the Nexus.
So if Verizon wants to push the Razr and Rezound before the Nexus (and only a week or two before, from the sound of it), Google has little choice. At least their competition is other Android devices.
57. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
The whole point of the Nexus devices is that Google is in control, not Samsung, not Verizon. This is Google's phone and Google needs to take control of this release. Google has already given up control of the name by allowing it to be called a Samsung rather than a Google phone. Google only needs Verizon if it is trying to bring the Nexus to a wider audience, otherwise the traditional routes would be fine to get the device into the hands of devs and geeks. However, if Google wants the Nexus to be in more hands, it needs to build the market with ads and have concrete release details. It can't be both ways.
67. remixfa (Posts: 14255; Member since: 19 Dec 2008)
i agree, they need to show more control over the release. But we dont actually know whats going on behind the scenes. The past nexus devices have been done google's way, without carrier help. Neither sold that well because of it.
Basically they are starting fresh with the direct carrier route.
70. roldefol (Posts: 3260; Member since: 28 Jan 2011)
I agree that this should be Google's device and Google should run the show, but they tried that with the Nexus One and it completely fell through. Google isn't Apple with its cult buyer base, brick and mortar stores and kiosks in every big box store. They still need both the carriers and manufacturers to provide advertising and promotion muscle. Until their marketing clout changes, they can't make demands on Verizon any more than RIM can.
108. mikerouche (Posts: 14; Member since: 18 Oct 2011)
i happened to read this and something far fetched yet possible occured to me lol. the Galaxy S2 devices have had a lot of success, the highest selling android, i believe. could it be possible google is trying to ride samsungs wave of success? just a possibility seeing as how nexus devices arent exactly high selling phones. lol
9. Droid_X_Doug (Posts: 5993; Member since: 22 Dec 2010)
A RAZR is supposed to be on its way to my doorstep in a couple of days.... :-)
I wonder if I should wait to open the box to see how PA is going to review the Rezound? Michael - care to educate us on when PA is going to be posting the review of the Rezound?
16. Synack (Posts: 670; Member since: 05 Jul 2011)
At this point, I'm sure that they are working on the Logistics of the phone to stores, and that means unless there is a problem there then it shouldn't be delayed past November in release. Once a phone is boxed up, it doesn't magically receive updates to the OS that Google might have. But like we've seen in the past, there have been several phones that already had an update before launch and when you buy the phone the person working at the store you bought it at will update the phone right in front of you. Whatever the case is, I would be happy if the retail price of the phone was $600 or less. Trade my Droid Charge in for $100-200 (broken screen) and pay only a bit over $100 more than on-contract price.
18. IsThereOnePhoneWOaFatalFlaw (Posts: 16; Member since: 07 Nov 2011)
A well thought out, competently written article raising several interesting and concerning points. On the other hand...
WAHHHHHH!!! Cry me a river you whiny, self important twit! You sound like sports reporters who cry and complain and write negative things about players, coaches and GM's because they won't answer all their questions and won't give them enough "access".
"The worst of this is... Instead of rushing the product, Google decided to rush the announcement to compete with the iPhone release without having the product itself ready for launch."
Oh noooo! They announced that they have possibly a superior product "coming soon" without giving you an exact date, instead of rushing the product itself?! So intelligent, patient consumers can wait to see how this 4GS/Rezound/Razr/Nexus thing shakes out? DAMN, I wish they rushed the release instead! So you have any idea how stupid that makes you sound?
93. iFonePhag4S (banned) (Posts: 2; Member since: 07 Nov 2011)
taco50, "I just wanted to cuddle with my iPhone."
iFonePhag4S, "What a phag."
60. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
If you don't think the discussion is worth having, why waste your time with this reply?
92. Doakie (Posts: 1589; Member since: 06 May 2009)
He can't help it, iOppression is the norm in his mind. He's used to Apple keeping him down. So we all have to be oppressed too.
21. iWallE (Posts: 48; Member since: 10 Oct 2011)
Once again, a great article! Congratulating Michael is so common these days, it's about to become boring... But the inescapable fact is, he picks really interesting topics and usually makes a very fine point.
I sometimes wonder if Google deliberately tries to separate itself from the Apple way of doing things, by showing to the public a lack of control and lack of specifics. The problem is that leaves the impression of a lack of precision and attention to detail - in terms of hardware, software, marketing, everything.
It's hard to believe a company as powerful, dynamic and innovative as Google can get the marketing of its products so wrong. If that is on purpose, it's really interesting to know what that purpose is. If it's a mistake, I'd go as far to say that a company that makes such mistakes does not deserve its currently dominant position on the smartphone market.
All this leaves a bit of a bad taste, because I really wish for a proper alternative to the iPhone to finally come out. A product as polished and well thought out as Apple's. And with the intellectual and financial force of Google and Samsung behind it, the Galaxy Nexus could have been that product. But with every passing day it seems they have missed the point.. again.
22. iamcc (Posts: 1319; Member since: 07 Oct 2011)
To be honest, until December rolls around with no release I don't give a flying f**k.
They said November, it's still November. Meh.
And I plan on buying one for both myself and my girlfriend so I am just as anxious as anyone else but c'mon...
27. remixfa (Posts: 14255; Member since: 19 Dec 2008)
lol, its 7 days into november. We still have a week till the "earliest" rumor comes true..
"Theres no crying in Aaaandroid!!"
72. iamcc (Posts: 1319; Member since: 07 Oct 2011)
Sad that just the other day I mentioned how unbiased PA had been concerning Apple and Android. If Apple did this the title would be "Poll: how many of you are anxiously awaiting the next info regarding the launch of the is**t5!?!? Vote below!"
I'm sorry, its f**king November 7th Michael. They haven't given a launch date boo f**king hoo. At least wait until halfway through the month to say they "bungled" anything.
102. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
The point isn't the lack of a launch date alone. The points are: 1) the lack of a date kills any would-be marketing campaign because ads are pointless if they can't say where and when you can get the device, and 2) the whole mess is indicative of how Google is giving away control of what should be its phone and the identity of the Nexus line is warping.
94. iFonePhag4S (banned) (Posts: 2; Member since: 07 Nov 2011)
LOL. I've pretty much given up being that its not coming to Sprint anytime soon. I'll just go get an Epic 4G Touch off eBay to hold me over till the Sprint launch.
26. warlockz (Posts: 156; Member since: 10 Oct 2011)
As much as I am looking forward to the nexus this is ridiculous why bother announcing it without no release information. At least with Apple when they announce something they let their consumers know their price, release dates and etc, etc. Samsung/google lack of release date information can have a potential on sales. Say someone needs to upgrade or get activate a new phone line they will be inclined to get other top tier smartphones thus losing that potential buyer.
29. gallitoking (Posts: 4704; Member since: 17 May 2011)
great article Michael,.... even though most fandroids wont show but is so lame that they made an announcement with no launch date... they should just announce when they are ready..
32. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
The way I see it, if I have the Apple fanboys crapping on me one week, and the Android fanboys crapping on me the next, I'm probably doing my job well.
49. gallitoking (Posts: 4704; Member since: 17 May 2011)
very true but you are still our favorite editor...
36. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)
Can you imagine the android fanboys if Apple did this? It would be unforgivable.
79. iamcc (Posts: 1319; Member since: 07 Oct 2011)
If Apple did what? Say they were releasing a product in November and then not do it?
Oh wait, it's still November. I don't even understand what they "did" other than be vague about the exact release date/carriers.
48. remixfa (Posts: 14255; Member since: 19 Dec 2008)
here come the trolls, just like i knew the article title would bring.
they could have made the announcement last year, it wouldnt make a difference. they gave a november launch window. there is no point in bitching until november is over, not just beginning.
I think im going to get you a book on syntax for christmas, gallito.
50. gallitoking (Posts: 4704; Member since: 17 May 2011)
get it on black friday ..why wait for X-mas... Santa wont bring it ..you have been naughty....
35. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)
Good article Michael. I agree that the announcement was rushed because of the iPhone.
There's a saying under promise and over deliver.
58. MichaelHeller (Posts: 2693; Member since: 26 May 2011)
Although admittedly, Apple has never been one to under-promise anything. Steve Jobs loved adjectives way too much to under-sell.