Google AdWords will soon send targeted ads to smartphones and tablets
The enhanced AdWords can arrange for one ad, with click to call for example, to be shown to smartphone users while PC users get a link to the company's website. And a series of statistics and reports lets you see what is bringing in the best leads and most sales. No one likes to be bothered by ads when they are searching for something, but if you receive an ad that is useful, with coupons or offers that can save you money immediately, that is less likely to be seen as obtrusive.
source: Google via eWeek
1. jsdechavez (Posts: 712; Member since: 20 Jul 2012)
Oh dear. WP8 please grow up soon enough. Google will be spamming me with ads!
3. NexusKoolaid (Posts: 400; Member since: 24 Oct 2011)
You're not making any sense. All this doesn't result in more ads, the idea is for better targeted ads.
And if you think that Microsoft isn't planning on monetizing the WP platform in the future through some form of advertising, you're in for an unpleasant surprise.
2. rusticguy (Posts: 2828; Member since: 11 Aug 2012)
i don't even look at them or just click them without even looking at the site which opens :)