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Gartner sees the iPad maintaining 61% worldwide market share in 2012

Posted: , by Scott H.

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Gartner sees the iPad maintaining 61% worldwide market share in 2012
While Apple’s share of the tablet market has dwindled down towards the 50% mark, industry analyst group Gartner sees Apple’s iTablet maintaining 61% market share worldwide through the end of 2012. They predict that Apple will sell 73 million iPads to do this, which is a fair bit higher than the 45-50 million tablets we calculated earlier this week.

Of course our prediction was based on the premise that the current iPad sales rates would stay roughly the same (or increase slightly) – either Gartner is starting with a different number for weekly iPads sales, or they think new iPad sales will grow by more than 50% in coming months.

Looking at the rest of the tablet market, Gartner sees grabbing almost 1/3 of the world market (31%), with Windows 8 and RIM’s QNX based tablets coming in far behind, with 4% and 2% respectively. Windows 8 tablets aren’t expected before the fourth quarter, so the 4% market share Gartner is projecting wouldn’t be nearly the disaster that RIM’s 2% market share would be.

Of course all such predictions are subject to revision. The release of Google's low-priced Nexus tablet could certainly shake things up, and continued price competition from Amazon may also cut deeper into the iPad's lead. On the other hand, the release of a 7" iPad "mini" could also help to shore up Apple's market share; we’ll certainly be keeping an eye on the market to see if Gartner’s numbers hold up over the course of the year.

source: Gartner via AppleInsider

19 Comments
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posted on 12 Apr 2012, 15:22 5

1. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)


Remix will be in shortly to dispute this survey.

Apple's success over the last 5 years has been amazing. They dominate a market with only one product.

posted on 12 Apr 2012, 16:24 4

4. remixfa (Posts: 13902; Member since: 19 Dec 2008)


its amazing that you continually flame surveys you dont like and blindly accept surveys that say things you like.

sorry taco but the market is trending in the opposite direction for apple. this is the most optimistic guess yet by far. if status quo was maintained through this month, android will have officially taken over the tablet market when Aprils numbers are released .. so unless gartner knows something no other "analysis " knows, they are far off the mark

posted on 12 Apr 2012, 17:33 1

8. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)


And right on queue troll mix proves me right. Couldn't resist could ya? Lol

posted on 12 Apr 2012, 22:02 3

15. remixfa (Posts: 13902; Member since: 19 Dec 2008)


not if your going to call me out. have some evidence to back it up next time though, eh? Right now Apple has barely 50% as of the last survey. In order to "maintain 61% they would first have to gain 11% marketshare which is very unlikely to happen since they havent really gained any market share in a year, only steadily lost it to android tablets.
Try thinking critically. Its neat, I promise.

posted on 12 Apr 2012, 16:32

5. PAPINYC (Posts: 2044; Member since: 30 Jul 2011)


"°•°"

posted on 12 Apr 2012, 19:42 1

9. jroc74 (Posts: 3978; Member since: 30 Dec 2010)


Before recently....the iPad was the only market for tablets...lol. Of anything worth getting.

In case you didnt notice....the iPad was what 80%, 90% of the tablet market in 2010, 2011?...now its at 50%

Predicted to be 61% this year.

Do you see a trend? It happened with the phones....tablets were naturally next.

I will give you that....they do sominate with only 1 product. Too bad no other company does the same to have a real comparison. If you count software...Microsoft and Google are doing just as good.

posted on 12 Apr 2012, 19:51 1

10. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)


Apple innovates and therefore create new markets.

posted on 12 Apr 2012, 20:50

11. jroc74 (Posts: 3978; Member since: 30 Dec 2010)


Correction...they dont create new markets now, havent in a long time. Maybe back in the day with the home PC.

They have jump started already existing markets, especially in recent years. Tablets and smartphones have been out long before the iPad and iPhone.

You cant create a market thats already here.....

posted on 12 Apr 2012, 21:00 1

12. taco50 (banned) (Posts: 5506; Member since: 08 Oct 2009)


Ok then they enter existing markets and make vastly superior products.

posted on 12 Apr 2012, 21:22

13. TROLL.IS.AHA (banned) (Posts: 58; Member since: 10 Apr 2012)


Yea more like fashion product's....
i'm coool
style
trend
etc......

posted on 12 Apr 2012, 21:28 1

14. TROLL.IS.AHA (banned) (Posts: 58; Member since: 10 Apr 2012)


Which market? What market?
They just take bit's from here and there. which
allready xzists.... they don't make or produce except nothing.....

posted on 12 Apr 2012, 22:05 1

16. remixfa (Posts: 13902; Member since: 19 Dec 2008)


technically in 2010, it was like 90+% because android didnt enter the race until mid/late 2010 with supersized phone tablets. Honeycomb didnt come out for tablets until almost Q2 2011, which is when the race really began. Since then android has went from near complete dominance to an even split as of last month... to more than likely being in second place when april's numbers come out.

Dont mind taco, he has been using the same lines for 2 years no matter what reality has dictated.

posted on 12 Apr 2012, 15:31 1

2. TylerGrunter (Posts: 782; Member since: 16 Feb 2012)


Obviously Gartner analyst never say anything against Apple...
And they don´t read other prediction like this:
http://bit.ly/zsLqvK
The important image of the report is this one:
http://boombustblog.com/images/stories/aapl/image061.png
My personal take is that thanks to the "new iPad" they will have a bump in sales for the first quarter and then will start losing market share (not necessarily lower sales) against Android tablets. At the end of the year Android tablets will surpass the iPads in numbers, expecially during the Holidays when the "new iPad" will be an old gadget.

posted on 12 Apr 2012, 16:02

3. jmoita2 (Posts: 930; Member since: 23 Dec 2011)


Dream on...Wishful thinking more like it.

posted on 13 Apr 2012, 09:42

18. theoak (Posts: 318; Member since: 16 Nov 2011)


The iPad2 at $400 will help too.

That puts the 2 at a "close enough" price point to some of the lower priced Androids where folks may "justify" ... for a "little" more ... I get an "iPad".

Android is gaining though.

posted on 12 Apr 2012, 16:42 3

6. redrooster13 (Posts: 107; Member since: 20 Feb 2012)


I won a iPad 3 online and got it in the mail yesterday. I have to admit the screen is amazing and its really fast. The main reason I would want a tablet though is so I could replace my pc with it. I just cant see the iPad replacing my computer as well as I can see a ASUS Transformer Prime. The lack of any expandable memory and lack of any usb port is a big problem. I'm thinking about selling it on ebay and buying the new 1080p transformer this summer.

posted on 13 Apr 2012, 01:38 1

17. TylerGrunter (Posts: 782; Member since: 16 Feb 2012)


I would not recommend to wait, if it is for computer replacement go for the ASUS transformer Prime or wait a bit for the cheaper ASUS transformer pad 300. Both are 1280*800 in resolution, but don't wait for the infinity one.
The reason is that the Tegra 3 has a weak GPU (ULP GeForce GPU) that is okay for 1280*800, but not for 1080p and there is no other 4 core SOC for now, so you could end up waiting forever, with a tablet with bad user experience or with a dual core one; but one of the three for sure.

So that you can have a rough idea: the GPU in the new iPad (PowerVR SGX544MP4) is around 2.5 times more powerful than the one in the Tegra 3, and that's what it's needed to update so many pixels. They claim it's 4 times more, but that's just theoretical and without taking into account the clock frequency.
In short, to have a good experince with 1080p you will need at least a GPU as powerful as the PowerVR SGX544MP2 or the Adreno 225 and that if you use a high clock frequency.

posted on 13 Apr 2012, 21:10

19. redrooster13 (Posts: 107; Member since: 20 Feb 2012)


Thanks for the help man! I was worried that nobody would actually believe I won. lol I couldn't believe I won it myself.

Yeah I see what you are saying about the GPU power needed to push full HD. I may look at selling it within a couple of weeks and looking into the ASUS transformer 300. One other thing I just thought about was the fact that I wouldn't have a cd drive and that is important to me if I were going to replace my pc with the prime. I wish they would make a dock that had a cd/dvd drive built in. I'm not quit on the all digital train. I still like my physical media.

posted on 12 Apr 2012, 16:55

7. jmoita2 (Posts: 930; Member since: 23 Dec 2011)


Reminds me of Jim Kramer screaming to buy Bearn Sterns stock,then the company imploding a week later...

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