Remember the Frankenstein story? The guy in the lab that created a monster out of bits and pieces? Well, with the Moto X you are that crazy scientist, as you can experiment endlessly with the way your phone looks and feels at Motomaker, as in the walkthrough video below. Now for AT&T, "later in the year" for other carriers, says Moto.
Choose from 18 back colors, custom boot messages, 2 storage sizes, 7 accent colors, 16 unique wallpapers, engraving for the back cover, 2 front colors, the color of your charger and match the SOL REPUBLIC headphones color with your Moto X - this whirlwind of options is what Google and Motorola came up with to stand out from the Android crowd.