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Elop chose Windows Phone because it gave Nokia a "key point of differentiation"

0. phoneArena 02 Mar 2013, 21:23 posted on

Nokia CEO Stephen Elop is always pretty good for a generic marketing quote, and he definitely gave a few of those in a recent interview with Bloomberg. But, this time Elop also gave a couple of more interesting generic quotes, one of which was to say that Nokia chose Windows Phone because it gave Nokia a "key point of differentiation"...

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posted on 03 Mar 2013, 02:58 1

80. UrbanPhantom (Posts: 949; Member since: 30 Oct 2012)

No, you wouldn't. Dual core simply doesn't cut it on Android, and it would be slow and buggy. WP8 does need better file support, and more apps, but that is coming. It's only been a few months since WP8 came out. How many apps did Android have when it was first released?

posted on 03 Mar 2013, 03:42 1

83. McLaren (unregistered)

WP 7.5 came out years before.Just to remind you.iOS is the nemesis of Android.That's why there is conflict of interest.Android users can always try WP8 lauchers if so pleases them.WP cannot.But yes,WP8 is good,but Android is way too high up the benchmark.
Now please try Android for Godsake!!!!!

posted on 03 Mar 2013, 03:33 1

82. McLaren (unregistered)

It's disgusting to see how the minority people,including phone sites,are dumb and keep ramming Android.Maybe they want a similar event to Symbian which will never happen as most people know the true value of Android.
It is evident that the people complaining about Android have either never used it or using phones which can't even play HD resolution.
If you don't like it,try it first.Then go to the OS which suits you best as we now have 4 up-to-date OSes,iOS,Android,WP8,BB10,but don't ram any of the OSes as we people like variety and not because you(WP) advertise that Android is bad means it is true for everyone as you most look at your own OS before bragging.
Symbian is open-sourced like Android.Nokia should have adopted Android as the next big thing and not become close-sourced which seems more logical.
Now please try Android for Godsake!!!!

posted on 03 Mar 2013, 04:05 1

84. UrbanPhantom (Posts: 949; Member since: 30 Oct 2012)

Android has it's merits, but is not perfect by any stretch of the imagination. The success of Android is a reflection of Microsoft's delay to develop an OS with a touch screen UI, which is what Windows 8 has now. Apple and Google were quick to capitalize on the delay, but neither is unstoppable. The technology sector changes fast, and if MS can properly unifiy their various Windows 8 offshoots into a single OS, they will have achieved a solution that is capable of catching up in a hurry.

Consider this: most people still have their desktops and laptops, and virtually none are running Chrome OS. The majority are PC's that are using Windows XP, Win 7, and now Win 8, and that means 500+ million devices. So the lead by Apple and Google is much less than people believe, since it total number of devices has to be taken into account. Microsoft is still a heavy hitter, and so is Intel for that matter, and both companies are perfectly capable of salvaging their situation. Intel is already on the verge of releasing mobile atoms processors for a range of smartphones and tablets. This will give ARM a good run for the money, and Nokia may well end up using an Intel chip in the near future. That would mean WP devices will have full x86 compatibility...

Will Android still be around? Of course, and so will iOS, and probably BB-10 as well. Tizen, FireFox, Ubuntu, Sailfish? All I know is that Nokia made a good bet to rebuild themselves using WP8, and Microsoft is far from dead. WP8 offers a great user experience, in terms of providing a fast and smooth UI, and it just needs a few tweeks to become mature enough to compete fully. Those tweaks are coming...

posted on 03 Mar 2013, 05:09

88. Loubielou (Posts: 464; Member since: 11 Jul 2012)

Mr Elop as just acted like a Salesman for Microsoft not a Chairman at Nokia,Febuary 11th will always Haunt Mr Elop an Nokia,after announcing "Symbian is Dead",Symbian was more simple an easy to use,but Windows is to Restricted for Symbian users,so Android is more like Symbian,but Microsoft Mr Elops old employees needed at big company to help them to compete with Apple in the Computer an Mobile Market,so Mr Elop did not seem to know what people wanted to do an use with Mobile phones,Why no F.M Radio an Bluetooth sending an receiving an some phones with no micro sd card slots,Nokia seem to be told by Microsoft to make your phones like the iPhones,so now loads have left Nokia an Mr Elop should now step down or make Nokia produced Android phones just to see whats more popular with consumers,the Tiles on Windows just spoils the look of Windows phones,why no themes is totally odd from Nokia

posted on 03 Mar 2013, 05:23 1

90. yero789 (unregistered)

That's what I was always talking about! :D Every manufacturer runs to Android and I mean there are so many choices in Android,but Nokia is unique by staying with an OS which isn't as popular as Android.But I belive that Nokia will make Windows Phone better and Windows Phone market share will grow for sure!

posted on 03 Mar 2013, 09:31 2

102. ilia1986 (unregistered)

Not even this Jack Bauer with glasses can save Nokia now..

posted on 03 Mar 2013, 12:36

112. lubba (Posts: 1313; Member since: 17 Jan 2011)

Good choice, good choice indeed.

posted on 03 Mar 2013, 13:52

115. UrbanPhantom (Posts: 949; Member since: 30 Oct 2012)


WP8 is NOT an evolution of Windows Mobile, which was based on the old Windows CE code. WP8 has a completely different kernal, and devices running older versions of WP6.x and WP7.x cannot run any of the newer WP8 apps. It' can be compared to the introduction of Windows 7 64bit, which is completely different than 32bit Win7. The newer WP8 devices have limited backward legacy compability, but many of the old apps don't work properly. It is technically incorrect to refer to an OS that is based on an entirely different kernal as being an "evolution" of the previous OS. The evolutionary characteristics only relate to the manner in which the OS tackles certain tasks, but there is nothing directly linking WP8 to the previous versions, other than it being developed by the same company (Microsoft).

posted on 03 Mar 2013, 14:41

122. lubba (Posts: 1313; Member since: 17 Jan 2011)

@ilia1986... seriously, what the hell are you talking about? Pack your Android s**t and go home!

posted on 03 Mar 2013, 14:50

123. lubba (Posts: 1313; Member since: 17 Jan 2011)

@niketurd... Yo, ever wonder if Elop gives a f**k about fanboys or not? Maybe not. I wouldn't either.

posted on 03 Mar 2013, 16:10

127. akki20892 (Posts: 3844; Member since: 04 Feb 2013)

windows is better OS......and maybe windows phone will be on top.....!!!

posted on 04 Mar 2013, 04:01 1

137. Stoli89 (Posts: 333; Member since: 28 Jun 2010)

Clearly Nokia got a better offer from MSFT than from Google when it came to its assets (Nokia Maps, various IP), which was essential to planning a finacially viable turnaround. If those platform support payments went away, Nokia would've already been out of cash...even if Nokia Androids sold fairly well. Remember, they had to extricate themselves from a massive overhead as they switched strategies, to include factory relo's/retoolings, Symbian/Meego/Meltemi/Qt resource drawdowns, etc. I doubt the profits from an Android launch could've sustained this cash bleed, especially since it would take time to make that happen (at least 8 months...end of 2011 at best for a first device).

That being said, I suspect Nokia is tied into certain "most favored nations" and/or exclusivity arrangements with MSFT during the platform support period...and possibly for a time thereafter. Maybe Nokia will launch Android at a later date, to have a hand in the Android game that allows it to influence price points (etc.) in that ecosystem. I'm sure that once it has sorted out the turnaround...this option will be heavily debated. Likely, at least 3 quarters prior to the end of the support payments, IMHO.

CEO's usually, like most pragmatic people, prefer to keep their options open. Elop may be a former MSFT executive...but he's the head of a different horse and will run the race accordingly.

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