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Concept for iOS 7 allows users to turn flat UI on or off

Posted: , by Alan F.

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Concept for iOS 7 allows users to turn flat UI on or off
With WWDC getting closer every day, it means that we are closing in on the introduction of iOS 7 and the new skeumorphic free, flat design of the new UI. As we've already discussed, iOS 7 supposedly does away with the real-life icons that the late Steve Jobs and former Apple software head Scott Forstall favored.

Now, designer Ran Avni has come up with a concept that allows users to swap back and forth between the old skeumorphic ways of Forstall and Jobs, and the expected flat design said to be favored by Jony Ive. Avni's concept, which can be seen in the video below, allows the user to change the settings to turn on iFlat.

Don't expect this to show up on iOS 7. With the Samsung Galaxy S4 nipping at the Apple iPhone 5's heels, changing the UI is one of the things that Apple is doing to try to recapture the excitement that surrounded the introduction and launch of the original Apple iPhone back in 2007.



source: YouTube via RedmondPie

41 Comments
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posted on 16 May 2013, 23:36 32

1. appleDOESNT.com (Posts: 390; Member since: 19 Nov 2011)


wow, simple just got ugly. Look away, I'm hideous!

posted on 16 May 2013, 23:45 17

4. AnTuTu (Posts: 599; Member since: 14 Oct 2012)


Apple is just trying to catch up with other platforms these days such as WP8 and Android.
But Apple can't get there by any chance. Sorry

posted on 17 May 2013, 04:10 4

16. darkkjedii (Posts: 9313; Member since: 05 Feb 2011)


Another of your comments that don't really make any sense.

posted on 17 May 2013, 05:18 4

20. AnTuTu (Posts: 599; Member since: 14 Oct 2012)


Yeah it really doesn't make any sense to trolls like you so get your a$$ out of the way....!!

posted on 17 May 2013, 07:36 6

24. darkkjedii (Posts: 9313; Member since: 05 Feb 2011)


I mean just re read your comment AnTuTu.

"Apple is just trying to catch up with other platforms these days such as WP8 and Android.
But Apple can't get there by any chance. Sorry". It's more of a matter of what they won't do vs what they can't do. They're a giant tech company with literally billions, they can do whatever, but will they is the question. Your logic simply makes no sense at time, but I also understand that you really hate apple, and you're just trying as hard as you can to diss them, and get your green thumbs.

posted on 17 May 2013, 15:06 1

36. Chaseism (Posts: 54; Member since: 08 May 2013)


Actually darkkjedii is pretty on point with this. Apple can afford to do whatever it likes. It could make a 5" smartphone. It could add widgets. It could make multiple versions of the iPhone in a single year. What they don't do is of their choosing. Not sure why the guy is being down voted for stating what we all know.

As for the concept iOS, I think this is another case of people misinterpreting what Jony means by "Flat." People are taking it as meaning non 3D imaging. That's not the case. He just isn't a fan of different portions of iOS looking so dramatically different than others. He wants to create a seemless iOS that doesn't have different levels. Think of it as having a house with different "themed" rooms. I agree, this concept is ugly and doesn't really do anything with iOS that isn't already there. Apple can't get away with that for another year and even Apple knows that. That's why we are hearing reports of a dramatically different (at least design wise) of iOS. The question is will it work or end up being Apple Maps on a far larger scale...

posted on 17 May 2013, 19:05 2

37. darkkjedii (Posts: 9313; Member since: 05 Feb 2011)


Now that's a mature, and intelligent post. Why can't we have more Chaseism, and less AnTuTu

posted on 17 May 2013, 10:46

30. gmracer1 (Posts: 646; Member since: 28 Dec 2012)


Just how your literacy makes sense, right?

posted on 17 May 2013, 11:21 1

31. darkkjedii (Posts: 9313; Member since: 05 Feb 2011)


Please hush... Thanx in advance.

posted on 17 May 2013, 12:40

32. gmracer1 (Posts: 646; Member since: 28 Dec 2012)


Come on, booboo. Just go back to school and I'll stop poking fun :D

posted on 17 May 2013, 06:36

23. kalandershihab (Posts: 57; Member since: 09 Mar 2012)


looks like a toy lol

posted on 17 May 2013, 09:23

28. cretinick (Posts: 147; Member since: 25 Jan 2011)


I doubt that Apple just go change all visual elements for flat versions of themselves. It makes no sense.

I believe in a completely redesigned UI, with very few similarities with the current UI. Probably only the icons retain some similarity to the user instantly know what each one does.

posted on 16 May 2013, 23:38 8

2. alterecho (Posts: 981; Member since: 23 Feb 2012)


This would actually be a failsafe approach for the new design. People can revert to the old design, if they don't like the new one, instead of abandoning the OS.

posted on 16 May 2013, 23:43 12

3. ncarlosmiguel (Posts: 204; Member since: 14 May 2013)


I think UI design not is what apple needs to bring back the excitement. Maybe more functionality. But its a welcome change.

posted on 16 May 2013, 23:52 9

5. joey18 (Posts: 493; Member since: 20 Jul 2010)


this concept looks boring

posted on 16 May 2013, 23:57

6. dangchitrung (Posts: 55; Member since: 04 Apr 2012)


Wow. Beside the function that allows users to switch the device on/off, now Apple expands their generosity so that we can get more access to the core of the device. That is called Innovation of Freedom. The question is: Will they allow us to switch on/off their CEO' s praise on their beloved brainchildren?

posted on 17 May 2013, 00:08 4

7. BigBoss10 (Posts: 198; Member since: 31 Aug 2012)


DAMN UGLY!!!!!!

posted on 17 May 2013, 00:26 3

8. mikewillz (Posts: 35; Member since: 03 May 2013)


Google is king

posted on 17 May 2013, 00:33 4

9. jsjr76 (Posts: 24; Member since: 28 Sep 2010)


What's amazing is how many of you take the time to hate Apple. Did they beat you up as a kid and you just can move on or something? Tit for tat they make a better device, period. Their OS could use more options not unlike the drag down menu that Androids have, but their system works flawlessly in comparison to Android. They don't have malicious apps or apps that crash. Their OS is smooth and simple. Simply put, it works. Their build quality is second to none, and more stuff is available for iPhones. It's like Glock, so many shooters wanna bash Glock because they aren't as pretty or as cool looking as Sig or HK, but more people world wide choose them because like Apple, they simply work the best and you can get more s**t for them
almost anywhere you go. Hate a child molester or something, quit taking the time to hate a successful American company (which hating America first seems to be all the rage).

posted on 19 May 2013, 05:23

41. RebelwithoutaClue (Posts: 222; Member since: 05 Apr 2013)


Sorry but stating there aren't any apps that crash on an iphone is stupid as hell. I have an iphone 4 and the phone itself and apps have crashed on numerous occasions. And you can't compare smartphones to guns. Guns have only one function, fire bullit. A smartphone has a lot more to offer than that and what model or OS you like depends on how you like to work with your smartphone. And why did you need to bring up that it is an american company? Google is american too. Like people wouldn't hate Apple if it were European or from other parts of the world

posted on 17 May 2013, 00:42 1

10. WakaFlakaD (Posts: 352; Member since: 30 Apr 2011)


Good or bad, I can't wait to see the new iOS 7

posted on 17 May 2013, 01:09 1

11. KingKurogiii (Posts: 5483; Member since: 23 Oct 2011)


...did you just say "nipping at the Apple iPhone 5's heels"?
riiiight...

posted on 17 May 2013, 01:40 4

12. TechDork (Posts: 176; Member since: 10 May 2010)


I reckon I'll be leaving the iPhone for Android once again....smh. They can never do anything right.

posted on 17 May 2013, 01:47 1

13. karimhasebou (Posts: 11; Member since: 30 Apr 2013)


when us wwdc

posted on 17 May 2013, 01:50

14. kurosanji (Posts: 3; Member since: 14 May 2013)


android already do this stuff for 2 years with honeycomb, and smartphone with ICS, and know ios, so who is the trendsetter now? :D

posted on 17 May 2013, 02:46

15. Furbal (Posts: 141; Member since: 22 Sep 2012)


The flat icons look like they belong in my google now header.

posted on 17 May 2013, 04:37

17. affandi (Posts: 82; Member since: 25 Jan 2013)


Hehe this guy is funny, since when is Apple about free choice? No no, Apple tells you what you like and dont.

posted on 17 May 2013, 04:41

18. Andrewtst (Posts: 251; Member since: 25 Jan 2009)


This concept is fail

posted on 17 May 2013, 05:14

19. Daftama (Posts: 546; Member since: 03 Nov 2012)


Lol forget apple being lost even the concept pp r lost o what to come up with hahahaha

posted on 17 May 2013, 05:46

21. Raymond_htc (Posts: 430; Member since: 06 Apr 2012)


Don't tell me that's a mix of Project kennedy (the new design style for google : eg: google now) and Windows Phone OS?....That looks too flat! Icons need some toning!

posted on 17 May 2013, 06:16 2

22. PapaSmurf (Posts: 6632; Member since: 14 May 2012)


PA writing another article for web traffic. This concept not only looks terrible, but it's completely pointless.

posted on 17 May 2013, 08:12 1

26. darkkjedii (Posts: 9313; Member since: 05 Feb 2011)


While I agree that it does look terrible, how is it pointless? Think about if the s4, note 2, or HTC One could turn off their skins and use stock android. It would not only add to the customizable ability of the device, but the available RAM would increase too. See AnTuTu...another sensible statement.

posted on 17 May 2013, 09:20

27. roscuthiii (Posts: 1717; Member since: 18 Jul 2010)


Well, pointless in the sense that it's a concept design that's not affiliated with Apple's actual design plans. It's not the first time a site has done it, it's not the last time a site will do it, but... other than generating page clicks, not much point.
Since it's not an authentic Apple design this may as well post a story about a design by me, or you, or even an artistic orangutan. It would serve about the same amount of "point".

Either way, it wouldn't be bad at all if Apple did employ a choice like this, however personalization choices such as the one above are not really Apple's M.O.

posted on 17 May 2013, 10:38 1

29. darkkjedii (Posts: 9313; Member since: 05 Feb 2011)


Good post

posted on 17 May 2013, 14:42

35. roscuthiii (Posts: 1717; Member since: 18 Jul 2010)


Thanks! I try to be as even-handed & level-headed as possible during all my bashings and trollings among the interwebz.

Okay, enough of this civility. That doesn't generate the page clicks.
>insert expletive laced tirade calling into question your parental lineage and their alleged dalliance with large mammals here<
(And a good day to you as well, sir.)

posted on 17 May 2013, 19:06

38. darkkjedii (Posts: 9313; Member since: 05 Feb 2011)


Wowww

posted on 17 May 2013, 08:08 1

25. darkkjedii (Posts: 9313; Member since: 05 Feb 2011)


Would be a nifty feature if employed. See AnTuTu...a sensible statement.

posted on 17 May 2013, 13:09 1

33. Sblake5120 (Posts: 1; Member since: 17 May 2013)


OMG this is HIDEOUS! why would they take a step back like this it looks like my 3 year olds crayola drawings.

posted on 17 May 2013, 13:26 1

34. Stuntman (Posts: 669; Member since: 01 Aug 2011)


Maybe I'm missing something here. How is this supposed to be an improvement?

posted on 18 May 2013, 14:08

39. PAPINYC (Posts: 2044; Member since: 30 Jul 2011)


iHave a concept for iOS 7:

d¡tch ¡t and release iOS 97 and be caught-up' with Android.

posted on 18 May 2013, 14:37

40. darkkjedii (Posts: 9313; Member since: 05 Feb 2011)


Why would we expect anything different from you? More idiocy please...

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