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Carrier orders favoring Galaxy S8 before S8+, in-cell touch tech may be S8 exclusive

Posted: , by Daniel P.

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Carrier orders favoring Galaxy S8 before S8+, in-cell touch tech may be S8 exclusive
When Samsung released the Galaxy S7 and S7 edge last year, it avoided the shortage that plagued the S6 edge by pulling production of the curved display way ahead, and the move paid off with millions of S7 edge units gobbled up in the first few weeks after release without any interruption. This year, however, there will be no flat display version of Samsung's flagship Galaxy S8, just two models with 5.8" and 6.2" curved displays, the latter of which will be dubbed S8+, so Samsung will have a new production puzzle to solve.

Carrier demand for the Galaxy S8 said to be much higher than for the S8+

Apparently it has heavily favored the S8 in the initial production batch, tips Korean media today, as carrier partners have sent it more orders for the smaller, 5.8" screen. Out of the rumored 12.5 million total production of Samsung's next flagships, the breakdown for March is 2.6 million against 2.1 million in favor of the S8, while in April Samsung plans to make 4.5 million of the smaller screen diagonal, and 3.3 million of the larger. Thus, the ratio upon release will be 7.1 million Galaxy S8 units shipped to the stores, and 5.4 million Galaxy S8+ models, which favors the 5.8-incher's projected demand by a third. 

Moreover, the source tips that Galaxy S8 will sport the Y-Octa screen technology that debuted on the Note 7, but not the S8+. Y-Octa incorporates the touch layer film directly in the display, slimming the screen package a bit, and improving sensitivity. This is likely similar to the in-cell touch tech that has been on LCD screens of Apple, LG and other flagships for a while now, but applied to an OLED display.

Needless to say, while we can easily see on the leaked renders that Samsung has done wonders trimming the top and bottom bezels of both devices, the rumored dimensions still peg the 6.2-incher as one pretty big device, so we are surprised that the ratio isn't even more in favor of the S8, though Samsung is probably insuring itself against unexpected strength in demand for the Galaxy S8+, so we can't wait to pit the two next to each other in their retail form.

source: ETNews (translated)

21 Comments
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posted on 20 Mar 2017, 09:29 3

1. Bankz (Posts: 1365; Member since: 08 Apr 2016)


Anothe s8 article?

posted on 20 Mar 2017, 09:31

3. Clars123 (Posts: 924; Member since: 16 Mar 2015)


what does it look like?

posted on 20 Mar 2017, 09:32 4

4. TechieXP1969 (Posts: 13607; Member since: 25 Sep 2013)


So?! Why is that a problem? Not interested? Don't stop and post. You must be interested because you stopped, skimmed and posted. "Richard" Bankz. Stop being the nick name of "Richard".

posted on 20 Mar 2017, 10:13

7. piyath (Posts: 884; Member since: 23 Mar 2012)


LOL That's what I thought too.

posted on 20 Mar 2017, 11:09 2

10. androiduser (Posts: 221; Member since: 18 Jun 2014)


Of course they're going to favor the s8 over the s8 plus, very little people like really huge phones

posted on 20 Mar 2017, 13:10 1

13. fyah_king (Posts: 905; Member since: 22 Jul 2013)


Tell that to the 7plus owners. It's the same size as the S8+ but with way smaller screen. The 7 plus is outselling the smaller 7 like 2/1.

posted on 20 Mar 2017, 14:20 2

15. HansP (Posts: 96; Member since: 16 Oct 2011)


Oh my god! They're writing about the biggest phone release in years! On a phone gadget blog! \o/

posted on 20 Mar 2017, 14:23

16. HansP (Posts: 96; Member since: 16 Oct 2011)


That English fail, though... :)

posted on 20 Mar 2017, 16:51

19. jeroome86 (Posts: 1856; Member since: 12 Apr 2012)


There will be up close to release. This site is just as much SamsungArena as the other oems.

posted on 20 Mar 2017, 09:30 3

2. TechieXP1969 (Posts: 13607; Member since: 25 Sep 2013)


Carriers are assuming, they will receive more customer orders of the smaller device, and considering the price increase, the larger S8+ may not move as fast.

Samsung rarely has product shortages, because they don't try to create artificial demand by simply making enough devices to begin with.

While "some" create artificial demand by running out of devices at pre-order, then slow shipping the rest taking nearly a full quarter to catch up.

posted on 20 Mar 2017, 09:38

6. Mreveryphone (Posts: 1167; Member since: 22 Apr 2014)


The ultimate of hype beast's... Create the illusion of the product in huge demand causing a fake frenzy for the device...

posted on 20 Mar 2017, 14:25

17. HansP (Posts: 96; Member since: 16 Oct 2011)


Yup. No one would ever consider buying the most sold brand in the world, right?

posted on 20 Mar 2017, 09:35

5. Mreveryphone (Posts: 1167; Member since: 22 Apr 2014)


S8+ for my account...

posted on 20 Mar 2017, 10:18

8. remixfa (Posts: 14597; Member since: 19 Dec 2008)


it wouldnt make sense that the S8 would have features the S8+ didn't have. That's generally the opposite of how that works.

posted on 20 Mar 2017, 10:26

9. tedkord (Posts: 13248; Member since: 17 Jun 2009)


I think this makes sense. Most who want a bigger phone will probably wait for the Note 8.

posted on 20 Mar 2017, 13:15

14. remixfa (Posts: 14597; Member since: 19 Dec 2008)


Nope. No sense. Especially since the tech was introduced in the Note 7. So it's not a size issue. And the cheaper phone shouldnt have more features than the more expensive phone.

posted on 20 Mar 2017, 15:57

18. Blazers (Posts: 456; Member since: 05 Dec 2011)


You're right it doesn't make sense. But they can't play all their cards with the S8+, since it could possibly cannibalize Note 8 sales. Crafty marketing by Samsung.

posted on 21 Mar 2017, 07:11

21. remixfa (Posts: 14597; Member since: 19 Dec 2008)


Still doesnt make sense. It carries a 50-100 premium over the S8 for what is basically a bigger battery and screen at this point (pennies in costs). They arent going to lose a sale now for a possible sale in 6 months that might net them just a smidge more or be lost to competition like the pixel 2 or G6.

posted on 20 Mar 2017, 12:39 1

11. VasiliS7 (Posts: 76; Member since: 10 Jan 2017)


We want S8 with 5.8, an S8+ with 6.2 but also an S8 mini with 5.2.

posted on 20 Mar 2017, 12:56 4

12. hungpakto (Posts: 41; Member since: 30 Sep 2016)


Daniel, just do some research, in-cell touch/on-cell touch tech was first announced with the first SuperAMOLED display on the GALAXY S1 in March 2010.
The difference between SuperAMOLED and AMOLED is in-cell touch on S-AMOLED and not in-cell touch on normal AMOLED. It was far before the in-cell touch lcd.

posted on 20 Mar 2017, 16:53

20. jeroome86 (Posts: 1856; Member since: 12 Apr 2012)


Just make the Note 8 great. There is still time.

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