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Buy the Apple iPhone 5c from Walmart for $45 on contract; retailer undercuts Best Buy's $50 deal

Posted: , by Alan F.

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Buy the Apple iPhone 5c from Walmart for $45 on contract; retailer undercuts Best Buy's $50 deal
Early this morning, when you were getting ready for work and we were already slaving over a hot QWERTY keyboard, we told you that Best Buy was offering the Apple iPhone 5c for just $49.99 with a signed two-year contract. Now comes word from Walmart that they will undercut the big box retailer and offer the mid-range version of the iPhone for $45. And while Best Buy's deal goes bye-bye when the sun rises on Monday morning, Walmart's price will remain in effect during the holidays.

Walmart spokesperson Sarah McKinney was asked if the price cut was made as a response to Best Buy's action and she said that the deep discounter is "always looking for ways to surprise our customers with low prices and disrupt the competition." In fact, Walmart had the phone $20 off on launch at $79.99 on contract.

The real question here is, how will Apple spin all of this discounting? It certainly doesn't bode too well for sales of the candy coated iPhone 5c if we are already in the middle of a price war involving two high volume sellers. It also could mean that the Touch ID is a feature that the public is hot for and so the Apple iPhone 5s is getting the lion's share of the business. We told you the other day that within 6 months, similar fingerprint sensors will be seen on new Android models. Already, we have seen a fingerprint sensor on prototypes of the HTC One Max.

Wow! How did we end up here? Let's get back on track. Apple iPhone 5c. $45 on contract. Walmart.

source: Walmart via TechnoBuffalo, IntoMobile

17 Comments
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posted on 04 Oct 2013, 18:49 1

1. laheelahee (Posts: 213; Member since: 09 Apr 2012)


i really wish samsung would just release all the colors at the same time..

posted on 04 Oct 2013, 18:57

2. Shatter (Posts: 2030; Member since: 29 May 2013)


They literally just have to change the dyes and paint.

posted on 05 Oct 2013, 06:45 1

15. troutsy (Posts: 276; Member since: 17 Feb 2012)


I think you meant figuratively. There aren't really any dyes or paint involved in the process of injection molding a plastic cover.

Literally, if the machine is molding black they need to purge the black resin from the system before they can begin molding another color. It's still a small cost compared to the sales price of the part, but it's not as simple as hitting the "Make blue parts" button.

From a quality standpoint, they may even need to build different tools for the different color resins (due to slightly different shrink rates). And don't even get me started on color matching, color continuity, or knit lines... ;-)

posted on 04 Oct 2013, 19:04 1

3. toiletcleaner (Posts: 193; Member since: 10 Oct 2012)


OK? IPhone 5 64gb is just $200 on T-Mobile, rather have a nice phone 1 year old , then a new phone whit 2 years old aspects

posted on 04 Oct 2013, 19:38 1

4. Shatter (Posts: 2030; Member since: 29 May 2013)


Tmobile doesn't work like that, read the rest of it, its $200 upfront + $22.93 for 24 months making the grand total $750.

posted on 04 Oct 2013, 19:53

5. Yubnub (Posts: 100; Member since: 23 May 2013)


Thanks for the offer, but I think I'll pass...

posted on 04 Oct 2013, 19:53

6. suavemezie (Posts: 62; Member since: 21 Jun 2012)


they are begging people to buy because it is not selling, very soon it will be free on contract

posted on 04 Oct 2013, 20:15

7. PAPINYC (banned) (Posts: 2315; Member since: 30 Jul 2011)


I think they will soon pay people with Gift Cards to get these; a rebate of sorts. Neverthe'hooty'less, I can't wait until I see someone on the subway with one of these phones from yesteryear so, I can ball out laughin!

posted on 04 Oct 2013, 20:23 2

8. Shatter (Posts: 2030; Member since: 29 May 2013)


I've seen a few of them, the plastic is a joke its worse than Samsung's.

posted on 04 Oct 2013, 23:43 2

12. 9thWonderful (Posts: 232; Member since: 24 Jan 2013)


the price hasn't changed from $99 at actual carrier stores & they're still selling off the shelf... "it is not selling"...is the furthest from a true statement. the plastic aspect feels more quality than a Samsung or LG...& i have a GS4 now. the cheap comments maybe held water when the phone wasn't here yet...but now that it is, plastic or not...its still a quality phone.

posted on 04 Oct 2013, 20:36 2

9. StringCheese01 (Posts: 63; Member since: 27 Jan 2012)


Nobody gives a CR*P about a fingerprint sensor.. It's about the "status" of having the top of the line iPhone. A HUGE appeal about Apple's iPhones have been that their shiny and "pretty" materials used.

So duh all those people who only buy an iPhone for fashion and prestige aren't gonna settle with the cheap version. To them it's like buying a knockoff designer handbag--might have the same functionality but not the glamour.

posted on 04 Oct 2013, 23:47

13. 9thWonderful (Posts: 232; Member since: 24 Jan 2013)


nobody gives a crap now...b/c it hasn't made this kind of a splash on any other phone. once other software/hardware manufacturers adopt it then you'll become a fan of it.

posted on 04 Oct 2013, 21:48

10. ChafedBanana (Posts: 359; Member since: 20 Sep 2011)


No surprise here. Walmart undercuts everyone. After all, Walmart is Satan's spawn.

posted on 04 Oct 2013, 22:35

11. Vorsayo (Posts: 21; Member since: 29 Jan 2012)


RadioShack has the same deal going on. They are offering a $50 gift card with the purchase of an iPhone 5C on Verizon, Sprint and AT&T. The gift card can be used towards the purchase price of the iPhone 5C.

posted on 04 Oct 2013, 23:58

14. tatersalad516 (Posts: 1; Member since: 04 Oct 2013)


Just FYI, I work for the big blue box, and the offer from my understanding is 99.99 with two year activation and then a $50 BB gift card

posted on 05 Oct 2013, 16:02 1

16. Landmarkcm (Posts: 447; Member since: 11 Aug 2009)


Well im a pretty new "isheep" as they say lol. Had briefly tried the 4S being on Sprint @ the time w that prob didnt help the experience. Anyway loving my blue 5C. Best Buy matched Targets price for me. I actually prefer the plastic over the metal! One of the things that attracted me to it. I also like everything else better . Camera, sound quality, Imessage etc etc. I have had Alot of devices on al the OS including webOS. I now get the iphone hype. Best thing too is how they hold there resale value! which im sure this one will as well. Anyway to each there own right. Its why we have choice. And it's not a cheap plastic build apple did with the 5C. Quite the opposite. Very solid.

posted on 08 Oct 2013, 08:32

17. harvestcellular (Posts: 26; Member since: 11 Jul 2013)


I think that places like walmart and bestbuy don't really care about the profitibility (or loss) of the device subsidy and is the reason why their "money down" offers are so low compared to post-paid carrier retail stores.

Post-paid carrier retail stores are individually owned and don't have the muscle, capital or other services to offer a "loss leader" like Best Buy and Walmart are apparently doing in order to cover their cost and maybe make a little bit, in an effort to bring customers into their store and offer other services where their margin is much higher to the same customer during the same trip (insurance, accessory sales, extended warranties and cell phone buy back programs ....and not to mention the 50,000 other SKU's they have in their store.).

These guys don't care about the profit on the handset sale and I applaud Best Buy for having the stones to go toe to toe with WalMart's "monopolistic" platform (concerning price domination)

If eaither of the two have an advantage with similar offerings, I would prefer BestBuy. They have trained Wireless Experts who only sell mobile phones and service across all the carriers and are very knowledable and helpful. Some BestBuy locations still outsource their wireless experts to third party employees who throw on a "Blue Shirt" before they come into the store.

At Walmart, I would have to wait 20 minutes for someone to help me out and get "im not sure let me call my manager" or "read the signs and literature" if I had some sort of question about wireless phones or getting a contract.

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