Broadcom to take on Qualcomm, NVIDIA, TI, Samsung, and Intel in mobile processor market
0. phoneArena 08 Jan 2013, 16:43 posted on
Just in case you didn't think the mobile processor market wasn't loaded up enough with options, Broadcom wants to be in the game as well. But, Broadcom is looking to jump ahead of some of the competition like NVIDIA, TI, Samsung, and Intel, and join the ranks of Qualcomm as the only SoC option with integrated LTE...
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1. ThirdEye (Posts: 31; Member since: 31 Oct 2012)
Well TI has technically called quits in the traditional mobile market (tablets and phones) and going to concentrate on automotive electronics.
ST Micro too has some home grown LTE baseband related chips
Is it me or why is there a silly restriction that I cannot post URLs in the post?
3. hung2900 (Posts: 943; Member since: 02 Mar 2012)
8. ThirdEye (Posts: 31; Member since: 31 Oct 2012)
It said something like unless I have 30 posts in total, I cannot link to any URLs
2. Nathan_ingx (Posts: 3605; Member since: 07 Mar 2012)
Those are huge leaps to jump across Broadcom mate!
4. jibraihimi (Posts: 747; Member since: 29 Nov 2011)
Broadcomm should analyze the market properly before jumping into chip manufacturing, because this is tough market, even TI has decided to leave this market. Most companies are making their own chips like samsung's exynos, Sony's Thor, Huawei's Kevlar, then LG has also decided to show it's own chip this year, and Apple is designing it's own chip, and giving the order to third party to manufacture them, then there are big companies like qualcomm, Nvidia, Intel, mediatek etc already making their chips for mobiles and smartphones. Even AMD has for time being only decided to pay attention to PC chips and GPU's................ So in end if broadcomm want to leap into this market then they could survive if they are able to price it right..........
6. MorePhonesThanNeeded (Posts: 645; Member since: 23 Oct 2011)
Broadcom builds loads of chips for manufacturers and within cable modems, laptops WiFi modules, they are poised to become just like Qualcomm with SoC and that would make them very attractive to OEM wanting an all in one solution. With LTE still in it's infancy and those baseband chips still not being very frugal, if Broadcom can build chips that are competitive and frugal they will definitely make some inroads. I'm all for another player with SoC, Qualcomm is still the best as they have great chips in power and baseband integration therefore reducing the burden on a chip maker finding a baseband chip supplier and making both work in the phone and not drink battery life in 3 hours.
5. Hammerfest (Posts: 382; Member since: 12 May 2012)
From a tech standpoint...
I would shat myself! I hope everyone realize's that Broadcom had their hands nearly everywhere! Imagine a SoC combining not only LTE but WiFi and Bluetooth!, hell even USB Ethernet!
Out of my home, my parents home, and even my grandparents home, nearly every electronic device has a Broadcom chip of some sort or another in it, not to mention I have always gotten the best speeds and latency's on Broadcom based Wireless and Wired hardware (Killer Nic's surpassed them for a time, but now its just one upping eachother once in a while)....
I hope they tap someone great for GFX, or even have a better more OPEN offering.
I for one am actually really excited to hear about this!
9. ZeroCide (Posts: 765; Member since: 09 Jan 2013)
Now all we need is AMD to come in with a processor and it going to be a great party.