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Black Friday survey shows continued demand for Apple iPad mini with Retina display

Posted: , by Alan F.

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Black Friday survey shows continued demand for Apple iPad mini with Retina display
The Apple iPad mini with Retina display was first made available on November 12th and remained hard to find over the Black Friday 'shopping holiday'. That is based on a survey conducted by Chris Whitmore of Deutsche Bank. Whitmore looked at the supply and demand of various Apple products at 50 Apple Stores and 50 AT&T, Verizon, Sprint, Best Buy, Walmart and Target locations. He also examined some online stores as well.

The analyst whipped out his abacus and found that on Black Friday, 13% of Apple Stores had no stock of the Wi-Fi only Apple iPad mini with Retina display, and 20% were sold out of the Wi-Fi + Cellular model. That compared to the "ample" supplies found of the Apple iPhone 5s at physical Apple Stores. The analyst called demand for Apple's products "robust" and noted shortages of the 128GB Apple iPad Air.

Best Buy stores and retail locations belonging to the major U.S. carriers are well stocked when it comes to the iPhone 5s. Only a few of these locations that were part of Whitmore's survey were sold out of the handset. But when it comes to the iPad Air, these third party retailers had stock-out rates of 50% to 100% on Apple's new flagship tablet. Adding to the demand for the slate, some of these stores cut prices on the iPad Air for Black Friday. Consider that eBay announced that on Thanksgiving it was selling one Apple iPad per second at midnight just as the Turkey day holiday was becoming Black Friday.

In addition, our old friend Gene Munster of Piper Jaffray analyzed tweets with the hashtags #BlackFriday and #CyberMonday. Munster found that tweets tagged with the former title mentioned the Apple iPad the most of any product, while those tagged with the latter mentioned the Apple iPhone more than any other product. Apple was listed on .92% of #BlackFriday tweets and .23% of #CyberMonday tweets. Samsung's numbers were .2% and .29% respectively. Tweets mentioning Android  were responsible for .11% of #BlackFriday tweets and .19% of #CyberMonday tweets.

source: AppleInsider

11 Comments
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posted on 02 Dec 2013, 22:46 4

1. PapaSmurf (Posts: 6621; Member since: 14 May 2012)


PA is posting way too many articles stating the obvious.

posted on 02 Dec 2013, 23:01

2. roscuthiii (Posts: 1717; Member since: 18 Jul 2010)


I get they feeling they secretly giggle & point at the flame bait articles looking forward to all the page clicks they'll get as each separate camp lauds and criticizes the camp of the subject matter.

Apple is the 4th Quarter Titan of the Holidays. It would be news if they didn't beat expectations. Hell, it'd be news even if they beat expectations but only by a little bit.

Back to the story though... Well done Apple. iPads continue to be the tablet to beat. Hope the competition keeps everyone stepping up their game.

posted on 02 Dec 2013, 23:04 3

3. PapaSmurf (Posts: 6621; Member since: 14 May 2012)


Since last week, there's been several flame bait articles. If PA wants $$$ that bad, then that's really sad.

posted on 03 Dec 2013, 04:57

10. Finalflash (Posts: 1130; Member since: 23 Jul 2013)


Well everyone seems to be catching on (at least the smarter people). The last few rehashed bait articles didn't get much comment action.

posted on 03 Dec 2013, 15:39

11. donfem (Posts: 480; Member since: 30 Mar 2011)


Expect nothing less. :)

posted on 02 Dec 2013, 23:29 1

4. toiletcleaner (Posts: 176; Member since: 10 Oct 2012)


Im not in that survey because I dont use any ipad.

posted on 02 Dec 2013, 23:33

5. toiletcleaner (Posts: 176; Member since: 10 Oct 2012)


Is funny. If u take a survey outside of bestbuy asking those who brought a ipad mini. What ipad mini did you brought? Oh the ipad mini. Oh nice great choice

posted on 03 Dec 2013, 00:17 2

6. alaw.14 (Posts: 51; Member since: 10 Sep 2013)


First of all black friday is been over . Second of all what is going on with PA or should I say iPA keep posting these ios articles. Also iPA the black friday sales doesnt change the fact that ios market shares are still down compared to there last year sales and that android still dominates with WP very fast increasing up to ios market shares

posted on 03 Dec 2013, 01:47

9. Dowson (unregistered)


Yep because high level phones from one producer are not for every one. But if you compare the web traffic, and the stats from advertaisers things change drastically. Google makes more money through iOS than their own os. That's the real reason why gapps iOS are way better than the android counterparts. That's why no gapps for WP, just because they are irrelevant. Maybe and hopefully the latter will change and they'll give more love.

posted on 03 Dec 2013, 00:24

7. ihavenoname (Posts: 961; Member since: 18 Aug 2013)


Nexus 7 and iPad Mini 2 are best tablets of 2013. They both had cons and now they are fixed. Nexus 7 was bulky and fat, now it's sleek and classy. iPad mini had mediocre processor and bad screen, now it's one of the fastest, if not the fastest tablet in the market and has stunning display.

posted on 03 Dec 2013, 01:41

8. Dowson (unregistered)


Pretty strange that people doesn't buy the corean copy. Ya ya, all of the no brainer.

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