As we’ve reported already, Best Buy’s Buy Back Program enables customers to trade in their purchased devices from the retailer for a percentage of the original cost. In a way, it acts to future proof things like smartphone purchases and keeps you at the cutting edge whenever new devices are released – thus saving you some money in your pockets.
Shawn Score of Best Buy Mobile said, “Best Buy has seen a great initial response to the Buy Back Program overall, and heard from nearly half of our customers that the main reason they replace their mobile phones or tablets in particular is to keep up with technology. That's why we're providing the Buy Back Program free of charge on mobile phones and tablets now through Feb. 26, right on the heels of pre-sale and in-store availability of highly anticipated devices like the HTC Thunderbolt and iPhone 4 on Verizon Wireless.”
Additionally, the retailer is extending the offer tp customers who are picking up tablets, like the Apple iPad, at their standalone stores versus their normal brick & mortar locations.
source: Business Wire via Mobileburn