Best Buy accounts for 12% of U.S. smartphone sales
The stats show that a tad more iOS devices are sold at Best Buy compared to Android devices. The graph also shows that the retailer sells more basic phones than BlackBerry branded handsets. And roughly 15% of AT&T's sales are conducted by the big box retailer as opposed to 10% of Verizon's sales that are handled by Best Buy. Sprint follows AT&T with a little over 14% of its sales made at Best Buy, and T-Mobile rings up a tad under 14% of its phone sales from the retailer.
So which of the four major U.S. carriers makes the largest of its phone sales in-house? That would be Big Red as Verizon rings up 57% of its phone sales at its own stores. Sprint is next, with slightly over 50% of its phone sales made in Sprint stored. T-Mobile is third with sightly under 50% and AT&T brings up the rear, responsible for 47% of its own smartphone sales.
Best Buy sells 12% of U.S. sold smartphones
1. Best Buy sells more iOS devices than any other platform
2. Verizon sells more of its phones in-house than the other major U.S. carriers
source: CIRP via Forbes
1. Jeradiah3 (Posts: 980; Member since: 11 Feb 2010)
I bought my S3 for $50 from best buy last December compared to paying $200 at an AT&T store (at the time). They offer instant rebates that the carriers dont offer for all of their phones. The only problem I have with Best Buy Mobile is that they are trained to handle all 4 carriers which Im not too comfortable with
6. JewBakaUCFG (Posts: 173; Member since: 25 Sep 2012)
Because they work with four carriers it makes you uncomfortable? Hmmmm, interesting. But why? Working with more than one carrier allows them to provide you with the pros and cons of all of them which should enable you to make the best decision for yourself.
8. Jeradiah3 (Posts: 980; Member since: 11 Feb 2010)
I can see that, but im more concerned about their systems. As an IT guy, i want to make sure that their systems arent going to crash while working on my stuff.
Im not saying that what they're doing isnt a good idea, but its worth thinking about
9. Sniggly (Posts: 6792; Member since: 05 Dec 2009)
I'd say maybe once a month we have an outage of some sort, maybe less. On an even rarer occasion we'll have everything die for a day. We usually have backup methodologies though.
Tip: don't come in on phone launch days. Those are when we're most likely to see issues.
14. Jeradiah3 (Posts: 980; Member since: 11 Feb 2010)
ok good. i feel better hearing that. Thx!!
15. cheeseycheeser (Posts: 379; Member since: 24 Mar 2011)
I got that deal too! Only reason I came in, but pretty worth. And the experience was pretty good. Especially because we had some complicated stuff going on with Verizon's unlimited data
21. Jeradiah3 (Posts: 980; Member since: 11 Feb 2010)
Right, I have AT&T and I like the service I received from Best Buy Mobile. Im attempting to get the Note 3 using their trade-in program.......that way, I can finally get the phone I want without having to renew my contract
2. apple4never (Posts: 933; Member since: 08 May 2013)
i got he s4 for free from best buy when it was up for 200 on rogers
3. galanoth (Posts: 307; Member since: 26 Nov 2011)
When I used to buy my phones on contract, I always went to my AT&T corporate store.
A much better buying experience than Best Buy.
4. Sniggly (Posts: 6792; Member since: 05 Dec 2009)
This is incredible growth, frankly. Used to be that BBYM accounted for less than 5 percent of all phone sales. This is why I believe that even if the rest of the company were to collapse, BBYM would survive on its own.
5. acharlest (Posts: 8; Member since: 19 Jul 2012)
I worked for BBYM for 2 years and I couldn't agree with you more. When I started, they accounted for 4%. BBYM will live on, but the big boxes will go the way of Circuit City within the next 5 years.
10. Mxyzptlk (Posts: 3325; Member since: 21 Apr 2012)
12% isn't a huge number when you think about it.
11. Sniggly (Posts: 6792; Member since: 05 Dec 2009)
Considering the many, many places where new phones can be bought, it's actually pretty good.
12. thebrandonlogan (Posts: 10; Member since: 21 May 2013)
Well look at it like this, Walmart, Target, and Costco together sell 12% of the smartphones, Best Buy alone sells 12%, traffic in Walmart, Target, and Costco combined....pretty much higher than that of Best Buy. 12% is a high mark when its you against the rest of the carriers and everyone else is behind you. The number is only growing as more Best Buy Mobile stores open.
We tend to offer much lower prices and I can't tell you how many customers complain about their experience at Verizon stores. The Best Buy Mobile brand is still growing so I expect to see that number only climb.
16. rodneyej1 (Posts: 3519; Member since: 06 Jul 2013)
Crazy that Windows Phone devices are so high on the list.. I wonder what single device is responsible for this...
17. Sniggly (Posts: 6792; Member since: 05 Dec 2009)
Probably the 520, considering that somehow we still account for 12 percent of T-Mobile's sales despite the fact that Best Buy terminated their relationship with postpaid T-Mobile.
18. rodneyej1 (Posts: 3519; Member since: 06 Jul 2013)
Well, I just don't think the 520 is that popular in the US.. Are Best Buy stores world wide❔
19. GeekMovement (Posts: 1499; Member since: 09 Sep 2011)
I always order mine from Costco since they have free shipping, free activation, and free accessories.