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Besides new interface, Nokia might grace Symbian with new font, called Pure

0. phoneArena posted on 25 Mar 2011, 08:49

Nokia Pure is being developed by a London typography and design house to be the new corporate font of the company. We will see it in marketing materials, as well as on the manufacturer's phones...

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1. DontHateOnS60 posted on 25 Mar 2011, 09:10 1

Pretty nice looking.

2. box (unregistered) posted on 25 Mar 2011, 11:45

While this is nice, what was wrong with the old one? Like Microsoft, Volvo, and several others with strong identities tied to their font/typeface, the old font easily identified the device as a Nokia: easy to read, good on space, simple and effective.

3. gregory (unregistered) posted on 25 Mar 2011, 11:50

eeeh -what does mean ,,kick in the ass" :) Answer-everything ! Nokia would never do what they are trying to do now if they did lose market share so fast.

4. 530gemini posted on 25 Mar 2011, 15:35

Who's nokia? Lol.

5. samirsshah posted on 25 Mar 2011, 20:51

In emerging markets text does not matter much. I want Nokia to have a symbol just like the nice one by Airtel (India) (Airtel is doing things right 'sticker shock insurance' in 3G and nice new logo) or Videocon (India). Illiterate and semi-literate people use color and logo to identify brands.

Vodafone has a nice one, Sony Ericcson has a nice one but I have not seen that in India much.

6. IOS5 (unregistered) posted on 28 Mar 2011, 06:45

Ahhhh Nokia some phones need change not only font?!

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